"I recommend this to "any "aspiring entrepreneur." "Charles Dunstone, Founder, Carphone Warehouse" So, you're sitting in the pub with friends or colleagues and you have a brilliant idea. This time it's really brilliant. It's the foundation of a potentially very large and successful business. Do you just go home and leave the scrawled-on beermat in the pub? Or is this it - time to really make it happen? Problem is, you've no idea where to start. Who do you need to talk to? How do you find the cash to back the idea? How many people do you need to work with to the idea off the ground? And how on earth do you find them? Mike Southon has been there, and in "The Beermat Entrepreneur "he tells you exactly how to convert those jotted notes into a big and successful business. Step-by-step, with no jargon, no complex theory and no visits to arrogant pinstriped venture capitalists who aren't really interested in just 'an idea.' "The Beermat Entrepreneur "is a practical guide to starting and building a business. You begin with a bright idea, sketched out on a beer mat in the pub one evening. You end with a major company employing hundreds of people and a bank balance to match.Available in book form or in audio book (CD or cassette), featuring the authors recorded live in front of an audience of businesspeople. "!you can only benefit from reading this book. You'll gain valuable advice and knowledge from people who have seen it, done it and bought the T-shirt." The Evening Standard

The Beermat Entrepreneur: Turn Your Good Idea into a Great Business

Business & Money

West, Chris

Southon, Mike

Business Culture

Ft Pr

Beermat Entrepreneur became an instant bestseller on publication in 2002. It has helped tens of thousands of people thinking about starting a business to understand how to turn a good idea into a great business. This is the updated and revised edition, with an expanded section on the growing business.

Management & Leadership

Being an entrepreneur isn't just a job, it's a state of mind. You want to be an entrepreneur, a successful entrepreneur. You know what you have to do to get your business off the ground, but do you know how to face the mental challenges of starting, running and eventually selling a business? The entrepreneurial mindset is unique entrepreneurs embrace problems, think on their feet and aren't afraid to take risks. They persevere through good and bad times and are adept at spotting talent and opportunities. WithThink Like An Entrepreneur you too can get this mindset. Drawing on powerful psychological techniques from neuro-linguistic programming and transactional analysis, you'll be taken through the life cycle of a business and coached into thinking and behaving as a successful entrepreneur. You'll build a rock solid foundation of self belief, learn to be open to the wealth of opportunities around you, gain a positive forward thinking 'can-do' approach and much much more. Think your way to success! '...a wonderful guidebook for anyone who is ready to start their own business and begin living their dreams.' Robert Dilts, Founder of NLP University and leading contributor to the field of NLP since the 1990s 'Robbie combines the best commercial acumen with some of the most cutting-edge personal development tools on the planet.' Kimberley Hare, Co-Founder and CEO, Kaizen Training Limited 'An authoritative and sharply written guide to the psychology of success in business.' Al Alvarez, Novelist, Poet, Critic and author of many highly praised non-fiction books including The Biggest Game in Town

Think Like an Entrepreneur: Your Psychological Toolkit for Success

Steinhouse, Robbie

Pearson/Education

The Beermat Entrepreneur became an instant bestseller on publication in 2002. In 5 years the first and second editions have sold over 50,000 copies and it has helped tens of thousands of people thinking about starting a business to understand how to turn a good idea into a great business. • First edition sold 34,774 copies in 3 years, the second edition has sold 15,318 copies in 2.5 years. • Mike Southon is a professional speaker, with hundreds of speaking gigs around the Beermat theme every year. In the three years since The Beermat Entrepreneur was originally published, Mike Southon and Chris West have met literally thousands of people at every stage of starting up, from thinking about it through to growing businesses. The experiences and feedback of these people have overwhelming supported the Beermat methodology. • The business start up market was worth £2.3m in 2007 and it’s still growing - statistics show that between 1 in 3 and 1 in 4 of us are thinking about a business idea and every year in the UK alone more than 400,000 people actually start a business. • Benchmarks: Starting a Business for Dummies 9780764570186 ranked 3rd with 7,886 units sold, Start Your Business week by week 9780273694472 ranked 5th with 5,602 units sold, Teach Yourself Setting Up a Small Business 9780340928776 ranked 8th with 3,754 units sold (Small Business market, TCM Bookscan Full Year 2007).

The Beermat Entrepreneur (Revised Edition): Turn your good idea into a great business (2nd Edition)

