Sports marketing is heralded as one of the most prestigious, exciting, and popular fields in contemporary marketing. The number of related programs in colleges and universities has exploded, and companies tied with sports marketing handle thousands of avid career hopefuls each year. The Ultimate Guide to Sports Marketing is the first book to go behind the scenes and outline a strategic, integrated approach to effective and innovative sports marketing. Completely revised and repackaged to provide detailed strategies on entering the sports marketing field, acquiring funding, managing event logistics and more, this comprehensive guide covers a wide range of topics including: - Use of the Internet as a sports marketing tool - Negotiations and contracts with sponsors and suppliers - Specifics of licensing deals

The Ultimate Guide to Sports Marketing

Graham, Stedman

Goldblatt, Joe Jeff

Neirotti, Lisa Delpy

Sports & Outdoors

McGraw=Hill

Features a foreword by John Maxwell and afterword from Steven R. Covey. Have you ever thought about the connection between knowing who you are and success? Identity can serve as your greatest asset. Enduringly successful people know who they are, are clear about what matters to them, have established powerful identities, and create value in the world. In this book, the process for discovering and understanding your identity is brought to life through Stedman Graham's personal experiences and the stories of individuals who've resolved their questions of identity, building a life that matters to themselves and those around them. Take control of who you are. Take control of your life. Achieve lasting success. Now a Wall Street Journal bestseller!

Identity: Your Passport to Success

Business & Money

Job Hunting & Careers

Ft Pr

Identity: Passport to Success (Identity Series)

Emery, Stewart

Hall, Russ

Pearson College Div

Identity: Passport to Success

This classic text presents a highly practical analysis of contracts relevant to the purchase and use of computers and computer services. Based around an extensive set of precedents it is an ideal drafting tool for all those requiring up-to-date guidance on an area recently subject to profound change. * An authoritative and practical guide to this important area of business law * Sets e-commerce, the Internet and data protection into a wider IT law context * Over 200 pages of precedent material * Accompanied by a computer disk containing all the precedents - for rapid cutting and pasting into your own contracts

Morgan and Stedman on Computer Contracts

Richard S. Morgan

SWEET MAXWELL

The teenage years are filled with growth, promise, trials, and tribulations. During this time, one may be faced with life-changing decisions and challenges. And often these dilemmas are not easily answered. In Teens Can Make It Happen: Nine Steps to Success, prominent businessman and author Stedman Graham guides readers to a better understanding of themselves, their strengths, and their desires, while helping them to devise and achieve plans for realizing their visions. In an entertaining and interactive style, Graham bridges the gap between education and the real world, and provides teenagers with the means to boost self-esteem, avoid peer pressure, and handle the daily stresses that come with being a young adult. As founder of Athletes Against Drugs, an organization created to combat drug abuse and promote youth leadership, Graham knows how to talk to teenagers. Teens Can Make It Happen is filled with relevant and practical wisdom for today's young adults. Its hands-on approach and personal style make this engaging handbook a must-have for teens as well as for parents, grandparents, and anyone else who influences young people.

Teens can make it happen: Nine steps to success

Teen & Young Adult

Personal Health

Scholastic. Inc.

Oprah Winfrey calls Stedman Graham, "a pillar of support in my life, not only in our relationship, but also as a trusted advisor." To see Stedman Graham today, it may be hard to envision a time when he was held back by self-doubt. But he was. He grappled, also, with his share of daunting obstacles to the success he has worked at length to enjoy. Graham explains, "You are not your circumstances; you are your possibilities". Drawing candidly on his experience as a professional athlete, Graham reveals his nine-step plan for success through revealing anecdotes from his own life and the experiences of others, explaining how the negative effects of a poor self-image can be incapacitating at worst, and limiting at best. Step by step, "You Can Make It Happen" tells you how to: Decide who you are Create a vision Take the high road even if it is the hard road Build your support team Step out of your comfort zone Commit to your vision An inspirational as well as instructional book, "You Can Make It Happen" is a moving message of hope from a compelling new voice in our culture.

YOU CAN MAKE IT HAPPEN: A NINE-STEP PLAN FOR SUCCESS CASSETTE

Sound Ideas

You Can Make It Happen: A Nine Step Plan for Success

A motivational guide on how to overcome the adversities of life explains how to build self-esteem, surmount problems, and achieve personal success by determining who we are, creating a vision for ourselves, and making a commitment to realize that vision

Business Culture

Simon&Schuster

In his book "You Can Make It Happen, " Stedman Graham revealed the step-by-step process that paved his way to success. Now, in "You Can Make It Happen Every Day, " he shares words of wisdom and experience to guide readers toward the realization of their professional and personal goals.

Fireside Book

In his book You Can Make It Happen, Stedman Graham revealed the step-by-step process that paved his way to success. Now, in You Can Make It Happen Every Day, he shares words of wisdom and experience to guide readers toward the realization of their professional and personal goals.

You Can Make It Happen Every Day

Health, Fitness & Dieting

Touchstone

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Books by Graham, Stedman