Discover how to build a successful business and follow your passions without sacrificing healthy family relationships to the financial and emotional rollercoaster that is entrepreneurship. 
 How does someone who is obsessed live peacefully with others who are not? That question summarizes the quandary faced by company founders and their families. To answer it, author Meg Cadoux Hirshberg examines the impact for better and for worse of entrepreneurial businesses on families and relationships, and vice versa. 
 Practically, this is a vital guide to navigating the emotional and logistical terrain of business-building while simultaneously enjoying a fulfilling family life. From the trials of co-habiting with a home-based business to the queasy necessity of borrowing money from family and friends to the complexities of intergenerational succession, no topic is taboo. 
 Psychologically, this book is a reminder that no entrepreneurial family trudges the hard trail of company-building alone. If you have embarked on such an enterprise, you and your spouse will find comfort and guidance in the experiences of others like you. Meg draws on the struggles and triumphs she and husband Gary Hirshberg experienced as he built Stonyfield Yogurt, and also shares powerful stories and insights from other families, gathered through hundreds of interviews. 
 For Better or For Work will remind you that the long hours and late nights spent on the business or with the family are worth the effort and will give you tools for making both endeavors successful.

For Better or For Work: A Survival Guide for Entrepreneurs and Their Families

Meg Cadoux Hirshberg

Parenting & Relationships

An Inc. Original

Patients Come Second: Leading Change by Changing the Way You Lead

Americans enjoy the finest healthcare delivery system in the world, but most people will tell you that we still have a long way to go. Far too frequently, patients leave the doctor's office or hospital feeling confused, angry, or neglected. Healthcare leaders recognize this problem, but in their focus on patients (and sometimes financials), they often overlook the true key to lasting patient loyalty and satisfaction: their employees. Patients Come Second shakes up the traditional healthcare model, arguing that in order to care for and retain patients, leaders must first create exceptional teams and find ways to engage nurses, administrative staff, physicians, supervisors, and even housekeeping staff and switchboard operators. By connecting employees' work with a higher purpose and equipping them with the tools to become leaders themselves, patient care can be dramatically transformed. And with continuing healthcare changes on the horizon and ever-rising pressure to acquire and keep patients, doing so now is more important than ever. Britt Berrett, president of an 898-bed hospital, and Paul Spiegelman, founder and CEO of a successful patient-experience company, are the perfect guides to the changes needed in healthcare leadership. With a rich combined experience in their field, they have filled each chapter with an abundance of engaging, insightful stories and write with a humor and friendliness that balances and enhances the urgency of their message.

Business & Money

Spiegelman, Paul

Berrettt, Britt

Economics

Amazon Best Seller in Teams Amazon Best Seller in ManagementAmazon Best Seller in Leadership Iterative Management Is Nimble Management This book is a guide to the iterative organization, the only kind of organization that can learn and adapt fast enough to keep up in today's world. For anyone running a team of managers, or advising someone who does, it describes the fundamental behaviors that create iteration, explains how to implement them, and includes videos and online assessment to get the process started. Iterate defines what management really is and helps readers create a fast, flexible, focused management team that does it well. Ed Muzio, award-winning author, CEO, and ''one of the planet's clearest thinkers on management practice,'' provides a research-based blueprint for a management team that will take the next best step for the organization in any situation. This book enables senior leadership, front line and middle management, and human resource executives to equip their teams with both knowledge and practical skills so that they not only understand their own purpose but also perform that purpose well amidst ever-changing conditions. Iterate will help readers create measurable business results on any management team, of any size, in any industry where complex work and frequent change are the norm.

Iterate: Run a Fast, Flexible, Focused Management Team

Ed Muzio

Management & Leadership

Is it possible for entrepreneurs to succeed at growing ventures without early-stage venture capital? Based on the fact that more than 9 out of 10 of America’s billion-dollar entrepreneurs did take off without early-stage VC, Dileep Rao says YES! In Nothing Ventured, Everything Gained, Dileep Rao shatters the dominant myth that entrepreneurs need early-stage venture capital to build a giant business. In fact, says Rao, by avoiding or even delaying VC, billion-dollar entrepreneurs can control their companies and the wealth created by them—and retain more of that wealth. The book is based on 30 of Rao’s interviews with billion-dollar entrepreneurs (BDEs) and hundred-million-dollar entrepreneurs (HMDEs) and the analysis of the strategies of 85 BDEs. The author introduces the finance-smart skills, opportunity secrets, and strategy secrets of BDEs who took off without VC, and proves his points via stories of successful giants like Jeff Bezos, Mark Zuckerberg, and Steve Jobs. Every entrepreneur will do well to read and benefit from Rao’s invaluable insights and expertise. Dileep Rao, PhD, financed the growth of hundreds of businesses and real estate projects over the twenty-three years he was VP of financing and business development at a venture development and finance institution. He advises entrepreneurs, governments, Fortune 1000 corporations, and financial institutions on building big businesses with finance-smart strategies. Dr. Rao is a clinical professor of entrepreneurship at Florida International University and has taught at Stanford University, the University of Minnesota, and in executive MBA programs in Europe, Latin America, and Asia.

Nothing Ventured, Everything Gained: How Entrepreneurs Create, Control, and Retain Wealth Without Venture Capital

Rao, Dileep

Finance

In Sticks and Stones, author and CFE Nick Powills shares how his personal struggle with weight and being teased as a kid fueled his drive toward becoming a successful entrepreneur. By transforming his painful memories into motivation, Powills unlocked a life-changing process for entrepreneurs and anyone who is ready to make the choice to better their lives. When deciding that you are ready to own your success, you will find that your personal and business lives will mix well together. The fuel from your personal life and the fire to achieve a better professional life will help you prepare for what's next in your story, one that you author and narrate. Powills' book will help you turn your struggles into strengths and achieve more on your own terms.

