Now revised and updated to reflect the impact of emerging technologies, this new edition of Advertising and Society: Controversies and Consequences examines the evolution of advertising and its influence on society. 
<ul>
<li>Expanded with five new chapters covering the impact of emerging technologies, including the evolution of Direct to Consumer (DTC) pharmaceutical advertising; product placement in various media; and the growing intrusiveness of Internet marketing</li> <li>Explores a broad range of topics including alcohol, tobacco, and sex in advertising; the pros and cons of negative political adverts; advergrames; and the use of stereotypes</li> <li>Examines the impact of advertising through its distinctive ‘point/counterpoint’ format –designed to spark discussion and help students understand the complexities of the issues being presented</li> <li>Lends substantial clarity to the subject, uniquely balancing criticism and practice within one text</li> <li>Includes chapter-level overviews and summaries of the topic history and key issues, along with student-friendly features such as ideas for papers and questions for discussion</li> </ul>

Advertising and Society

Business & Money

Singer, Benjamin D.

Marketing & Sales

Captus Pr

Drama Games : A Practical Guide for Leaders Working With Disabled People

Arts & Photography

Tim Dunne

Performing Arts

Canada and the New World Economic Order

Politics & Social Sciences

Wesson, Tom

Politics & Government

Internet Law in Canada

Geist, Michael A.

This unique and Canadian introductory resource describes and examines the fundamental challenges faced by organizations within the Canadian business context. It contains a comprehensive set of materials including up-to-date cases, readings and examples that present conceptual frameworks, ideas and theories integrating the work of management scholars, researchers and practitioners. The use of business illustrations drawn from the Canadian popular press also enhance critical thinking skills and provide opportunities to apply concepts in real business contexts.

Nature of Management and Organizations: Challenges in the Canadian Context

KARAKOWSKY, LEN

Management & Leadership

Administrative Law and Process (Canadian Legal Studies Series)

Administrative Law

Making Equality: History of Advocacy and Persons With Disabilities in Canada

Advertising has all but been ignored in sociological education and literature although it is concerned with such key concepts in sociology as the values and norms that guide human behaviour, the roles occupied by people and their status, the collective behaviour in which people engage, and the processes of social control. This book examines some of the most critical issues that arise from advertising's powerful role in society -- regulation, the effect of advertising on the economy, the motivational techniques used in advertising, the ethics of advertising professionals, and the abuse of power through "social advertising." 
Part One examines the most relevant structural, historical, and economic issues. It provides insight into the present structure of advertising institutions: advertisers, advertising agencies, media, and control institutions. An historical analysis sheds light on the important role social forces such as technology have played in the evolution of advertising. 
Part Two focuses on advertising's explicit and implicit mechanisms of social control. Four target groups are spotlighted: children, women, the elderly, and visible minorities. In our society, these are the groups with the least power to determine their own roles and the way in which those roles are to be perceived by them and by others. Because advertising generally reflects and reinforces the status quo, it has been a contentious force for these groups. 
Part Three looks at the control exerted over advertising. It highlights such paradoxes as our society's encouragement of producers of alcoholic beverages and tobacco to market them, while applying complicated rules that restrict such efforts. Debates concerning professionals' advertising and the use of advertising to promote points of view of large institutions on social issues are also explored. Part Three concludes with an inquiry into the future of advertising. 
Benjamin Singer has provided an up-to-date presentation of these issues which are essential to understanding contemporary Canadian and American societies. Selected illustrations underline the author's themes and provide a focus for class discussion. Advertising and Society is an ideal textbook for post-secondary courses and an excellent library resource.

In Foreign Service, John Kneale provides a candid and personal account of his career as a Canadian External Affairs officer. From the exotic, fascinating locations of his foreign postings, the reader receives many unique and surprising insights into the lives of the members of the foreign service, the conditions under which they live and operate, and the challenges with which they are faced. This penetrating narrative brings exotic cultures to life and exposes the difficulties of representing Canada's interests abroad when faced with unfamiliar foreign politics and, frequently, domestic political indifference. Engaging chapters include: newly-independent Algeria; Mexico during the oil boom; Iran in the throes of a fundamentalist Islamic revolution and the crisis of the American hostages; Ecuador when Canada could not decide whether to have an embassy there or not; and New York at the dawn of the free trade era. With wry humour and an eye for the incongruous, John Kneale has offered both a fascinating read and a sharp critique of the way Canada manages its foreign missions.

Foreign Service

Kneale, John

Social Sciences

Toronto Dance Theatre 1968-1998: Stages in a Journey

Cornell, Katherine

Saxton, Nadine

Humor & Entertainment

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