The authors argue clearly and convincingly in this book that the debt crisis which has plagued the world economy for the past ten years is due to the inherent fragility of financial markets. Governments, financial institutions and borrowers, including developing countries, have simply expected too much from these markets. In a world of volatile interest rates, exchange rates and uncertain government policy, it is virtually impossible for financial institutions to effectively distinguish fundamental shifts in economic activity from random shocks.

Financial Instability and the International Debt Problem (Southampton Series in International Economics)

Business & Money

McKenzie, George

Thomas,Stephen

Economics

PALGRAVE~MACMILLAN

Understanding Social Research: Perspectives on Methodology and Practice (Social Research and Educational Studies Series)

In 1991 the Economic and Social Research Council (ESRC) published "Postgraduate Taining Guidelines". Throughout the document emphasis is placed on the need for universities to make postgraduate research students aware of the methodological issues that affect their work.; This text explores the relationship between knowledge, methodology and research practice across the broad spectrum of the social sciences in langage that is accessible to researchers at all levels of their research careers. It follows the themes that there is no single practice or correct methodology, and that the diversity and variety in terms of methodology and disciplinary focus are a sign of the sophistication and complexity of the proceses of social research. The text examines socio-cultural contexts of social research and relates them to contemporary shifts in focus such as feminism, critical theory and postmodernism. The importance of selecting the research methodology most appropriate to the subject discipline concerned is emphasized.

Understanding Social Research (Social Research and Educational Studies Series)

Politics & Social Sciences

Social Sciences

Routledge

Powell, Jane

Usher, Robin

There’s gold to be mined on the internet. Everyone knows that. 
But those who will mine the most in years to come will be those who reach beyond cyberspace...those who understand the profit-producing potential of building customers through "old fashioned" offline methods and relationships. 
"Mining Online Gold With An Offline Shovel" details hundreds of offline strategies and tactics that online entrepreneurs can use to build the net’s most powerful and lucrative marketing vehicle: permission-based email. 
This book speaks to internet marketers who have undervalued or even ignored "low tech" marketing methods: telephone, fax, snail mail, and the mass media. 
But it also shows traditional "brick-and-mortar" businesses how to exploit familiar technology and methods to make themselves competitive in the online marketplace.

Mining Online Gold with an Offline Shovel

Christopher, Joel

Marketing & Sales

Mastermind Learning Systems

Four Hour Audio Cassette Program. Five journalists with more than 130 years of combined experience describe how to generate free publicity that will result in huge traffic increases, give you celebrity status with customers & prospects, dramatically shorten your sales cycle and leave envious competitors wondering how you do it as you get all the new customers -- and probably some of their old ones

Inside Stuff: Mass Media Pros Reveal The Secrets Of Using Radio, TV & Newspapers For Public Relations, Free Advertising, Internet Marketing, Website Promotion, and Small Business Publicity

101PublicRelations.com

Would you believe there are ways to tell your story and promote your business on TV in a way that's more believable, powerful, productive and profitable than any advertising you can buy at any price?You can let the news media and the public service departments of your local TV stations do it for you. You may find this hard to believe, but TV reporters producers, and assignment editors need your help...and they're willing to let you showcase yourself in front of thousands of their viewers in return...just imagine how that free advertising can add dollars to your bottom line. You'll learn how to do it in this 90 minute cassette program.

How to Use TV for Public Relations, Free Advertising, Internet Marketing, Website Promotion, and Small Business Publicity

(GET FREE PUBLICITY) How to Use Newspapers and Magazines for Public Relations, FreeAdvertising, Internet Marketing, Website Promotion, and Small Business Publicity

Two Hour Audio Cassette Program. How to use press releases to generate free publicity that will result in huge traffic increases, give you celebrity status with customers & prospects, dramatically shorten your sales cycle and leave envious competitors wondering how you do it as you get all the new customers -- and probably some of their old ones

The Instant Press Release Toolkit

The author interviews eBay auction expert Jason Hart, creator of the "Scientific erBay Advertising" program, about how to research an item's value, list it, constantly test and revise headlines and descriptions, and get maximum profit while keeping fees and expenses to a minimum

Scientific eBay Tips, Tools and Tricks

Understanding Social Research: Perspectives on Methodology and Practice

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