Winning by not competing! This international best seller upends traditional thinking with principles and tools to make the competition irrelevant. In an audiobook that challenges everything you thought you knew, W. Chan Kim and Renee Mauborgne assert that tomorrow's leading companies will succeed, not by battling their rivals for market share in the bloody "red ocean" of a shrinking profit pool, but by creating "blue oceans" of untapped new market spaces ripe for growth. Based on a study of 150 strategic moves, spanning more than 100 years and 30 industries, they provide a systematic approach that every company can use to render rivals obsolete and unleash new demand: Reconstruct market boundaries Focus on the big picture Reach beyond existing demand Get the strategic sequence right Overcome organizational hurdles Build execution into strategy

Blue Ocean Strategy: How to Create Uncontested Market Space and Make the Competition Irrelevant

Business & Money

MAUBORGNE, RENÉE

KIM, W.CHAN

Marketing & Sales

Your Coach Digital

"A refreshing and practical new approach to the idea of positive thinking." ��-(Writer's Digest Book Awards) "One of the most significant breakthroughs in the study of success in decades." ��-(Jack Canfield) Tired of hearing yourself say things like: "Why is my life such a struggle?" "Why can't I find someone to love?" "Why don't I have enough time (or money)?" Change the questions. Change your life! In this new, updated audio edition of the original award-winning book, you will learn how to transform your life using a simple questioning technique called afformations: empowering questions (not statements) that change what you focus on. And you'll soon find that what you focus on, grows! The author walks you through every area of life, including: Health Wealth Body Image Love and Relationships Work and Career You'll discover new questions that will empower you to have: More control More freedom More abundance ...in every aspect of your life. What are you waiting for?

The Great Little Book of Afformations: Incredibly Simple Questions - Amazingly Powerful Results!

Self-Help

St. John, Noah

Motivational

In today's high-octane business world, you need all the advantages you can get. Success isn't just about making the right decisions or adopting smart strategies. Success also depends on knowing what's going on around you. As a business leader, imagine if you could almost always tell when people were lying to you, or if you could successfully persuade colleagues, workers, or bosses to always go along with your ideas. The truth is, you can. All you need is the right knowledge and the basic human powers of perception. In Executive Power, author and PhD David Lieberman gives you the same techniques and strategies of persuasion that are used by the FBI, the U.S. military, mental health professionals, professional negotiators, and leading business executives from major corporations. Loaded with carefully formulated psychological tactics that you can apply to any person or any situation, Executive Power gives you the ability to get what you need when you need it. More than just strategies or principles, these are solutions to your business problems that will give you a built-in advantage over the competition when you discover how to: � Get back any customer you've lost � Gain iron-clad loyalty from employees, customers, and clients � Get any group of people to work together as a team � Turn a lazy worker into a top producer � Manage difficult employees with ease and grace � Quickly soften the impact of negative publicity � Collect money owed to you, no matter how long overdue � Spot a bluff from a mile away � Instantly resolve difficult personality conflicts When the stakes are this high, can you really afford not to have every tool at your disposal? Executive Power gives you the ultimate tools for running your business.

Executive Power: Use the Greatest Collection of Psychological Strategies to Create an Automatic Advantage in Any Business Situation

LIEBERMAN, DAVID J.

Personal Transformation

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