They say that 80% of agents won’t make it. Most agents fail before they have made it to their two-year anniversary. Of those that do make it through those first two years, many are making so little that their income hardly raises them above the poverty line, let alone provides the financial freedom they are searching for. Understand this: If you are a Real Estate Agent, you are a business owner. You may be a business of one, but you are running a business, not working in a sales career. Sales is definitely a part of it, and we even will go over one of the most important aspects of sales in this book, Sales Scripting, however, it is important as a business owner to figure out what you need to do to revamp your business to provide the success you are looking for. This book will walk you through revamping your business. We will walk you through the practices that we have found will have the biggest impact on your business such as setting goals and creating a plan, going over the best online and offline marketing strategies, lead generation and lead conversion, helping you become the expert in your area by developing a platform, review what you should start doing, stop doing and what to delegate. Most importantly, we will introduce the one thing that will ultimately determine your success or failure in this industry. The authors have time and again taken brand new agents to a level of success many veterans are envious of, as well as taken top producers to superstar status. No matter what your goals are, what your background is, or what area you live in, you too can have the success you desire, as long as you are will to go through the process and revamp your business.

Agent Revamp: How to Break Out of Your Real Estate Slump and Explode Your Income!

Business & Money

Lofholm, Eric

Miller, Brett

Alguire, Cheri

Real Estate

Grow to Greatness Publishing

Selling can be incredibly profitable. Fast cars, a big house and a comfortable retirement are yours, once you know how to sell. It can also be extremely fun when you have the knowledge necessary to be a top sales person, and you know how to apply it. The Sales Profession is one of the few professions in the world where someone who does not have a college degree and may not have even finished high school, can still be very successful. In fact, you can easily earn a living on par with, and in many cases, in excess of, a medical doctor. Yet, despite the potential, you may struggle with selling. That is understandable and it is really not your fault, because the rules have changed. The way in which Americans buy has dramatically changed due to the Great Recession. We are now living in a new economy. Through this new economy, many sales professionals just like you have seen their incomes crumble to rock bottom levels. In this book, Master Sales Trainer Eric Lofholm, spells out the tools to selling in the new economy.

How To Sell In The New Economy

Marketing & Sales

Anderson-Noble Publishing

Contrary to the myth that you have to be a born salesman, selling is a step-by-step system that anyone can learn. In this book renowned sales trainer Eric Lofholm distills the secrets of sales success into a simple three-step formula that has been used by more than 10,000 students over the past fourteen years to get more leads, book more appointments, and make more sales. Eric shows you everything you need to go from a sales novice to a selling master, including how to overcome sales anxiety, boost your closing rate, handle objections with confidence, and leverage relationships into referrals. Along the way he also gives you bonus tips to improve your performance in areas like business planning, goal setting, time management, and leveraging technology to multiply your sales. For salesmen, sales trainers, and small business owners looking for an edge in today's struggling economy, this book is a must-read.

The System: The Proven 3-Step Formula Anyone Can Learn to Get More Leads, Book More Appointments, and Make More Sales

Moine, Dr. Donald

Eric Lofholm International, Inc.

In this sequel to his best-seller The System, master sales trainer Eric Lofholm lays out the seven-step sales scripting method he has used to help his clients generate over $500 million in revenue over the last two decades. Eric begins by showing you how to get over some of the common fears associated with sales scripting, such as fear of sounding rehearsed and scriptwriter's block. He then walks you step-by-step through the sales scripting process, revealing secrets such as how to script an effective close and how to script responses to sales objections. He follows up with tips on how to get your scripts written faster and how to rehearse and deliver them effectively so they sound spontaneous. Eric includes hundreds of sample scripts for every sales situation that you can use as templates to create your own custom scripts. For salesmen, sales trainers, and small business owners looking for an edge in today's struggling economy, this book is a must-read.

