Profitable innovation doesn’t just happen. It must be managed, measured, and properly executed, and few companies know how to accomplish this effectively. Making Innovation Work presents a formal innovation process proven to work at HP, Microsoft and Toyota, to help ordinary managers drive top and bottom line growth from innovation. The authors have drawn on their unsurpassed innovation consulting experience -- as well as the most thorough review of innovation research ever performed. They'll show what works, what doesn't, and how to use management tools to dramatically increase the payoff from innovation investments. Learn how to define the right strategy for effective innovation; how to structure an organization to innovate best; how to implement management systems to assess ongoing innovation; how to incentivize teams to deliver, and much more. This book offers the first authoritative guide to using metrics at every step of the innovation process -- from idea creation and selection through prototyping and commercialization. This updated edition refreshes the examples used throughout the book and features a new introduction that gives currency to the principles covered throughout.

Making Innovation Work: How to Manage It, Measure It, and Profit from It

Business & Money

Shelton, Robert

Epstein, Marc

Davila, Tony

Management & Leadership

Ft Pr

Creativity is the lifeblood of any business―from fledgling startup to global giant, creativity is what inspires entrepeneurs to take the leap into the unknown, motivates project teams to design faster and better products, drives executives to set their sights on new markets and customers. The Creative Enterprise asks: where do these creative impulses come from, and how can they be channeled into profitable ventures? Contributions from scholars and practitioners around the world integrate insights from the fields of management, economics, technology, psychology, and sociology to shed new light on innovation and how it drives business growth. Volume 1 focuses on innovation strategies, with chapters on developing the new product pipeline, technology transfer, and strategic alliances. Volume 2 considers the individual and organizational aspects of innovation, with chapters on the psychology of creativity and the influences of organizational culture on innovation. Volume 3 covers the infrastructure for promoting and sustaining innovation, with chapters on managing creative teams, selecting and funding projects, and developing effective performance measurement and rewards systems.
Create―to make or bring into existence something new, derived from the Latin crescere, to grow. Creativity is the lifeblood of any business―from fledgling startup to global giant, creativity is what inspires entrepreneurs to take the leap into the unknown, motivates project teams to design faster and better products, drives executives to set their sights on new markets and customers. Where does this creativity come from? How can it be channeled into profitable ventures? The Creative Enterprise brings together the most current thinking from academics and practitioners around the world to shed new light on creativity and how it drives business growth. It addresses such topics as: Why are some organizations creative and others are not? What catalyzes new ideas? How can leaders balance short-term financial pressures and long-term creative aspirations? And how can firms maximize the value of their ideas into profitable products and services?
While many authors have tackled pieces of the puzzle, this set uniquely integrates insights from the fields of management, economics, technology, psychology, and sociology, to cover the spectrum across individual and organizational innovation. Volume 1 focuses on innovation strategies, with chapters on developing the new product pipeline, measuring the impact of innovation on firm growth, technology transfer, and strategic alliances. Volume 2 considers the individual and organizational aspects of innovation, with chapters on creativity and artwork, idea catalysts and blocks, and the interplay between organizational culture and innovation. Volume 3 covers the infrastructure for promoting and sustaining innovation, with chapters on managing creative teams, selecting and funding projects, and developing effective performance measurement and rewards systems.

The Creative Enterprise [3 volumes]: Managing Innovative Organizations and People [3 volumes]

Epstein, Marc J.

Praeger

No Direction Home: The Life and Music of Bob Dylan

Robert Shelton wrote the rave review of Bob Dylan in the New York Times that is generally credited with being the piece that "discovered" him in 1961, just after Dylan arrived fresh from Minnesota to New York City as an aspiring folk musician. Twenty-five years later, Shelton, who had faithfully followed Dylan's career ever since, finally published No Direction Home . Now back in print, here is the story of Bob Dylan, man and musician, lover and explorer, loner and phenomenon.

No Direction Home: The Life And Music Of Bob Dylan

Biographies & Memoirs

Arts & Literature

Da Capo Press

Robert Shelton wrote the rave review of Bob Dylan in the New York Times that is generally credited with being the piece that "discovered" him in 1961. Twenty-five years later, Shelton, who had followed Dylan's career faithfully, published No Direction Home . Here is the "empathetic and rather magnificent" ( Washington Post Book World ) story of Dylan, musician and phenomenon.

Robert Shelton wrote the rave review of Bob Dylan in theNew York Times that is generally credited with being the piece that "discovered" him in 1961, just after Dylan arrived fresh from Minnesota to New York City as an aspiring folk musician. Twenty-five years later, Shelton, who had faithfully followed Dylan's career ever since, finally published No Direction Home. Now back in print, here is the story of Bob Dylan, man and musician, lover and explorer, loner and phenomenon.

Ballantine Books

No Direction Home * The Life And Music Of Bob Dylan

Beech Tree

Making Innovation Work presents a formal innovation process proven to work at HP, Microsoft and Toyota, to help ordinary managers drive top and bottom line growth from innovation. The authors have drawn on their unsurpassed innovation consulting experience -- as well as the most thorough review of innovation research ever performed. They'll show what works, what doesn't, and how to use management tools to dramatically increase the payoff from innovation investments. Learn how to define the right strategy effective innovation; how to structure an organization to innovate best; how to implement management systems to assess ongoing innovation; how to incentivize teams to deliver, and much more. This book offers the first authoritative guide to using metrics at every step of the innovation process -- from idea creation and selection through prototyping and commercialization.

Wharton Publishing

An unauthorized biography by the writer whose rave review of Bob Dylan almost twenty-five years ago is generally regarded as the piece that launched Dylan's successful career

William Morrow & Co.

A Cultural Study of the Art Film

Humor & Entertainment

Movies

Edwin Mellen Pr

Cultural Study of the Art Film

See the best price to sell, buy, or rent books by Shelton, Robert. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Shelton, Robert

See the best price to sell, buy, or rent books by Shelton, Robert. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Making Innovation Work: How to Manage It, Measure It, and Profit from It

The Creative Enterprise [3 volumes]: Managing Innovative Organizations and People [3 volumes]

No Direction Home: The Life And Music Of Bob Dylan

No Direction Home: The Life And Music Of Bob Dylan

No Direction Home: The Life and Music of Bob Dylan

No Direction Home * The Life And Music Of Bob Dylan

Making Innovation Work: How to Manage It, Measure It, and Profit from It

No Direction Home: The Life and Music of Bob Dylan

A Cultural Study of the Art Film

Cultural Study of the Art Film