Contemporary Marketing (Saunders Golden Sunburst Series)

Business & Money

Louis E. Boone

DAvid L. Kurtz

Management & Leadership

Dryden Press

Contemporary Marketing

Harcourt Brace College Publishers

USED Cover and edges show usage/storage wear; Pages are in good condition, clean, crisp, intact, w/minimal highlighting.

Contemporary Business

The ninth edition of "Contemporary Business" embraces new technology, integrating it into every aspect of the text. The book has an underlying entrepreneurial theme, encouraging students to look at issues from a business owner's perspective

Contemporary Business (The Dryden Press Series in Management)

BOONE

Boone and Kurtz's Contemporary Business continues to be the premier introduction to business text and package, edition after edition. With each new edition, this best-selling author team builds and improves upon their past innovations, creating the most technologically advanced, student friendly, instructor supported text available. Contemporary Business 10th Edition is packed-literally-with innovation, giving students up-close, hands-on experience with the dynamic world of business. As the hundreds of footnotes reveal, the text is as up to the minute as publishing will allow-and the Boone and Kurtz Web site complements the textbook with additional resources. Instead of just offering students a glimpse of the 21st century marketplace, this entirely new book provides a firsthand, personal experience, enabling readers to feel the excitement of wrestling with real-world business issues.

Contemporary Business 2000 (The Dryden Press series in management)

Dryden Pr

Contemporary Marketing: Web-Enhanced

Marketing & Sales

Thomson Learning

Foundations of Marketing

M. Dale Beckman

Dryden

CONTEMPORARY MARKETING. CDN 1/E TXT

Kim Boone, Louis E., MacKenzie, Dr. H.F. Herb, Snow

Thomson/Nelson

Professional selling

Business Publications

Study Guide to Contemporary Marketing

Study Guide to Accompany Contemporary Marketing

David L. Boone, Louis E.;Kurtz

Cincinnati, Ohio, U.S.A.: South-Western Pub

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Books by DAvid L. Kurtz