Modern Real Estate Finance

William L. Atteberry

Grid

Public relations management: cases and simulations

Business & Money

Simon, Raymond

Marketing & Sales

Action Research for Management,

William F. Whyte

Capital investment analysis: using discounted cash flows

Aplin, Richard D

Management & Leadership

Statistical decision analysis for management

Heinze, David Charles

Capital budgeting: long-term asset selection,

Osteryoung, Jerome S.

<p>Book by Murdick, Robert G., Eckhouse, Richard H., Moor, R. Carl, Zimmerer, Thomas W.</p>

Business policy: A framework for analysis (Grid series in management)

Murdick, Robert G., Eckhouse, Richard H., Moor, R. Carl, Zimmerer, Thomas W.

This book should be of interest to students taking professional and undergraduate courses in marketing.

Advertising in contemporary society: Perspectives toward understanding (Grid series in advertising and journalism)

Rotzoll, Kim B.

This book explores major concepts in tourism, what makes tourism possible, and how tourism can become an important factor in the wealth of any nation. It is written in broad global terms, setting forth principles, practices and philosophies of tourism that have been found advantageous. Some of the topics included are introductory principles, study approaches, the importance of tourism, some tourism history and careers, the organization of tourism, travel motivations, elements of tourism demand and supply, economics, planning and development principles, marketing, research, deregulation, consumerism and some hypotheses for the future.

Tourism: Principles, practices, philosophies

McIntosh, Robert Woodrow

Economics

This book is intended for the basic business law and environment course. It is designed to serve as a supplement to a basic text or as a complement to other texts dealing with substantive commercial and/or public law.

Modern business law: An introduction to the legal environment of business (Grid series in law)

Thomas W. Dunfee

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Books by Grid