WALL STREET JOURNAL BESTSELLER, WINNER OF 9 INTERNATIONAL BOOK AWARDS! The highly anticipated 10th edition of the groundbreaking innovation book Non-Obvious - featuring ten all new trend predictions for winning the future. Introducing a book about what it really takes to predict the future, by getting better at understanding the accelerating present. What can the quirky rules of Icelandic hot tub etiquette and the unexpected celebrity of a Michelin-ranked food stall in Singapore teach you about the future of business and culture? The answer may not be all that obvious, and that's exactly the point. For the past decade, innovation expert and marketing professor Rohit Bhargava and his intrepid team of trend curators have produced one of the most widely read annual trend forecasts in the world: the Non-Obvious Trend Report. Whether you are among one of the more than 1 million readers of a previous edition of this report or not, this completely updated new edition features an unprecedented look behind the scenes at the author's award-winning "Haystack Method" for identifying the ideas and insights others miss by learning to collect ideas the way most people collect frequent flier miles. You don't need to be a futurist or innovation expert in order to learn to think like one. In this book you'll not only learn how to use the Haystack Method yourself, but also read insights about how to leverage the ten forecasted megatrends to grow your own business or propel your career. The key to winning the future lies in better understanding the present. This book is an essential guide to becoming a non-obvious thinker and using the art of trend curation to get better at predicting what will be important tomorrow based on learning to better observe patterns in the world today. List of awards for previous editions: Winner: Eric Hoffer Business Book of the Year Winner: Axiom Award Silver Medal (Business Theory) Winner: INDIE Gold Medal (Business Business Book) Finalist: Leonard L. Berry Marketing Book Award Winner: IPPY Silver Medal (Best Business Book) Finalist: International Book Award (Best Business Book) Official Selection: Gary's Book Club at CES Winner: Non-Fiction Book Award (Gold Medal) Winner: Pinnacle Best Business Book Award

Non Obvious Megatrends: How to See What Others Miss and Predict the Future (Non-Obvious Trends, 10)

Business & Money

Bhargava, Rohit

Management & Leadership

Ideapress Publishing

Amazon’s trillion-dollar success is the envy of everyone, but achievable by anyone. What has propelled their record streak of growth? Their management system, and it can do the same for you no matter what business you are in or what level. Learning it is as simple as six building blocks distilled by New York Times bestselling author and global CEO advisor Ram Charan and Julia Yang in The Amazon Management System. The Ultimate Digital Engine that Powered Amazon’s Unprecedented Growth and Shareholder Value Creation: Building Block 1: Customer-Obsessed Business Model Building Block 2: Continuous Bar-Raising Talent Pool Building Block 3: AI-Powered Data &amp; Metrics System Building Block 4: Ground-Breaking Invention Machine Building Block 5: High-Velocity &amp; High-Quality Decision-Making Building Block 6: A forever Day 1 culture. From their high-velocity decision-making to their top talent hiring practices, the insider secrets behind Amazon’s success are now within anyone’s grasp, block by block. Whether you are an established CEO or a recent college grad, this concise and actionable book will help your business win in a new digital era that demands nonstop innovation.

The Amazon Management System: The Ultimate Digital Business Engine That Creates Extraordinary Value for Both Customers and Shareholders

Charan, Ram

Yang, Julia

Limitless helps innovators, idealists, and iconoclasts get "unstuck" -- and achieve extraordinary results. This book is like a high energy masterclass and brainstorming session all in one - with actionable tips to transform your vision for your career and doing work with purpose. What if success doesn't equal happiness? Many of us spend our lives pursuing a singular idea of success, one that was created for us by someone else. We give votes to those who shouldn't even have voices and strive to go faster and faster even as we find ourselves falling further and further behind. We chase gold stars, we check all the boxes, we Lean In - and we still feel incomplete.&nbsp; This is not a story about failure, but it might as well be. When we don't define success in our own terms, finding our purpose and carving our own path becomes impossible. How do you break the cycle so that you can be better at work and life?&nbsp; In Limitless, Laura Gassner Otting teaches you how to ignore the rules that created your limits, align your energies and your actions, and do work that really matters so that you can live your best life. Often described as "a kick in the ass surrounded by a warm hug," Laura brings both tough love and wisdom and offers a no-holds-barred look at what it really takes to get out of your own way and earn your success today.&nbsp; If you ever dreamed about discovering and crushing that personal goal that is so big and so scary that you've only dared whisper it to yourself, this book is the permission you didn't even know you needed to live into it as only you can.&nbsp;