Business Development & Entrepreneurship

Pearson Education Canada

Information Technology Applications: A Coursebook for Vocational Qualifications

Butterworth-Heinemann

For businesses large and small, a global marketplace represents a source of great promiseand peril. While trade barriers have come down, and advances in communication and information technology have made new markets accessible as never before, one false move can spell disaster, especially for small and midsize companies. Nevertheless, with a combination of ambitious vision and careful planning, even the smallest businesses can expand far beyond their home country's borders.In Global Jumpstart, Ruth Stanat and Chris West draw on their many years of experience helping companies of all sizes expand into new markets to offer entrepreneurs a complete, step-by-step guide to launching a global strategy that will minimize risk, make the best use of their skills and resources, and capitalize on opportunities.Applying rigorous field-tested research and information-gathering techniques and citing the most current resources, Stanat and West present a comprehensive and immediately practical program for establishing a global mind-set, undertaking market research, building competitive intelligence, assessing customer needs, and evaluating a wide variety of options for expansionfrom, exporting to franchising to strategic alliances and joint ventures.The book also features the ”global marketing audit,” a self-assessment tool for determining your company's global readiness along many dimensions, including product mix, human resource capabilities, and sales and distributions infrastructure. All of the principles are illustrated through colorful case examples of companies as diverse as Powell Books of Portland, Oregon; Zion View Ostrich Ranch of St. George, Utah; and Applied Sweepers, Inc., Falkirk, Scotland.In many respects, the question is not whether to go global, but when and how. For small and midsize firms, the process of going global need not be overwhelming, as long as they are armed with commitment and information. Global Jumpstart will be an essential resource for initiating and sustaining that rewarding process.

Global Jumpstart: The Complete Resource For Expanding Small And Midsize Businesses

Stanat, Ruth

International

Basic Books

For businesses large and small, a global marketplace represents a source of great promiseand peril. While trade barriers have come down, and advances in communication and information technology have made new markets accessible as never before, one false move can spell disaster, especially for small and midsize companies. Nevertheless, with a combination of ambitious vision and careful planning, even the smallest businesses can expand far beyond their home country's borders.In Global Jumpstart, Ruth Stanat and Chris West draw on their many years of experience helping companies of all sizes expand into new markets to offer entrepreneurs a complete, step-by-step guide to launching a global strategy that will minimize risk, make the best use of their skills and resources, and capitalize on opportunities.Applying rigorous field-tested research and information-gathering techniques and citing the most current resources, Stanat and West present a comprehensive and immediately practical program for establishing a global mind-set, undertaking market research, building competitive intelligence, assessing customer needs, and evaluating a wide variety of options for expansionfrom, exporting to franchising to strategic alliances and joint ventures.The book also features the ”global marketing audit,” a self-assessment tool for determining your company's global readiness along many dimensions, including product mix, human resource capabilities, and sales and distributions infrastructure. All of the principles are illustrated through colorful case examples of companies as diverse as Powell Books of Portland, Oregon; Zion View Ostrich Ranch of St. George, Utah; and Applied Sweepers, Inc., Falkirk, Scotland.In many respects, the question is not whether to go global, but when and how. For small and midsize firms, the process of going global need not be overwhelming, as long as they are armed with commitment and information. Global Jumpstart will be an essential resource for initiating and sustaining that rewarding process.

Global Jumpstart: The Complete Resource Expanding Small And Midsize Businesses

Lost Countries explores the history of those countries that at one point in time existed, and even issued their own stamps, before they were colonized and usurped. Countries such as Cyrenaica, North Ingria, the Danish West Indies, Fiume, Obock, Priamur, Stellaland, French India Tuva, Wenden, and even Fernando Poo are finally given their day in this lively and informative new book. By exploring these countries’ stamps and maps, the authors go in search of the truth about these fascinating, now-vanished nations. They unearth a wide variety of stories, some charming, some amusing, some dark. Some of the places they find are now just historical curiosities, while others still sit right at the heart of contemporary conflicts.

Lost Countries: Exotic Tales from an Old Stamp Album

History

Laycock, Stuart

Historical Study & Educational Resources

The History Press

Take a photographic journey into Gloucester’s often overlooked advertising history and see how the city’s businesses of old made use of hand-painted signs to inform, advertise, and appeal to consumers. This intriguing book profiles hand-painted advertising from across the city and investigates the companies that commissioned the signs that now appear faded—like ghosts—on the brickwork of buildings. It is a snapshot of a time that is almost forgotten but which lives on through the sometimes haunting presence of ghost signs on the city’s streets. Richly illustrated with 150 full color signs, this collection reveals the many products advertised, including food & drink, alcohol & tobacco, shoes & clothing, as well as Gloucester’s varied industries and businesses. Fading Ads of Gloucester is a must for all true local historians.

Fading Ads of Gloucester

Marketing & Sales

Fifteen-year-old Martina is an empath, or a human being with the ability to heal others through physical touch. When Martina is captured by an evil corporation's covert military squad, her friends the Oathtakers spring into action. Martina soon discovers she holds the key to helping the Oathtakers protect humankind!

Transfigured: The Oathtaker Trials, Book 1

Teen & Young Adult

Science Fiction & Fantasy

West Publishing

See the best price to sell, buy, or rent books by West, Chris. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by West, Chris

See the best price to sell, buy, or rent books by West, Chris. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Beermat Entrepreneur: Turn Your Good Idea into a Great Business

The Beermat Entrepreneur: Turn Your Good Idea into a Great Business

Think Like an Entrepreneur: Your Psychological Toolkit for Success

The Beermat Entrepreneur (Revised Edition): Turn your good idea into a great business (2nd Edition)

Information Technology Applications: A Coursebook for Vocational Qualifications

Global Jumpstart: The Complete Resource For Expanding Small And Midsize Businesses

Global Jumpstart: The Complete Resource Expanding Small And Midsize Businesses

Lost Countries: Exotic Tales from an Old Stamp Album

Fading Ads of Gloucester

Transfigured: The Oathtaker Trials, Book 1