Will your new business idea fly? Find out upfront, before you invest one dime! Will It Fly? introduces the first intuitive, practical tool for assessing and refining new business ideas. Fast, confidential, and reliable, it addresses 44 key elements of success, distilling experience from more than 200 business launches. Use it to fine-tune your idea... protect yourself and your investors... quickly evaluate multiple options... and dramatically improve your odds of success. Indispensable for every entrepreneur, investor, and advisor... even corporate planners and "intrapreneurs"!

Will It Fly? How to Know if Your New Business Idea Has Wings...Before You Take the Leap

Business & Money

McKnight, Thomas

Management & Leadership

Ft Press

Why do even the best companies struggle to become as profitable in international markets as they are at home? Because they've fallen for the "mirage" of a truly global market. In fact, the world is comprised of hundreds of intensely local markets that are becoming more fragmented with each passing year. In The Mirage of Global Markets, David Arnold reveals why multinationals are actually losing market share--and how the world is rapidly accelerating towards "segments of one." Next, he offers you a comprehensive new blueprint for maximizing profitability in a world of local markets. You will discover why international marketing has become radically different from conventional marketing, and you will learn how to cost-effectively localize all the decisions that matter most: decisions about market entry, product mix, distribution, promotion, communication, strategy and more. Simply put, The Mirage of Global Markets shows how to globally manage the intensely local marketing programs that are now utterly crucial to your success.

The Mirage of Global Markets: How Globalizing Companies Can Succeed as Markets Localize

ARNOLD, DAVID

Marketing & Sales

Organization 21C: Someday All Organizations Will Lead This Way brings together 19 all-new essays by the world's leading management thinkers, covering every key driver of organizational success: leadership, process, people, and organizational design. You'll find breakthrough ideas and practical solutions for virtually every tactical and strategic challenge you face. Key topics include: James Champy's X-engineering, Total Rewards Management, the "New Boardroom," the changing nature of power and influence, building workable hierarchies and sustainable organizations, and new best practices for leading change.

Organization 21C: Someday All Organizations Will Lead This Way

Chowdhury, Subir

Global corporations are rapidly discovering an emerging market of nearly 600 million Latin consumers in the United States and Latin America. In Winning Strategies for the New Latin Markets, three experts analyze the Latin market's unique dynamics and offer end-to-end strategies for success. They illuminate dramatic transformations in demographics, economics, local competition, regulation, technology, and culture. Then, through executive interviews and case studies, they offer insights into key strategies for every aspect of doing business: regional market expansion, market segmentation, branding, distribution, financing, and corporate structure.

Winning Strategies for the New Latin Markets

Simon, Francoise

Haar, Jerry

Robles, Fernando

For New condition books in our store; You will be the first user. You will be the first to open the book cover. For Used condition books in our store; It shows signs of wear from consistent use, but it remains in good condition and works perfectly. There are no problems in page content and in the paper. There are no problems except minor faults. All pages and cover are intact , but may have aesthetic issues such as price clipping, nicks, scratches, and scuffs. Pages may include some notes and highlighting. For all our books; Cargo will be delivered in the required time. 100% Satisfaction is Guaranteed!

Ride the Wave: Taking Control in a Turbulent Financial Age (U.S., Harris Bank Edition)

COOPER, Sherry

Economics

In the e-world it is the B2B marketplace. And in the B2B marketplace, the hottest thing--and the thing most likely to turn companies a profit--is e-procurement. This book provides the platform for establishing a company's eprocurement strategy and the necessary steps that will follow in implementing that strategy.

