Selling Value: Key Principles of Value-Based Selling

SELLING VALUE is 305 pages of solid content to help you out perform your competition while keeping your customers happy. It is presented in four parts: Mastering the Head Game; Your Blueprint for Sales Success; Understanding Your Customer; and Securing and Growing the Business; The fifteen chapters outline the most critical content for exceptional sales results in a competitive environment. One premise set forth is that the most important definition of value is your prospect's definition! If properly queried, ten prospects might well give you ten different answers and to what they value most. With exceptional skills of differentiating and adapting the value elements of your deliverables, you can hit the mark for all ten of them! From the important basics in Part I to the advanced selling skills in Part IV, you will gain many ideas from this content-rich work on the skill of SELLING VALUE for greater successes!

Business & Money

Don Hutson

Finance

Executive Books

This book will bring clarity, simplicity and a sense of purpose to high achievers. While many people are high achievers, and some people are quite contented, it is very rare indeed to find a person who is both at the same time. 
Full of fun-to-read and insightful stories, it helps answer questions plaguing many people today. How can I avoid having an abundance of work and a shortage of joy? How can I spend more time on activities that nurture my soul? How can I be a high achiever, make it to the top of my profession, and still be contented? 
It encourages you to design your own path in life, and in the process, realize that having it all is as much about a balanced life as it is about a balance sheet.

The Contented Achiever : How to Get What You Want and Love What You Get

GEORGE LUCAS

Chris Crouch

Job Hunting & Careers

Black Pants Pub

FROM DON HUTSON, THE NEW YORK TIMES BESTSELLING COAUTHOR OF THE ONE MINUTE ENTREPRENEUR AND THE ONE MINUTE NEGOTIATOR
 We've all heard that in today's marketplace people do business with those they know, like and trust. That means something different today than it did only a few years ago when competition was not as keen and the sales challenges were not quite as stringent as they are today. In Selling Value, we talk about what we need to do to be exceptional at such tasks as: Performing an exceptional needs analysis Identifying how your prospect defines value Keeping your Head Game intact for maximum performance Learning the skills of active listening Gaining commitments without pressure Understanding the differences in people Mastering adaptability skills Handling customer concerns Asking Questions with great expertise Creating exceptional solutions for clients Learning how to creatively differentiate your offerings Prosper through earning loyalty 
 Read Selling Value today and let Don Hutson show you the way to the next level of success!

Marketing & Sales

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Books by Don Hutson