<p>Selected by Selling Power Magazine as one of the 10 Best Books to Read in 2010! For years, sales executives have viewed the sales funnel, a.k.a. the pipeline, as a tool that salespeople might use to keep track of accounts and opportunities. That is, something nice to have but not necessary to run the business. In companies where the funnel does get some attention, standardization is weak or nonexistent. Further, the 'traditional' funnel design that is used by most organizations is flawed and can do more harm than good. In The Funnel Principle: What Every Salesperson Must Know About Selling, author Mark Sellers sets a new standard for the sales funnel with an innovative BuyCycle Funnel design and 8-Step Process for complete funnel management. He shows salespeople how the funnel as a business tool has been undervalued and misused. With the right approach and persistent commitment, the funnel has great potential to help salespeople and sales leaders achieve the one true measure by which they are judged - hitting quota.</p>

The Funnel Principle: What Every Salesperson Must Know About Selling

Business & Money

Mark Sellers

Management & Leadership

See the best price to sell, buy or rent books by the Mark Sellers publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Mark Sellers

See the best price to sell, buy or rent books by the Mark Sellers publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Funnel Principle: What Every Salesperson Must Know About Selling