Sticks and Stones: Building Entrepreneurial Success from Life's Struggles

Nick Powills

Business Culture

Your Sales Funnel Has a Fatal Flaw
The sales funnel was invented over a century ago. No wonder it’s not working like it used to! How can you drive company revenue in an age when customers hold all the power, the lines between sales and marketing have blurred, and business disruption is the norm?
From the authors of Fire Your Sales Team Today! comes another industry redefining guide to business success in the 21st century: Smash the Funnel. Discover how to create an entirely new revenue strategy, whether your buyer is a corporation or consumer, an enterprise or entrepreneur.

Smash the Funnel: The Cyclonic Buyer Journey--A New Map for Sustainable, Repeatable, Predictable Revenue Generation

Keiles, Eric

Lieberman, Mike

Marketing & Sales

Amazon Best Seller in Entrepreneurship Only one company can lead, prosper, and win in any technology market. Will it be yours? The marketplace leader, or Marketplace Gorilla, will win 50 percent of the revenue and 75 percent of the profits in a given market space. Every new enterprise hopes to reach this status, but most will fail. Whether a company employs a direct or inside sales approach, neither methodology will allow a sales team to acquire enough customers to dominate the market. Author Donald Scherer makes it clear out of the gate why these traditional sales methods will simply not work for most technology companies. Instead, he provides step-by-step instructions on how you can HYPERSCALE your sales operation by building a high-velocity sales assembly line based on the principles used by modern manufacturers. Employing these techniques will help your company mass-produce sales while simultaneously lowering the costs of sales--a powerful combination that leads to incredibly profitable growth, which eliminates the need for enormous amounts of institutional funding. Scherer's techniques are based on the experiences of CrossBorder Solutions, an unfunded, undercapitalized software company that was sold to Thomson Reuters for a home-run valuation. He further refined his approach as the CEO of AssemblySales.com, a SaaS company that helps early-stage companies hyperscale their sales operations.

Assembly Required: How to Hyperscale Your Sales, Dominate the Competition, and Become the Market Leader

Donald Scherer

Amazon Bestseller in Public Relations (Books and Kindle Store), Home-Based Businesses, and Entrepreneurship Advertising\nWhy you need PR and how you can get it—even on a budget\nDid you know that about 90 percent of startups fail within the first five years of operation? One of the major reasons for their failure is poor brand awareness, which is developed through PR strategies. Having the right exposure is vital to gaining new clients, growing the company, and securing future funding—in general, company success. But startups and small businesses don’t always have the kind of skills or resources they need to increase their visibility in an already oversaturated media landscape. Jenna Guarneri, CEO and founder of JMG Public Relations, believes that, equipped with the right tools and thinking, entrepreneurs and business leaders can become their own effective publicists.\nIn You Need PR, she presents the key principles and practices behind good PR, showing you how to: Establish your brand, including how to humanize interactions to build a loyal following Build your press materials to develop the best possible story Formulate a strategy to launch your PR initiatives Deliver on the media interview and follow up appropriately 
A practical guidebook and powerful tool for any entrepreneur or small business owner, You Need PR offers a smart, step-by-step, do-it-yourself approach to publicity that will allow you to enhance your company’s reputation and build lasting business momentum.

You Need PR: An Approachable Guide to Public Relations for Early-Stage Companies

Guarneri, Jenna

Amazon Bestseller in Starting a Business 
Amazon Bestseller in Startups 
2022 Silver Medalist in the AXIOM Business Book Awards in Entrepreneurship/ Small Business\nFounded is the go-to reference for first-time entrepreneurs, providing lessons and inspiration to empower anyone starting a new project or business. Melissa Kaufman and Mike Raab, the directors of Northwestern’s renowned student entrepreneurship program, The Garage, show you how to tap into the superpower of thinking and acting like an entrepreneur based on their experience guiding hundreds of early-stage startups.\nFounded explains—through the authors’ own expertise and interviews with successful young founders—how to 
• make the best possible decisions when launching your business, 
• avoid the common mistakes of first-time entrepreneurs, 
• take immediate, concrete steps to get started on a new idea.\nIn this essential book for first-time and student founders, you will learn why entrepreneurship is for everyone, “failure” is inevitable (and why that’s a good thing!), and how to make sure you’re building something people want.\nFounded will shatter your misconceptions about starting a business and help you get started turning your ideas into something real today!

Founded: The No B.S. Guide for Student Entrepreneurs

Kaufman, Melissa

Raab, Mike

Amazon Bestseller and #1 New Release 
Nonfiction Book Awards Silver Medalist 
Become the leader your people need you to be 
The transition from bootstrapping entrepreneur to effective leader is arduous, and very few can make the transition. This is what Grow was written to do--assist in that transformation. 
Grow, is focused on taking a business from the first day of cash flow to sustainability. It shows readers how to build their organization into one with 
• an environment that expects people to thrive, 
• a leader who meets the organization where it needs to be met, and 
• trust as a baseline for all relationships. 
The path set forth for readers in Grow will not only give business owners many options, but it will also put them in an incredibly strong position to cash out, if and when they decide to choose that option. This book was written to help readers reach the promised land of sustainability in their businesses.

Grow: Take Your Business from Chaos to Calm

Michael McFall

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