"[David Sicilia and Jeffrey Cruikshank] have done their homework on this fascinating economist. Greenspan's career is spelled out to readers in this informative and interesting read."San Diego Union Tribune Selected by Library Journal as a Best Business Book of the Year With one key phrase or comment, Federal Reserve chairman Alan Greenspan can send global financial markets tumbling or soaring! The Greenspan Effect provides an up-close examination of Greenspan's tumultuous regime, suggesting to investors what pronouncements to expect and what they will meanduring the remainder of his remarkable term in office.This in-depth analysis of the words of Alan Greenspan includes highlights of his most influential speeches and demonstrates his uncanny, far-reaching power to impact markets on a global scale. In addition, it explains how to separate rhetoric from meaningful signals and anticipates the impact Greenspan is likely to have on future global markets. The Greenspan Effect focuses on one powerful and brilliant man, his words and actions, and how investors can profit from this new knowledge.

The Greenspan Effect: Words That Move the World's Markets

Business & Money

Cruikshank, Jeffrey L.

Sicilia, David B.

Economics

McGraw=Hill

Reveals the master plan behind Apple’s revolutionary business model “We don’t underestimate people....Rather than making a far inferior product for a hundred dollars less, we gave the people the product that they want and that will serve them for years, even though it’s a little pricier. People are smart; they figure these things out.” --Steve Jobs The Apple Way divulges the secrets and management principles that keep Apple far ahead of the curve. Find out how to implement these and other winning strategies in your organization to trigger a technological and stylistic revolution of your own: <ul>
<li>Make the customer and the product king </li>
<li>Balance manufacturing with delivery logistics </li>
<li>Motivate and inspire people outside the company to do your marketing and public relations </li>
<li>Invent new distribution channels </li>
<li>Decide on your company image and stick to your guns </li>
<li>Leapfrog the competition </li>
<li>Learn from both successes and missteps </li>
</ul>

The Apple Way

Biography & History

Every day in communities across America hundreds of committees, boards, church groups, and social clubs hold meetings where they spend their time engaged in shouting matches and acrimonious debate. Whether they are aware of it or not, the procedures that most such groups rely on to reach decisions were first laid out as Robert's Rules more than 150 years ago by an officer in the U.S. Army's Corps of Engineers. Its arcane rituals of parliamentary procedure and majority rule usually produce a victorious majority and a very dissatisfied minority that expects to raise its concerns, again, at the next possible meeting. Breaking Robert's Rules clearly spells out how any group can work together effectively. After briefly explaining the problems created by Robert's Rules, the guide outlines the five key steps toward consensus building, and addresses the specific problems that often get in the way of a group's progress. Appendices include a basic one page "Handy Guide" that can be distributed at meetings and a case study demonstrating how the ideas presented in the book can also be applied in a corporate context. Written in a non-technical and engaging style, and containing clear ideas and instructions that anyone can understand and use, this one-of-a-kind guide will prove an essential tool for any group desperate to find ways of making their meetings more effective. In addition, neighborhood associations, ad hoc committees, social clubs, and other informal groups lacking a clear hierarchy will find solid advice on how to move forward without resorting to "majority rules" or bickering over who will take leadership positions. Bound to become a classic, Breaking Robert's Rules will change the way you hold meetings forever, paving the way for efficiency, efficacy, and peaceful decision making.

Breaking Robert's Rules: The New Way to Run Your Meeting, Build Consensus, and Get Results

Susskind, Lawrence E.

Reference

Oxford University Press

In Peace and War: A History of the U.S. Merchant Marine Academy at Kings Point

Praise for In Peace and War""A comprehensive, balanced, and compelling history of a first-class educational institution, and of the complex history it services."" --Sean T. Connaughton, Esq., Kings Point '83, Maritime Administrator
""A great read . . . an accurate and absorbing depiction of an institution I was proud to lead for seven years. The authors truly grasped the unique character of the Academy."" --Rear Admiral Thomas A. King, Kings Point '42, sixth Superintendent of Kings Point
""Evokes memories of the earliest challenges in establishing a maritime institution where future success embodies the Academy's motto acta non verba."" --Rear Admiral Lauren S. McCready, Kings Point Professor and Head of Engineering, 1942-1975
""Much more than an institutional history . . . a fascinating and informed portrait of the individuals and philosophies behind Kings Point."" --Captain Warren G. Leback, Kings Point '44, past Maritime Administrator and industry leader
""Well-written and meticulously researched . . . . A must-read for any maritime history buff."" --Captain Arthur R. Moore, Kings Point '44, author of A Careless Word . . . A Needless Sinking
""The best description of the merchant marine in the last seventy-five years, and the best account of why Kings Point became so important to our national security and economy."" --George R. Searle, past president, American Merchant Marine Veterans of World War II

History

Kline, Chloë G.

