Conventional business wisdom tells you that there’s always something to learn from failure. Not true, says Barry Moltz. Sometimes, failure just stinks. Bounce! explains how success and failure are simply normal outcomes in the regular lifecycle of a business and that process over the long term matters far more than individual outcomes. This book shows you how to build a business that can “bounce” through these cycles for long-term success. If you run a business, better make it Bounce!

Bounce!: Failure, Resiliency, and Confidence to Achieve Your Next Great Success

Business & Money

Moltz, Barry J.

Business Culture

wiley

Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business in a small town, where "reputation is forever." Suddenly, communities and personal connections are critical to your success - just as they've always been in small towns. The best small-town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their lessons and techniques are suddenly intensely valuable to even the largest companies, most dominant brands, and most cosmopolitan businesses. Small Town Rules adapts these lessons and techniques for today's new "global small town": one knitted together through the Web, Facebook, and Twitter. Two pioneering entrepreneurs and social media experts show how to: * Survive seasonal cycles and year-to-year fluctuations the way rural farmers and businesses do * Use "small town entrepreneur secrets" for coping with limited access to people and capital * Reduce risk by "piecing together" multiple income sources * Start using customer-driven communication to your advantage * Interact with customers on a more human scale, no matter how big you are * Rediscover your company's local roots, and more

Small Town Rules: How Big Brands and Small Businesses Can Prosper in a Connected Economy (Que Biz-Tech)

Mccray, Becky

Management & Leadership

Que Pub

The best way to debunk myths about start-up business is to tell thetruth: You have to be crazy to start a business. Entrepreneurs live atthe complex intersection of business, financial health, physicalwell-being, spiritual wholeness, and family life. Tidbits of insightwill vaporize isolation, encourage self-reflection, and refresh thespirit of anyone running their own business.

You Need To Be a Little Crazy: The Truth About Starting and Growing Your Business

Business Development & Entrepreneurship

AuthorHouse

Customer service has been turned upside down by the self-sufficiency and immediacy of shopping and buying products and services on the web. Our self-help culture has been transformed into a self-service culture with customers able and willing to do much more for themselves. We are becoming accustomed to the benefits and good feelings that we experience online through automated buying experiences that can be customized and personalized to our schedules, locations, buying patterns, and desires. More than ever before, the transactional relationship between the seller of products and the buyer of those products is critical to companies' overall profitability. In this increasingly transparent world where so many products and services are viewed by consumers as commodities, providing exceptional customer service becomes the only sustainable competitive advantage for creating customer loyalty. The harsh economic realities that every business faces today and for the foreseeable future make this even truer. BAM! is a no nonsense book that teaches companies why they want to deliver effective customer service in this self-service world and how to do it The book debunks the 20 common myths of customer service-from "The customer is always right" to "Customer service means the same thing to everyone," to "Companies achieve customer service by under-promising and over-delivering"-myths that too many companies use automatically to run their customer service practices and policies without ever questioning them. BAM! replaces myths with a tactical approach that shows companies how to make more money through attitudes and actions that will help their customers feel satisfied in good times or bad. Creating satisfied customers is the only enduring competitive advantage left in a world market where virtually everything is a commodity. Forget the customer service platitudes. The only reason a company should offer excellent custom

B-A-M! Bust A Myth: Delivering Customer Service in a Self-Service World

Job Hunting & Careers

You Need to Be a Little Crazy

Gildan Audio

Why do so many small business owners pay for expensive advice, agree to take action ... and then never follow through? ChangeMasters exposes the true reasons for this inaction and reveals how any business owner can do better.\nMany small business owners know what they need to change the way they do things inside their company to be successful. But when it comes time to making that change, most hesitate or fail to take the necessary action. Why do most people consistently fail to make changes that they know would make a significant difference at their companies? Based on original research and over twenty years of working with small business owners, this book shows the key steps to breaking this harmful pattern and becoming the “ChangeMaster” that your business so desperately needs to be successful in the future.\nOver the past 20 years of working with thousands of small business owners, expert Barry Moltz has just about seen it all. Typically, his client's company is stuck with a problem such as stagnant business growth or shrinking revenue. The story is always the same. Moltz is hired, the situation is analyzed, a strategy is agreed upon. And then almost nothing happens.\nThis book is inspired by this all-too common scenario. Most small business owners can implement a few easy steps, but what does it take to make the critical or difficult ones that could make a difference? This book was written to answer that question.\nWhere is the gap between the sincere intent to make these changes and the actions to start to do it? What holds most people back and keeps them stuck on the same path over and over again? Why are they still so comfortable in not making those changes and staying on the path that clearly does not work for them and is adding to their happiness or feeling of success? What steps do they need to take to slowly break free and start to make those changes today that can help them in the long run? 
In ChangeMasters, Barry Moltz will reveal much of the psychological research around why change is so hard for so many people and the real life strategies that every small business owner can employ to make the changes they need in their company.

ChangeMasters: How To Actually Make the Changes You Already Know You Need To Make

Ideapress Publishing

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Books by Moltz, Barry J.