<p>Bangkok is one of the most mysterious and exciting cities on the planet - and in this plugged-in Asian metropolis are underlining stories that offer unique marketing lessons. SAME SAME: Marketing Basics from the Streets of Bangkok is not a typical basics book with charts, graphs, and yawns. This is an on-boarding ride to the magic of marketing weaved through an Asian darling city. Learn the classic 4Ps while visiting an impressive bespoke tailor, a delicious but inconspicuous dessert shop, a world famous tattoo artist in the land where tattoos take on a spiritual meaning, and a lucrative second hand watch market, all while sipping a Singha and surviving a tuk tuk. <br>Note from Author: Proceeds from the sale of this book will fund the Chenoa and Michael K. Lyons Scholarship for the Sons and Daughters of Law Enforcement.</p>

SAME SAME: Marketing Basics from the Streets of Bangkok

Business & Money

Michael K. Lyons

Marketing & Sales

Amazon Publishing

See the best price to sell, buy, or rent books by Michael K. Lyons. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Michael K. Lyons

See the best price to sell, buy, or rent books by Michael K. Lyons. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

SAME SAME: Marketing Basics from the Streets of Bangkok