StorySpeak is more than just telling stories... StorySpeak is calling men’s perfume “aftershave,” branding Albacore tuna as “Chicken of the Sea,” and telling the boxing world “I’m going to float like a butterfly and sting like a bee.” StorySpeak turns facts into feelings. Genius Communicators throughout history know that 80% of the time people make their decisions based on their emotions even though they think they’re being rational. That’s why you find StorySpeak used in business, religion, education, healthcare, law, entertainment, community, family and profitable relationships to capture the emotions and arouse enthusiasm. The Irresistible Power of StorySpeak shows how the greatest communicators of all time use language to turn facts into feelings - because facts tell but feelings sell. Nicholas Boothman, author of the best-selling How To Make People Like You in 90 Seconds or Less, brings the ancient art of StorySpeaking into robust 21st century application in The Irresistible Power of StorySpeak. His deceptively casual story-based approach to content is engaging, inspiring, and simple to use. When you tell someone facts they might remember them and believe them or they might not. When you conjure up those same facts in their imagination, where they can see, hear, feel, and even smell and taste them they are much more likely to remember and, more importantly, believe them. When you simply pass on information we call it fact-speak. When you capture the emotions and bring things alive in the imagination we call it StorySpeak. And it pays off. StorySpeakers earn more, out-perform, do better at school, work and home, get hired and promoted faster and get better service in person, and over the phone than fact-speakers.

The Irresistible Power of Story Speak: How to Talk Like the World's Greatest Communicators

Business & Money

Boothman, Nicholas

Business Development & Entrepreneurship

Boothman Inc.

LEARN THE SKILL OF WRITING MADLY “Boothman shows how to race from the beginning to the end of your book and lay down an entire first draft in under two weeks.” The problem for many would-be writers is that they never get started on their book. Or if they do get started, they never finish―or they slow down in the middle, procrastinate and lose interest. Add to the fact that if you don’t put the elements of your saleable book in place before you start writing, you don’t stand a chance. NEVER WRITTEN BEFORE? NO PROBLEM! Nicholas Boothman is an international best-selling author and speaker who beat the odds. He went from being a professional fashion photographer who didn’t have the faintest idea how to write a book, to a professional author, with three international bestsellers in a row-in just 10 years. The chances of this happening are less than one in a million. Along the way he learned a series of tips and techniques that will allow anyone with a burning passion to write a book that sells. Nicholas shares these techniques and takes would-be writers of all levels through the five essential steps to writing a self-help book that actually sells: preparing, producing, polishing, publishing and promoting. Embark on these steps in the right order and your books will fly off the shelves. Get it wrong and you’ll have a basement full of unsold books. (Nicholas Boothman)

How to Write a Saleable Book: In 10-Minute Bursts of Madness

Self-Help

Success

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Books by Boothman Inc.