The authors have geared Fundraising Research Made Easy for those who do frontline fundraising but do not have dedicated researchers or other support staff to find information they need about prospective donors. Most often, the entire development staff is composed of just a handful of people or sometimes even one person who wears all the hats. Sometimes fundraisers who actually do have dedicated researchers on staff simply need to better understand what these researchers do or what information they can be asked for. Either way, this book is for you. Hancks and Rosson help you find a way to make research a routine part of your fundraising process. You will experience greater success in your fundraising when you learn more about your prospects and how to be strategic in building relationships with them. Fundraising Research Made Easy will show you how to Research your top donors and prospects Build a set of research skills Expand your Internet resource list Set goals to fit research into your fundraising plan  About the In The Trenches(tm) Series You’ll know an In the Trenches book not just by its cover, but by the author’s fun, upbeat writing style. But don’t be fooled by its down-to-earth approach and ample use of sidebars. In the Trenches books are authoritative and cover what a beginner should know to get started and progress rapidly, and what a more experienced nonprofit-sector practitioner needs to move forward in the subject.

Fundraising Research Made Easy: A Practical Guide for Fundraisers

Business & Money

Hancks, Meredith

Rosson, Cara

Business Development & Entrepreneurship

CharityChannel Press

Prospect Research Is a Verb: Fundraising Is the Subject is a prospect research manual that's down-to-earth, easy-to-follow, and even fun to read. Meredith Hancks and Cara Rosson divide the manual into four Parts, each dealing with a specific aspect of project research. They make innovative use of the old-fashioned gift pyramid to provide a surprisingly helpful visual aid for examining the levels of research required for different types of prospects. In chapters 1 through 10, you will learn about the foundations for the profession. This information lays the groundwork for each of the next sections of chapters. Chapters 11 through 16 discuss basic research skills for foundational prospects—generally considered annual fund prospects. When presented with a very preliminary request for research, you will probably need the information in this section. Chapters 17 through 22, Middle of the Road, build upon the first two sections of chapters but can also stand alone. In these chapters, you will learn about research for real estate, gift capacity, and networks. This chapter is the starting point for identifying potential major gift prospects. Finally, chapters 23 through 27 address the types of research you will conduct when completing a full profile or preparing for a solicitation for a major gift ask. Throughout, the authors offer helpful and interesting sidebars, and take the time to give you specifics.  About the Authors Meredith Hancks, author of the well-received Getting Started in Prospect Research: What You Need to Know to Find Who You Need to Find, uses data daily to uncover hidden gems in the database at Western Illinois University, where she is the Director of Prospect Research and Management. She is serving the wider nonprofit community as Chair of the Best Practices in Prospect Development subcommittee for the Association of Advancement Services Professionals and as Vice President for the Illinois Chapter of the Association of Professional Researchers for Advancement. She is currently a Doctoral Candidate at the University of Minnesota completing an Ed.D. in Higher Education Administration. Cara Rosson has been doing internet and prospect research for well over ten years now. She has worked as a prospect research analyst for Florida State University and Bradley University, and has done executive recruiting and sourcing for a small boutique agency, BizWerks. She lives in Peoria, Illinois with two boys and two basset hounds. She loves traveling, reading, and community organizing and activism.  About the CharityChannel In the Trenches(tm) Series You’ll know an In the Trenches book not just by its cover, but by the author’s fun, upbeat writing style. But don’t be fooled by its down-to-earth approach and ample use of sidebars. In the Trenches books are authoritative and cover what a beginner should know to get started and progress rapidly, and what a more experienced nonprofit-sector practitioner needs to move forward in the subject.

Prospect Research Is a Verb: Fundraising Is the Subject

See the best price to sell, buy, or rent books by Hancks, Meredith. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Hancks, Meredith

See the best price to sell, buy, or rent books by Hancks, Meredith. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Fundraising Research Made Easy: A Practical Guide for Fundraisers

Prospect Research Is a Verb: Fundraising Is the Subject