Here are proven techniques for maintaining a presence in the cyber marketplace by using bulk E-mail, effective Web site design, and secured customer payment methods. This book includes case studies of businesses that are successfully using these techniques, and it analyzes the reasons for their effectiveness.

Marketing on the Internet: A 7-step plan for selling your products, services, and image to millions over the informatuion superhighway

Business & Money

Sweeney CA, Susan

Management & Leadership

Maximum Press

Demonstrates tools and techniques for increasing Web site traffic, including overall design, exposure to search engines, newsgroups, e-mail, mailing lists, linking strategies, online advertising, and other techniques for encouraging repeat visits

101 Ways to Promote Your Web site: How to Attract More Visitors to Your Web Site

Computers & Technology

Graphics & Design

(Maximum Press) A collection of 101 ways to attract traffic to a Web site. Shows how to optimize a Web site from a marketing perspective, using competitor's sites to an advantage. Also shows how to effectively use auto-responders, how to use newsgroups, maillists, and other tools for marketing and advertising. Previous edition: c1999. Softcover. DLC: Internet marketing.

101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic

Web Development & Design

Written specifically for the employees and owners of inns, hotels, campgrounds, theme parks, adventure tours, and outfitters, this guide will show how to attract more visitors to their Web sites and ultimately to their businesses. From the basics of planning an online marketing strategy to using newsgroups and site links, this book provides business owners with everything they need to make their Web site and their business the destination of choice for travelers, including Web site design guidelines, search engine tips, and online advertising opportunities. A password to access even more promotion strategies on the accompanying Web site is included.

Internet Marketing for Your Tourism Business: Proven Techniques for Promoting Tourist-Based Businesses over the Internet

Industries

This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.

Marketing on the Internet: A 7-Step Plan for Selling Your Products, Services, and Image to Millions over the Information Superhighway

The key to a Web site's success is its ability to entice surfers to stop at that site, take in what it has to offer, and return at a later date. This guide provides hundreds of tools such as templates, checklists, and forms as well as information on proven techniques like using e-mail, links, and online advertising to increase the number of initial users and repeat visitors to the Web site. Entrepreneurs, small business owners, corporate marketing managers, or consultants who are seeking the know-how to make a Web site successful will benefit from this invaluable resource.

Internet & Social Media

101 Internet Businesses You Can Start from Home: How to Choose and Build Your Own Successful E-Business

Written for those who want to break away from rigid schedules, unappreciative bosses, and soul-sapping commutes, this book will put prospective Internet entrepreneurs on the road to success. The basics of Internet mechanics and commerce are analyzed and followed by examinations of successful Internet businesses. Providing more than just technical information, this manual is also a guide to prioritizing what the entrepreneur wants to get out of the business and determining what level of risk is comfortable. This method ensures that the business chosen will match the goals and aspirations of the entrepreneur. Each of the 101 business profiles includes promotion techniques to help these start-ups get on the road to success.

101 Internet Businesses You Can Start from Home: How to Choose and Build Your Own Successful e-Business

This updated edition reflects the rapid changes in online marketing topics such as effective Web site design, secure payment methods, Web promotion techniques, and building relationships with online customers. Dozens of worksheets help readers sharpen the focus of the online needs and goals of their businesses, and hundreds of screen shots illustrate successful tactics. Case studies of online business successes explain the concepts in the book and illustrate how they work in real-life situations.

Marketing on the Internet: Your Seven-Step Plan for Suceeding in e-Business Now That the Hype Is Over

Marketing & Sales

The key to a web site’s success is its ability to entice surfers to stop at that site, absorb what it offers, and return at a later date. This guide provides tools such as templates, checklists, and forms as well as proven techniques such as using e-mail, links, and online advertising to increase the number of initial users and repeat visitors to the web site. This resource will prove invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking the skills needed to make a web site successful. This replaces 188506845X

The key to a web site’s success is its ability to entice surfers to stop at that site, absorb what it offers, and return at a later date. This guide provides tools such as templates, checklists, and forms as well as proven techniques such as using e-mail, links, and online advertising to increase the number of initial users and repeat visitors to the site. This resource will prove invaluable to entrepreneurs, small business owners, corporate marketing managers, and consultants seeking the skills needed to make a web site successful.

Software

See the best price to sell, buy, or rent books by Sweeney CA, Susan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Sweeney CA, Susan

See the best price to sell, buy, or rent books by Sweeney CA, Susan. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Marketing on the Internet: A 7-step plan for selling your products, services, and image to millions over the informatuion superhighway

101 Ways to Promote Your Web site: How to Attract More Visitors to Your Web Site

101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic

Internet Marketing for Your Tourism Business: Proven Techniques for Promoting Tourist-Based Businesses over the Internet

Marketing on the Internet: A 7-Step Plan for Selling Your Products, Services, and Image to Millions over the Information Superhighway

101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic

101 Internet Businesses You Can Start from Home: How to Choose and Build Your Own Successful e-Business

Marketing on the Internet: Your Seven-Step Plan for Suceeding in e-Business Now That the Hype Is Over

101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic

101 Ways to Promote Your Web Site: Filled with Proven Internet Marketing Tips, Tools, Techniques, and Resources to Increase Your Web Site Traffic