Many public speaking texts take students through a number of chapters of theory and advice before getting to the different types of speeches (e.g., informative, persuasive, special occasion, and small group presentations) that they will give. This innovative new book provides students with the tools they need to speak confidently earlier in the course. Based on her many years of teaching experience, Sherry Devereaux Ferguson outlines an additive approach to public speaking, providing a foundational overview at the beginning of the book. Each subsequent chapter presents the information and skills necessary to fulfill that chapter's assignment. This organization allows students to master skills incrementally and--in the process--to begin speaking earlier. With a goal of building competency in stages, Ferguson's sure-footed method leads to more confident and effective speakers. Paying special attention to audience analysis and rhetorical criticism, this distinctive text also offers a strong ethical foundation for the act of public speaking. Features * Assignment-based: Organizes content around speech assignments rather than topics, allowing professors to introduce practical work early in the course * Additive in approach: Allows the student to apply principles learned earlier in the course and also to acquire additional knowledge and skills with each new assignment * Innovative: Incorporates a number of unique features such as the critical communication model, which offers an ethical component; chapters on professional speechwriting and rhetorical analysis; a discussion of PowerPoint presentations; and novel assignments such as a speech of welcome, a coffee shop discussion on ethics, and a team presentation based on theories of multiple intelligence Providing an abundance of examples, tips from professionals, sample student speeches, and visuals, Public Speaking: Building Competency in Stages helps students to overcome their fears by equipping them with the tools they need to speak confidently in any context.

Public Speaking: Building Competency in Stages

Reference

Ferguson, Sherry Devereaux

Words, Language & Grammar

Oxford University Press

Aimed at first- and second-year interpersonal communications courses at both the college and university levels, Communication in Everyday Life is a comprehensive introduction to interpersonal communication and the different contexts-both personal and professional-in which communication and interaction take place. The book begins with an overview of the concepts, theories, and applications of communication before moving on to examine such crucial topics as how we perceive ourselves and others, listening, verbal and non-verbal communication, and negotiation. Featuring attention-grabbing narratives and drawing on examples from a wide range of disciplines-including nursing, policing, business, and social work-Communication in Everyday Life provides a well-rounded introduction to how we communicate in both our personal and professional lives.

Communication in Everyday Life: Personal and Professional Contexts

Politics & Social Sciences

Lennox-Terrion, Jenepher

Ahmed, Rukhsana

Jaya, Peruvemba

Social Sciences

Intercom: Readings in Organizational Communication

Business & Money

FERGUSON

Management & Leadership

Boynton/Cook Pub

A practical, technique-oriented guide to analyzing and managing external issues that ultimately affect a company's bottom line. Ferguson (communications, U. of Ottawa, Ontario) shows how to turn an organization's management strategy from theory-based planning to information-based planning, to help focus the organization on client needs. Annotation copyright Book News, Inc. Portland, Or.

Mastering the Public Opinion Challenge

Irwin Professional_Pub

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Books by Ferguson, Sherry Devereaux