Jeff Brady explains the evolution of media -- and describes how a powerful Brand Echo can supersede all other media. Ultimately, Jeff believes a powerful brand is built on word of mouth marketing, which is still the most effective tool in building momentum for a product, service or a company. 
He provides a journalist's understanding of modern media and can help develop a compelling, tangible brand message that will resonate with clients, vendors and newsrooms. Time and time again, Jeff demonstrates the ability to cut through industry jargon and clutter to identify the key component of an overall campaign that lifts it from dull to dazzling.

Brand Echonomics: Building a Message that Matters

Business & Money

Jeff Brady

Marketing & Sales

Inspire On Purpose Publishing

At several turning points in her life, Tania realized that she, like countless others, had been burying herself in food to deal with the emotional ups and downs of life. The stories she shares are the true confessions of a reformed emotional eater who is trying to balance single motherhood with hectic everyday life. Tania cooks with common sense by dropping the fat and calorie content from her recipes and substituting healthy alternative ingredients in their place. The result is many delicious and easy-to-prepare recipes that busy women and moms everywhere will be grateful to get their hands on, and kids will love too. Truly, the result is eating light, done right.

Eating Light Done Right

Cookbooks, Food & Wine

Tania Boughton

Special Diet

Ready for your team to take a "CATSHOT Approach" and propel them and your culture to the next level? Building A Culture to Win inspires teams to top performance, while drawing on proven lessons from some of the U.S. Navy's most elite teams and training programs, the Blue Angels and TOPGUN, as well as referencing other elite teams across different disciplines and how they use similar methodologies to win. Explore the three elements of The Performance Triad™ and learn how to harness and maximize on the combination of these elements to build winning cultures of innovation, success and sustainability. You'll ride along on thrilling edge-of-your seat experiences as you learn lessons and key elements from the world's elite teams use in building organizational cultures that win, and win routinely! This book is a portal to gain the behind-the-scenes insights only a few have had, to actually sense for yourself what it's like to be part of a world-class organizations such as Apple, Starbucks, and more.

Building a Culture to Win: Expanding the Frontier of Human Achievement

Rob 'Ice' Ffield

Business Culture

In the 1930's jobs moved from the farm to the factory. Today, work as we know it has migrated once again, only this time it's moved from the cube to the cloud. Those who embrace this new world of work will thrive. The rest will become extinct. 
At the heart of The New World of Work: From the Cube to the Cloud are three powerful workforce trends: work has been fractionalized, careers have been virtualized, and talent has become globalized. If you've been struggling to find work, or find it difficult to secure the best talent for your company, then this book is for you. It is the map to a brave new world where companies compete for talent, and workers compete for jobs, globally. 
With more than twenty years of individual leadership experience, Tim Houlne and Terri Maxwell have been at the forefront of a transformation that will reshape everything we know about careers and talent strategies.

The New World of Work: From the Cube to the Cloud

Tim Houlne

Terri Maxwell

Industries

When a surgeon goes to the operating room, one would never consider that the surgeon might not be the one to come out alive. Dr. Allen barely escaped electrocution while saving a patient's life. On the other side of his near-death experience, he heard a voice clearly say, ''I'm not ready for you yet. You have more work to do.'' Little did he know this pivotal moment would be the beginning of his transformative journey of self-discovery. A path that provided answers to the questions most people spend an entire lifetime asking: ''Is that it? Is that what life is all about?'' Travel the magnetic journey with Emile as he shows you the path to accept and overcome life's challenges, whether they are financial, emotional or physical. Eaten By The Tiger provides you with the key that opens the door to a more empowered life.

Eaten By The Tiger: Surrendering to an Empowered Life

Self-Help

M.D.