Limitless: How to Ignore Everybody, Carve your Own Path, and Live Your Best Life

Gassner Otting, Laura

Job Hunting & Careers

Your brand's story can't be concocted by a marketing team or agency, bubbling into some witches' brew. It must be uncovered by revealing your brand's most inspiring aspects. The simple truth: if you build on a foundation of authenticity, you can find the people that think like you, value what you value, and are ready to join in the celebration of your story. In Everyone is an Influencer, Kelly Keenan, Founder of Brand Story Experts, unlocks the code to recognizing and utilizing true Influencers to soar your organization to new heights. In an accessible voice laden with wit, Keenan teaches a proven and practiced method to develop your brand's story: one that's been working to create an army of influencers for over a decade. You'll discover proven secrets of how to create and strengthen lifelong relationships with your team and with customers. Not just short-term gains. Go beyond sales gimmicks and short-sighted tactics. Help your business of any size grow and sustain.&nbsp; This book is for business leaders looking to super-charge their company. It's for sales and marketing leaders seeking to gain greater results with enthusiasm. Finally, this book is for any team member ready to step up and become a change-maker for their organization. It's all possible, because as you'll see, Everyone Is An Influencer.&nbsp;

Everyone Is An "Influencer": Building A Brand By Engaging The People Who Matter Most

Keenan, Kelly

The guide to data and statistics for anyone who hates numbers and need a simple way to better understand what data is really telling you from former Googler and current Amazon Product Manager Neal H. Patel. 
The Internet has turned us into a society that runs on data, and most of us feel out of our depth. This book helps make statistics accessible to everyone, especially those of us who find numbers intimidating, or just dislike them altogether. 
Here are some of the things you’ll learn in this book: What are the four essential traps that ruin survey data, how do can you avoid them? Why do creative, right-brained people have a natural advantage in learning statistics? How can I be sure that the data I’m looking at gives me an accurate picture of what’s happening in the real world? 
In addition, you will learn statistics the right way–using your visual brain, simple math, basic (very basic) algebra, and even a little philosophy and creative writing. With these five tools you’ll learn everything from how to create and analyze your own surveys to understanding what data really means. 
If you’ve ever said “I’m bad with numbers” this book is for you. If you’re in a job where you need to get fluent in statistics, fast--this book is for you. Even if you just want to know how to make sense of opinion polls during the next election, this book is for you. 
About the Non-Obvious Guide Series - Like having coffee with an expert. 
Most business guidebooks treat you like a dummy or an idiot. Not this one. This is a short and easy-to-read guidebook filled with useful, no bullshit, only-what-you-need-to-know, immediately actionable advice for getting more done and achieving more results on LinkedIn

The Non-Obvious Guide to Using Data & Statistics: Even If You Hate Numbers (Non-Obvious Guides)

Patel, Neal

Reference

Based on never-before-shared insights from more than 1,000 organizations and millions of employees, this insightful book reveals the ten essential culture qualities that can help any organization prepare for, and thrive in a constantly changing future. The Culture Quotient provides a simple, easy-to-read approach to culture that guides readers every step of the way. It focuses on helping companies achieve better financial results, as well as increasing employee engagement, and improving talent acquisition and retention. The Culture Quotient is written with three main goals. The first is to inspire readers. The second is to provide tangible data, tips, and actions. And the third is to share culture stories from many industry leaders that show the power and results of culture initiatives in action. The Culture Quotient features forty-five culture stories and excerpts written exclusively for this book. Some featured companies include American Express, GoDaddy, Bazaarvoice, and many others. The Culture Quotient combines these three goals to provide practical takeaways and tips to help readers implement similar culture programs at their company. The author Greg Besner, is the founder of CultureIQ, a company that helps organizations around the world create high-performance cultures. He is also a highly rated adjunct professor at New York University Stern School of Business, and he was one of the original investors in Zappos.com. Besner was recently ranked in USA Today as the eighth best CEO in the United States among a pool of fifty thousand companies. He also was named the EY Entrepreneur Of The Year® in New Jersey. The Culture Quotient highlights qualities that help any organization achieve a high-performance culture. Business leaders have been seeking a practical yet data-driven solution for managing culture for a very long time.&nbsp;Now leaders have it with The Culture Quotient. &nbsp;

