Mentioned by Forbes as one of the 7 BEST INVESTMENTS you can make in 2021. Got 7 Minutes?\nWhat if, starting right this minute, the rest of your life could be more fulfilling than you ever imagined? What if you could begin and end every day knowing that you moved a step closer to your goals (your actual goals, not the ones you’ve convinced yourself are yours).\nWhen most people make goals, they allow far too much time to reach them (causing them to drift) or don’t allow enough time (setting themselves up for failure). They also neglect the one person to whom they most need to be making promises: themselves.\nUtilizing the time-honored, proven power of SEVEN, The 7-Minute Setup simplifies the process of “reverse engineering” your grandest goals into actionable steps. You’ll discover where to start, which steps to take each day, and what to add to and eliminate from your life in order to make The 7-Minute Setup the only method you’ll ever need to reach any goal in your professional or personal life.\nThrough The 7-Minute Setup, You Will:\n★ Master the 5 P’s that can’t be ignored (but often are) when creating an overall vision\n★ Discover the freedom that comes from of having a “f*ck it” list\n★ Recognize how to (finally) stop drifting...permanently\n★ Identify exactly where you want to go and precisely how to get there\n★ Realize why pushing toward your goals never works (and what to do instead)\n★ Do it all faster, easier, and with the highest level of accuracy you’ve ever experienced\nWhether you’re a rookie salesperson, a high-level executive, a business owner, a stay-at-home parent, or a retiree, the secret isn’t merely having monumental goals. It’s knowing precisely how to master your emotions and identify the tools that will help you efficiently reach them.\nORDER YOUR COPY TODAY!

The 7-Minute Setup: How to Achieve your Business and Personal Goals Faster and Easier

Business & Money

Lopes, Frank J.

Business Culture

Finn-Phyllis Press, Incorporated

From the author of Driving Sales, The Drive to 30, The Unfair Advantage & The Rainmaker and the author of The 7 Minute Setup (two of the most forward-thinking minds in Retail Automotive) comes a simple yet highly effective approach to leveraging the power of digital marketing in order to sell more cars. 
Car dealership leaders are still heavily reliant on traditional methods to market and advertise vehicles. Sometimes, those methods are applied to digital formats, and these approaches--which are quickly becoming not only too costly but also ineffective--exhaust millions of dollars. Further, dealers surviving on a limited budget often find themselves increasingly helpless at the hands of what they think is “strategic marketing advice” from “gurus who know way more about this stuff than I do.” 
Put simply, dealers can’t remain isolated from or ignorant of the digital world. They need to onboard, analyze, and hone their digital strategies in order to stay afloat. Car dealerships that embrace the power of digital marketing will thrive. 
Throughout Digital Marketing Blueprint, Martinez & Lopes answer questions and remove overwhelm while giving dealers a proven blueprint for building their digital marketing strategy. 
With over 18 years in the automotive industry (11 in strategic marketing for dealer growth), Retail Automotive Executive Chris Martinez has seen tremendous success with these methods. He helped a single Toyota store go from selling 150 vehicles to over 1,000 vehicles a month and got similar results at multiple dealerships selling multiple brands. These strategies have taken his current auto group from an average of 400 to 650 units a month, during a pandemic and a massive, industry-wide inventory shortage. 
With over 40 years in Retail Automotive (he started working at car dealerships when he was 11 years old), Frank J. Lopes has led multiple dealerships, selling multiple brands in markets across the US to double- and triple-digit increases while utilizing his methods of sales strategies, marketing, merchandising, advertising, and opportunity handling. He was the first and only marketing agent for Gary Vaynerchuk, and he currently runs one of the premier Digital Marketing Agencies in Retail Automotive, which is also one of the most successful sales strategy, coaching, and training companies in the space. 
Martinez & Lopes have worked together at multiple dealerships, generating triple-digit percentage sales increases each and every time.

Digital Marketing Blueprint: A Car Dealer's Guide to Selling More Cars (Unfair Advantage + Digital Marketing Blueprint)

Martinez, Chris J.

Marketing & Sales

J. Joseph Group, LLC

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Books by Lopes, Frank J.