Military

Trade Paper Press

The Real Estate Game is a comprehensive guide to successful real estate investment from one of the masters in the field. Drawing upon four decades of experience developing, owning, and managing properties and on almost thirty years of teaching at the Harvard Business School, William J. Poorvu offers an insider's perspective on how to make smart decisions about real estate. The real estate “game” is played by people, and it’s the stories of real people that make Poorvu’s introduction to the industry colorful and interesting. You will meet players ranging from real estate moguls to small-scale developers to individual investors in exotic investment instruments. Their stories evolve throughout the book and illustrate how these people—with all their complicated needs, talents, and motives—fit into the larger process and context. In clear and nontechnical language, Poorvu explains how variables—players, properties, capital markets, and the external environment—come together to influence the shape and outcome of a real estate deal. He explains the time frame for different kinds of real estate investments and walks the reader through the key “periods of play” in the real estate game: concept, commitment, development, operation, reward, and reinvestment. The Real Estate Game introduces a simple but powerful “back-of-the-envelope” technique for analyzing the financial implications of a potential deal. Using this tool and others, Poorvu shows readers how to use direct investments, syndicates, and REITs to get into the real estate game across a broad range of property types: residential, office, hotel, industrial, and retail. Offering unique insight into the ways that developers and investors can create value, The Real Estate Game is both a perfect introduction for the novice and an invaluable overview for the experienced professional.

The Real Estate Game: The Intelligent Guide To Decisionmaking And Investment

William J. Poorvu

Job Hunting & Careers

Free Press

True To Plan

Landry, John T.

Worcester Polytechnic Institute

A Delicate Experiment is an illustrated history of the Harvard Business School from its founding in 1908 until World War II. The book draws on archival material and personal interviews and features over 500 illustrations.

Delicate Experiment: The Harvard Business School 1908-1945

Harvard Business Review Press

Business Week described the Gulf War as the largest military logistics operation in history. It entailed an unprecedented deployment of troops and supplies halfway around the world--a management job that Norman Schwarzkopf hailed as an absolutely gigantic accomplishment. Here is a firsthand account of the supply effort that led to the dramatic Allied victory in the Gulf, written by the general who spearheaded the remarkable undertaking. General Pagonis recounts the Gulf War from the first fateful telephone call, to the mobilization of 550,000 troops and the shipment of 7,000,000 tons of supplies, to the enormously complex challenge of bringing home a half million soldiers and their equipment. His highly effective management techniques apply to information flow, time management, motivation, customer service, and organizational design. Using historical examples--from Alexander the Great to the Israeli Army--and current business practice, he makes a strong case for better leadership and better logistics, both in the military and in the private sector. In the Gulf War, leadership and logistics came together, and extraordinary goals were achieved. Also available in hardcover; ISBN 0875843603, $29.95.

Moving Mountains: Lessons in Leadership and Logistics from the Gulf War

Pagonis, William G.

Harvard Business School Pr

The rise of Cummins Engine Company from a tiny Indiana machine shop to one of the world's leading producers of diesel engines is a story rich with lessons for today's managers. By responding to challenges familiar to all American manufacturers with a tough competitive stance and a uniquely people-centered philosophy, Cummins has carved out a distinctive profile in the international industrial landscape. A compelling and important contribution to the literature of business history, The Engine that Could showcases the strategic choices and the pivotal decisions that have shaped and influenced Cummins Engine. Drawing extensively on interviews as well as archival research, the authors provide an in-depth look at a way of doing business that is unconventional, flexible, and pragmatic. They explain how the firm's business model has evolved over time, and how it has survived the pressures of a dramatically changing competitive arena. Cummins' remarkable seventy-five year history captures much of what is interesting - and important - about the evolution of American business from the 1920s to the 1990s.

The Engine That Could: Seventy-Five Years of Values-Driven Change at Cummins Engine Company

See the best price to sell, buy, or rent books by Cruikshank, Jeffrey L.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Cruikshank, Jeffrey L.