Emile Allen

Personal Transformation

When Darrell Loan graduates from University of Iowa in 1957 with an aeronautical engineering degree, he has no idea his first job at the Sperry Corporation will land him a top job at NASA in the next five years. 
After the successful launch of America's first satellite, NASA is formed. Darrell works side by side with Werner von Braun and other leading German engineers as the race to dominate space intensifies and the first Russian and American pilots are launched atop volatile rockets and sent into space. 
During the twelve years between the launch of the Russian Sputnik and American boots on the moon, Darrell's exploits with his friends and renowned aeronautical colleagues are pushed to the limits as the golden age of space exploration rises from the launch complexes of Cape Canaveral and Cape Kennedy, Florida.

Surrounded By Thunder: The Story of Darrell Loan and the Rocketmen

Biographies & Memoirs

Tom Williams

Historical

Shortly after deploying for the war in Iraq, an unprecedented attack was about to take place; the first of it's kind in U.S. military history. Embedded Enemy is the true story of the deadly attack against the men and women of Headquarters and Headquarters Company First Brigade, 101st Airborne Division. The Bastogne Brigade was staged at Camp Pennsylvania in Kuwait where they prepared for combat. During the early morning hours of 23 March 2003, a fellow American soldier, Sergeant Hasan Akbar, executed the unthinkable by throwing hand grenades into his Chain of Command's tents. He then followed up with small-arms fire while his Commanding Officers slept in preparation for war.

Embedded Enemy: The Insider Threat

Bart E. Womack

Avid traveler and accomplished nature photographer Rebecca Webb Wilson chronicles the seasons of life illuminated by her unconventional and uplifting philosophy in this collage of photographs and essays. 
Pairing carefully crafted words (in enlarged text for senior eyes) with more than 100 luminous, full-color images, Wilson savors the clarity that time and experience make possible for all who journey. 
Sprinkled with thoughtful quotations and bits of poetry, this book shares the author's abundant gratitude for the sudden surprises and unexpected joys revealed in nature's seasons, and her own passing seasons.

Well Seasoned: Savoring Life's Lessons

Arts & Photography

Rebecca Webb Wilson

Photography & Video

To be part of a great team and build a phenomenal culture requires starting the process early and defining your own goals, leadership qualities, and practices. Whether your goal is earth-shattering in scope or a simple step forward, the principles outlined in Building a Personal Culture to Win can help you overcome challenges, improve your chances of success, and push your personal boundaries even further. Expanding upon the same proven concepts and performance-based, building-block training approaches used to safely train fighter pilots at TOPGUN and with the Blue Angels, this self-coached training program provides all the tools you need to accomplish your goals and experience a powerful transformation. Author Rob "Ice" Ffield takes you on a journey with the world's most elite performers so that you can become one, too. In addition to learning the high-performance-based lessons Rob and others use to excel in world-class precision teams, you will be introduced to a uniquely crafted 13-step, 13-week program called CATSHOT 13™ that will inspire you to set and reach goals you may never have thought possible. Through the C13 process, you will perfect the skill of being your own coach and learn how to align your life s goals with your noble calling so that you can live with guided passion every day. Your progress will be relentless, your achievements boundless, and your success everlasting, whether in business, school, the arts, or athletics. This book will positively transform your personal and professional life!

Building a Personal Culture to Win: Expanding Your Personal Frontier of Human Achievement

Success

What would it be like to be your best self every day, all day? Really great, right? Clearly, that's hard to do when faced with so many daily demands, conflicts, and challenges. For most people, emotions like stress, anger, frustration, anxiety, and disappointment are an exhausting daily struggle. That makes it tough to consistently be the leader, parent, mate, colleague, friend, and person you truly want to be. The happy news is you can now become the very best version of yourself with the help of this user-friendly guide to emotional mastery. Mark Youngblood—Inner Mastery teacher, facilitator, and executive coach—has studied for decades what it takes to lead a successful and fulfilling life. One of his greatest lessons has been this: the power to change our world—to make it what we want—exists within each of us. And through these powerful insights, strategies and life skills, the journey can be faster and easier than you ever imagined. Come and see for yourself!

Dear Human: Master Your Emotions (Inner Mastery, 1)

Mark Youngblood

Health, Fitness & Dieting

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