Sales Scripting Mastery: The 7-Step System for Consistently Delivering Successful Sales Presentations

Eric Lofholm International

This book reveals the biggest secret to network marketing success: duplication. If you want to succeed in network marketing, you've not only got to be personally successful: you've got to be able to duplicate your success in the people you recruit, and they've got to be able to duplicate it in others. Unfortunately many network marketers fail because they try to duplicate things that depend on your personality or your personal aptitudes and skills. For instance, you can't teach an introvert to be an extrovert, which is the problem with the "three-foot rule". In order to be able to duplicate your network marketing tactics in your recruits, you need a networking model that anyone can learn. This book will teach you how.

Duplication: The Key to Creating Freedom in Your Network Marketing Business

O'Higgins, Judy

Focus is a concise book designed to help you avoid distractions, focus on your key priority, and get more done. This short book, written by best-selling authors Eric Lofholm and James Karl Butler shows you how to avoid internal and external distractions. You'll learn helpful exercises to get to the heart of what matters in your day and learn what you must do to get more done now.

Focus: The Key Skill to Igniting Your Productivity So You Can Get More Done Everyday

Self-Help

Butler, James Karl

Time Management

CreateSpace Independent Publishing Platform

Leverage is the ability to do more with less. It is the reason why achievers create results faster and accomplish more. Robert Kiyosaki, best-selling author of Rich Dad, Poor Dad says that “Leverage is the reason some people become rich and others do not become rich….Because leverage is power, some use it, some abuse it, and others fear it.” In Leverage: How to Accelerate the Speed and Velocity of Your Results, best-selling authors Eric Lofholm and James Karl Butler teach you how you can employ the principle of leverage to build up assets in your business and life and accomplish more as a result. This book will teach you how to grow beyond your own abilities through the power of leverage and help you accelerate the results you want now with nine powerful principles and ideas.

Leverage: How to Accelerate the Speed and Velocity of Your Results

Business Development & Entrepreneurship

What's the secret to succeeding at sales? In Continuous Sales Improvement, master sales trainer Eric Lofholm reveals the simple but powerful strategy he's taught to tens of thousands of students that anyone can use to improve their sales performance. Eric's message is that those who are not good at sales can become good, and those who are already good can become great simply by making small, continuous improvements in four key areas: self-improvement, sales skills, product and service knowledge, and technology. He gives readers a game plan for making improvements in each of these areas and provides hundreds of detailed strategies, practical exercises, and actionable instructions to use immediately to begin improving sales results. Each chapter includes a convenient at-a-glance summary, and there's a quick-review guide so that readers can easily use Continuous Sales Improvement as an ongoing reference. Continuous Sales Improvement includes case studies from legendary figures in the history of sales, plus interviews with some of today's top performers. It also includes tips for selling in specific industries, including real estate, insurance, financial services, and network marketing. Those who are a salesperson, a sales trainer, or just a business owner who wants better sales results, Continuous Sales Improvement is a must-have.

Continuous Sales Improvement: The Secret of Achieving Your Peak Sales and Personal Potential

Morgan James Publishing

This book offers you 21 different ideas to help you engage on social media. Many of these ideas have been developed over seven years of engagement on behalf of clients on social media. This is a short book you can probably read in one or two hours. Or maybe you'll dip into it here and there as the topics interest you. If you feel better able to engage on social media after reading this book, then we will have met our goal! It is our hope that you find the approach to social media engagement that resonates with you.

21 Ways to Total Social Media Engagement: That Will Make You Look Like a Pro

Stephen, Carol

Skills

21 Ways to Total Social Media Engagement That Will Make You Look Like a Pro

Every business person needs to be published. People perceive you to be smarter, clients beg to work with you, and you will have increased opportunities to speak to large audiences. In this book, Terilee Harrison and Eric Lofholm teach that publishing is way bigger than a book and guide you every step of the way to become the most published expert in your industry. You will learn how to consistently create content online as you podcast, livestream, publish articles, or create videos. You will also learn how to repurpose your content to leverage your time. It's all about consistency. The more that you publish 3+ times a week, the easier it will be, and the more that people will be saying, "Wow! He or she is everywhere! Look at what he or she is doing." You want to be that person... We know you do!

How to Become the Most Published Expert in Your Industry: Publishing is Way Bigger Than a Book

Computers & Technology

Harrison, Terilee

Internet & Social Media

WIPublish

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