A timely and insightful look at how businesses are adapting and reinventing themselves for a world shifted by the global pandemic, written by a widely respected Silicon Valley innovator with decades of experience working in disruption. A new label is REQUIRED to describe the magnitude of impact COVID-19 has on the world. By naming it a recession, depression or a black swan event won't do justice to what happened. Within this book, you will find a new label assigned to the phenomenon. A disruption of this magnitude creates problems..and possibilities. This book will help you focus on possibilities, rather than problems.

Six Foot World

Business & Money

Setty, Rajesh

International

Ideapress Publishing

Recession makes it hard for everyone. Rising unemployment, weak stock markets, tough credit markets, weak demand, fierce competition for that weak demand, uncertainty about when this will all end are just a start. It seems like there are just too many things out of our control during a recession. It takes a lot to make a significant difference in a good economy. In a bad economy, it takes a significant effort just to produce something meaningful. Rather than going all out (when it is MOST required, ) most people choose to give up quickly, thinking nothing will happen anyway. In other words, they choose to participate in a recession. While this is generally true, there is one thing that is under our control-to have an UPBEAT attitude that's recession-proof. How we survive through the recession and thrive will depend largely on what each of us did before we reached this place and what every one of us will do during these times.

Upbeat: Cultivating the Right Attitude to Thrive in Tough Times

Management & Leadership

Rvive Books

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Books by Setty, Rajesh