The Grisly Joke Book (An Armada Original)

Pugh, David

Anderson, Scoular

HarperCollins, Publishers

David G. Pugh examines the evolution and shape of the cult of masculinity in nineteenth-century America. The author contends that the men of the time had been cut loose from their traditional cultural moorings and required a leader with strength, endurance, and bravado. They sought these mythical Jacksonian qualities as a defense against aimless drifting and the anonymity and real dangers of the frontier. Attitudes of nineteenth-century men toward women and heterosexuality are revealed as a web of sexual anxieties, repression, and sublimation that fostered the conviction that manliness could best be achieved through independence from women. Pugh then assesses the impact of the Jacksonian legacy on the latter half of the century, and demonstrates that our modern conceptions of manliness and masculinity are deeply rooted in nineteenth-century prototypes.

Sons of Liberty: The Masculine Mind in Nineteenth-Century America (Contributions in American Studies)

History

Americas

Praeger

The only Apple-certified book on Mac OS X 10.5 Leopard, this comprehensive reference takes support technicians and ardent Mac users deep inside their operating systems, covering everything from networking technologies to system administration, customizing the operating system, command-line programming, and more. Keyed to the learning objectives of the AppleCertified Technical Coordinator certification exam, the lessons in this self-paced volume serve as a perfect supplement to Apple’s own training class and a first-rate primer for computer support personnel who need to troubleshoot and optimize Mac OS X as part of their jobs. Self-quizzes and chapter tests reinforce the knowledge gained along the way.

MAC OS X Server Essentials

Computers & Technology

Regan, Schoun P.

Certification

Peachpit Pr

Flooding of coastal communities is one of the major causes of environmental disasters world-wide. This textbook explains how sea levels are affected by astronomical tides, weather effects, ocean circulation and climate trends. Based on courses taught by the author in the U.K. and the U.S., it is aimed at undergraduate students at all levels, with non-basic mathematics being confined to Appendices and a website http://publishing.cambridge.org/resources/0521532183/.

Changing Sea Levels: Effects of Tides, Weather and Climate

Science & Math

Earth Sciences

Cambridge University Press

Bringing together 30 international experts, this volume commemorates the 50th anniversary of the Intergovernmental Oceanographic Commission of UNESCO, the UN organization responsible for fostering intergovernmental cooperation on global ocean issues. It looks at how governments use science to establish ocean policies, with chapters ranging from the history of ocean management to current advances in marine science, observation and management applications, and the international agencies that co-ordinate this work. With a focus on key topical issues such as marine pollution, exploitation, and hazards, Troubled Waters reflects on past successes and failures in ocean management and emphasises the need for knowledge and effective government action to ensure a sustainable future for this precious resource. Illustrated with dramatic, full-colour images, it is essential reading for researchers, students, policy makers and managers of the marine environment, and also provides an attractive and accessible overview for anyone concerned about the future stewardship of our oceans.

Troubled Waters: Ocean Science and Governance

Holland, Geoff

Nature & Ecology

Dialectic of Love analyses the arguments of Schiller's major writings on aesthetics and argues that his philosophical thought, theories, and concepts are characteristic of the Platonic tradition. Schiller's conception of beauty is seen as synthesis, the sublime as separation. Pugh connects these concepts to Aristotle's critique of Plato's theory of ideas, in which Aristotle points out an aporia of chorismos (separation) and methexis (participation). In Schiller's thought, Pugh argues, beauty and the sublime operate primarily as metaphysical relations of methexis and chorismos and only secondarily as aesthetic concepts. While Schiller, Pugh reveals, is not very well suited for the role of champion of the Enlightenment, he remains a crucial figure in the transmission of the Platonic tradition to modern idealism and in the application of the Platonic metaphysical heritage to nineteenth-century aesthetics.

Dialectic of Love: Platonism in Schiller's Aesthetics (McGill-Queen’s Studies in the Hist of Id) (Volume 22)

Literature & Fiction

History & Criticism

McGill-Queen's University Press

"In an age where even the best products are quickly imitated, businesses must constantly find new ways to outpace competitors. Successful companies differentiate themselves not just with superior products, but also by how they behave toward their customers at every touchpoint: service, product development, marketing, branding, bids and proposals, presentations, negotiations, and more. Behavioral Differentiation is emerging as the ""final frontier"" in competitive strategy, and Winning Behavior shows how leading companies use it to exceed expectations and outperform competitors. This eye-opening book offers case histories and examples from companies like GE, Volvo, EMC, Ritz-Carlton, Wal-Mart, and Harley-Davidson, plus interviews with executives like George Zimmer (Men's Wearhouse), Colleen Barrett (Southwest Airlines), and Gerry Roche (Heidrick &amp; Struggles). In today’s ultracompetitive business landscape, product quality and competitive pricing are prerequisites for staying afloat. Winning Behavior reveals the secrets the best companies use -- and any business can use -- to stay at the pinnacle of success in their industry."

Winning Behavior: What the Smartest, Most Successful Companies Do Differently

Business & Money

Bacon, Terry

Biography & History

AMACOM

"In their book Winning Behavior, Terry Bacon and David Pugh showed how great companies outperform good ones through ""behavioral differentiation"" -- going beyond superior products and dependable service to connect with customers at every touchpoint. The Behavioral Advantage broadens the concept, applying behavioral differentiation to the business-to-business arena. The best B2B companies depend on a multifront approach to business interaction, and The Behavioral Advantage reveals the secrets behind what is essentially a chess game with competitors. To win the game, companies must develop a carefully plotted opening game, with all internal values, policies, practices, and behaviors fully aligned. A smart and efficient middle game lets the company build and strengthen its position, and the endgame assures victory and lays the groundwork for future business. Just as individual customers do, B2B customers remember those companies whose behavior consistently and significantly outshines even strong competitors. These firms create a lasting advantage -- and reap the profits that come with it."

The Behavioral Advantage: What the Smartest, Most Successful Companies Do Differently to Win in the B2B Arena

Management & Leadership

How does a company constantly win more business than its rivals? A key factor is the ability to create proposals that outshine those from even the strongest competitors. Powerful Proposals helps businesses maximize the selling power of their proposals, with proven strategies for going beyond "this is what we do" documents in favor of customer-centered offers that highlight the tangible benefits your company offers. This powerful process offers tools and techniques that will let any firm: * assess their "winner or loser" proposal status and take proactive steps to become a winner * address the ""Big Four"" questions that a proposal must answer to be successful * create "A+" proposals in less time with less wasted effort via a simple, repeatable process * neutralize the issue of price when the firm is not the low-price provider Powerful Proposals takes readers step by step through designing executive summaries, writing themes, and generating the text. There is also valuable information on strategy, graphics, callouts, and other visual elements.

Powerful Proposals: How to Give Your Business the Winning Edge

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Books by Pugh, David