e-Procurement: From Strategy to Implementation

Neef, Dale

“With over 70% of American workers living paycheck to paycheck, basic money management skills are needed desperately. This is a masterful work that guides us to discover our own money dysfunctions and takes us on a journey to healthy financial behaviors.” –Sally Hass, Employee Benefits Life Planning Manager, Weyerhaeuser Company “This book combines solid knowledge of societal trends in personal finance with guidance on how to develop a sense of purpose about money and get financially fit for a lifetime. I heartily recommend it.” –Kelvin Boston, host Moneywise PBS Series and author of Who's Afraid To Be A Millionaire? “The rules have changed on how to achieve the American Dream. What many of us consider a fundamental right will be out of reach unless we get smart and take action now. The authors get right to the point by helping readers define what they care most about and then set them on a path to achieving true financial well-being.” –Carol Anderson, President and CEO of Money Quotient, specialists in financial planning education “The authors have looked at the current disastrous consumer model and envision a ‘New’ American Dream. They break the rules, set up a new framework for humanized finances, and challenge consumers to change the future by changing their habits, now.” –Dean Brassington, Financial Educator and U.S. Navy Quality of Life Program and Design Consultant “The great merit of this book is that it reads like an engaging conversation. Given the mass of undigested financial information, everyone needs this discourse that helps to position and orient oneself in the money universe, and then act. It bridges the gap between a complicated world out there and one's personal and family orbit.” –Jurg Siegenthaler, Professor Emeritus of Sociology, American University Based on extensive nationwide research conducted by the author and the Institute for Socio-Financial Studies about what people need to learn and do to become financially savvy, You and Your Money gives you the skills you need to be financially competent and self-sufficient...so you can make the right decisions about money–today, tomorrow, always! You don’t need to know everything about personal finance. You do need to know three things: where you stand today, what you can do now, and how to become more financially secure for the rest of your life. This book helps you answer those three questions. It’s easy, readable, practical, and quick. It gives you simple, common-sense tools for achieving financial success...tools you can use in every part of your life, not just finance! It brings together real stories from real people. People like you. People who know what they want, and just need to know how to get there. <ul>
<li> CREATE YOUR OWN PERSONAL LIFE VALUES PROFILE: The book helps you develop your unique personal profile so you can better assess your own goals and know how to achieve them </li> </ul>
<ul>
<li> GET SAVVY, AND FEEL MUCH MORE IN CONTROL: Easy, quick ways to take charge of your financial well-being </li> </ul>
<ul>
<li> GROW YOUR FINANCIAL SUPPORT SYSTEM, STEP-BY-STEP: Learn to communicate about money–and find objective, honest help when you need it </li> </ul>
<ul>
<li> PLAN YOUR FINANCES AROUND THE CHANGES IN YOUR LIFE: Plan for life transitions, prepare for disasters, and learn how to recover from financial setbacks </li> </ul> Foreword xvi Preface xviii Acknowledgments xx About the Authors xxi PART I: MAINTAINING A POSITIVE OUTLOOK 1 Chapter 1: The Right Stuff 3 Chapter 2: The “New” American Dream 13 Chapter 3: How We Decide 25 Chapter 4: Your Life Values Profile 33 Chapter 5: Moving to Secure Money Management 51 Chapter 6: A Word About Fear 63 PART II: BEING ACTIVE IN FINANCIAL AFFAIRS 75 Chapter 7: Who’s in Charge of Your Financial Well-Being? 77 Chapter 8: Becoming a Savvy Consumer 89 Chapter 9: Getting and Keeping Good Credit 103 Chapter 10: Staying Ahead of Scammers and Thieves 119 Chapter 11: Committing to a Savings Plan 133 PART III: BUILDING A FINANCIAL SUPPORT SYSTEM 145 Chapter 12: Communicating About Money–Count the Ways 147 Chapter 13: Tapping Into the Financial Marketplace 165 Chapter 14: Building Your Assets 181 Chapter 15: Choosing Housing Wisely 201 PART IV: COPING WELL WITH CHANGE AND LOSS 221 Chapter 16: Planning for Life Transitions 223 Chapter 17: Preparing for Disasters 239 Chapter 18: Recovering from Adversity 253 Chapter 19: Finding the Help You Need 265 Appendix: Personal Finance Education Internet Sites 277 Endnotes 293 Index 299

You and Your Money: A No-Stress Guide to Becoming Financially Fit

Vitt, Lois A.

In his classic bestseller Venture Capital Handbook, leading venture capitalist David Gladstone showed thousands of companies how to get funding and work with early stage investors. Now, in his revision of the classic, Venture Capital Investing, he looks at venture capital through the eyes of the investor. Gladstone shows all of you VC investors and angels exactly how to weed through scores of business proposals and find the gem that will deliver outstanding returns, especially in these soft economic times. You will learn what to look for in a business proposition; how to assess entrepreneurs and their management teams; how to evaluate financial statements, market niches, competitive environments, and product innovations; how to investigate a business that's already operating; and how to build effective partnerships with existing portfolio companies.

Venture Capital Investing: The Complete Handbook for Investing in Private Businesses for Outstanding Profits

Gladstone, David

Gladstone, Laura

Finance

Many people have written about creating customer-centered organizations. Michael Basch actually did it--better than anyone else. He was the co-founder of Federal Express, and the VP of Sales, Marketing and Customer Service. He built the systems, created the processes and developed the culture that made FedEx the legend it still is today in customer management and support. CustomerCulture is about consciously building the customer-centered organization where every employee is focused on serving their customers for sustained, profitable growth over the long haul... and it is now available in paperback. The people and companies that are constantly customer-centered are the "evolutionary forces" that continue to grow and innovate in their neverending quest for finding better ways. This is the definition of "CustomerCulture." In this book, Basch shows how any organization--from a small dental practice to a multinational organization--can transform itself for the customer, and become more profitable along the way. Endorsed by Fred Smith, principal founder and CEO of FedEx and James Barksdale, co-founder of Netscape.

Customer Culture: How FedEx and Other Great Companies Put the Customer First Every Day

Basch, Michael

Discusses how to establish and run a home office, covering such topics as balancing work and home life, selecting the correct office equipment, and keeping records.

60-Second Commute, The: A Guide to Your 24/7 Home Office Life

Orloff, Erica

Levinson, Kathy

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