The Culture Quotient: Ten Dimensions of a High-Performance Culture

Besner, Greg

Business Culture

Video can help you close the deal in a virtual world and this book from award winning marketer and author Marcus Sheridan will show you how. With practical advice and step by step instructions, this is the ultimate guide to selling over video - no matter how much you hate watching yourself on the screen.&nbsp; More than ever before, buyers and consumers are demanding for more video. Just "reading" about a product, service, or company will no longer do the trick. Today, they must "see" it.&nbsp; Notwithstanding this increased demand for video, most businesses and organizations have struggled to quickly adapt. In fact, many have no idea as to how or where to get started. For this purpose, The Visual Sale was written. Finally, businesses and organizations have a clear guide that will literally show them, in simple, clear, and actionable terms, exactly how they can build a culture of video and start "showing it" moving forward, ultimately leading to a dramatic improvement to their sales numbers, marketing strategy, and overall customer experience.

The Visual Sale: How to Use Video to Explode Sales, Drive Marketing, and Grow Your Business in a Virtual World

Sheridan, Marcus

Lessard, Tyler

Industries

The Transparency Sale: How Unexpected Honesty and Understanding the Buying Brain Can Transform Your Results

The future of sales is radically transparent. Are you ready for it? Today, anyone buying anything relies on reviews and feedback shared by strangers and often trust those anonymously posted experiences more than the claims made by the providers of the products or services themselves. They expect to see the full picture and find out all of the pros and cons before making any purchase. And the larger the purchase, the greater the demand for transparency. What if the key to selling was to do exactly the opposite of what most sales courses tell you to do? It may be hard to imagine, but something as counterintuitive as leading with your flaws can result in faster sales cycles, increased win rates, and makes competing with you almost impossible. Leveraging transparency and vulnerability in your presentations and your negotiations leads to faster buyer consensus, larger deals, faster payments, longer commitments and more predictable sales forecasts. In this groundbreaking book, award winning sales leader Todd Caponi will reveal his hard-earned secrets for engaging potential buyers with unexpected honesty and understanding the buying brain to get the deal you want, while delighting your customer with the experience.

Caponi, Todd

Marketing & Sales

ALL-NEW SECOND EDITION COMING APRIL 2021!&nbsp; <div>WRITTEN DURING THE COVID-19 PANDEMIC WITH ALL-NEW INSIGHTS.</div> <div>FEATURING CONTRIBUTIONS FROM OVER 50 TOP EXPERTS.&nbsp;</div> Why do virtual meetings usually suck and how can you make yours better? What are the five secrets to delivering a compelling virtual presentation? How can you collaborate with people you have never met in real life? Most guides to virtual work pretend like it is better than being face to face. It usually isn't. But in today's business world, there are many reasons you may need to work remotely or do virtual meetings, from taking parental leave to navigating a global health pandemic. In this short guide featuring a compilation of the best advice and insights from more than 50 experts from all industries, you will learn the keys to being effective from afar. Whether you need to deliver a presentation to a virtual audience or collaborate with a global team, this handy guide will help you be more productive when you can't be there in person.

The Non-Obvious Guide to Virtual Meetings and Remote Work (Non-Obvious Guides)

A timely and insightful look at how businesses are adapting and reinventing themselves for a world shifted by the global pandemic, written by a widely respected Silicon Valley innovator with decades of experience working in disruption. A new label is REQUIRED to describe the magnitude of impact COVID-19 has on the world. By naming it a recession, depression or a black swan event won't do justice to what happened. Within this book, you will find a new label assigned to the phenomenon. A disruption of this magnitude creates problems..and possibilities. This book will help you focus on possibilities, rather than problems.

Six Foot World

Setty, Rajesh

International

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