The Startup Owner's Manual: The Step-By-Step Guide for Building a Great Company

More than 100,000 entrepreneurs rely on this book for detailed, step-by-step instructions on building successful, scalable, profitable startups. The National Science Foundation pays hundreds of startup teams each year to follow the process outlined in the book, and it's taught at Stanford, Berkeley, Columbia and more than 100 other leading universities worldwide. Why? The Startup Owner's Manual guides you, step-by-step, as you put the Customer Development process to work. This method was created by renowned Silicon Valley startup expert Steve Blank, acknowledged catalyst of the "Lean Startup" movement, and tested and refined by him for more than a decade. This 608-page how-to guide includes over 100 charts, graphs, and diagrams, plus 77 valuable checklists that guide you as you drive your company toward profitability. It will help you: · Avoid the 9 deadly sins that destroy startups' chances for success · Use the Customer Development method to bring your business idea to life · Incorporate the Business Model Canvas as the organizing principle for startup hypotheses · Identify your customers and determine how to "get, keep and grow" customers profitably · Compute how you'll drive your startup to repeatable, scalable profits.

The Startup Owner's Manual: The Step-by-Step Guide for Building a Great Company

Business & Money

Blank, Steve

Dorf, Bob

Management & Leadership

K&S Ranch

This near-encyclopedic guide unlocks the secrets to startup success - walking you, step-by-step, through the tested and proven Customer Development process created by startup expert Steve Blank. The Startup Owner's Manual lays out the best practices, lessons and tips that have swept the startup world, offering a wealth of proven advice and information for entrepreneurs of all stripes. This is a 10-pack carton of books.

The Startup Owner's Manual 10-Pack: The Step-By-Step Guide for Building a Great Company

Steve Blank

The bestselling classic that launched 10,000 startups and new corporate ventures - The Four Steps to the Epiphany is one of the most influential and practical business books of all time. The Four Steps to the Epiphany launched the Lean Startup approach to new ventures. It was the first book to offer that startups are not smaller versions of large companies and that new ventures are different than existing ones. Startups search for business models while existing companies execute them. The book offers the practical and proven four-step Customer Development process for search and offers insight into what makes some startups successful and leaves others selling off their furniture. Rather than blindly execute a plan, The Four Steps helps uncover flaws in product and business plans and correct them before they become costly. Rapid iteration, customer feedback, testing your assumptions are all explained in this book. Packed with concrete examples of what to do, how to do it and when to do it, the book will leave you with new skills to organize sales, marketing and your business for success. If your organization is starting a new venture, and you're thinking how to successfully organize sales, marketing and business development you need The Four Steps to the Epiphany. Essential reading for anyone starting something new.

The Four Steps to the Epiphany: Successful Strategies for Products That Win

The Four Steps to the Epiphany

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