<p>A self-training book designed to meet managers' needs for work situation applications. The authors introduce ideas of assertiveness and provide practical suggestions for developing assertiveness in a range of familiar situations, in a way that minimises conflict and stress.</p>

Assertiveness at Work: A Practical Guide to Handling Awkward Situations (Second Edition)

Ken Back

Business & Money

Mcgraw-Hill Publ Com

Using both industrially-based and specially prepared case studies and assignments, this book aims to help students understand the methods that designers use to collect, evaluate and process information. This text aims at a broad coverage of design methods, in order to explain the transfer of information between methodologies, and it provides assignments and solutions so that students can practise applying the methods.

Design Methods in Engineering and Product Design

Engineering & Transportation

Ian C. Wright

Engineering

<p>Covering topics such as direct marketing, interactive communication, database management and management of a direct marketing campaign, this text is aimed at undergraduate marketing students or post experience MBA or DMS level students. Second revised edition.</p>

Principles and Practice of Marketing

David Jobber

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