This study presents contemporary issues in child development, featuring vignettes which narrate the lives of three fictionalized families and tell the story of development. Integrative themes and section summaries tie together basic concepts, research and developmental principles.

Child Development: Its Nature and Course

Politics & Social Sciences

Sroufe, L. Alan

Cooper, Robert G.

DeHart, Ganie

Social Sciences

Mcgraw-Hill College

Self-Help

Personal Transformation

McGraw-Hill Companies

Child Development W/Making the Grade CD

Health, Fitness & Dieting

DeHart, Ganie B.

Psychology & Counseling

McGraw-Hill Humanities/Social Sciences/Languages

Getting high-quality new products to market on time is one of the most crucial aspects of succeeding in business. Itâ€™s also the most difficult to achieve. With Winning at New Products you will be better prepared to create and execute a winning game plan for launching innovative and market-driven new products. Successfully implemented by such companies as DuPont, Exxon, Proctor &amp; Gamble, and Corning, the systematic game plan presented leads you step-by-step along the road to success, from generating product ideas to launching them to consumers.This second edition contains a major new section on the practicalities of implementing the game plan, drawn from years of putting the authorâ€™s strategies to work. In addition, the book addresses present-day business conditions which require much faster development times and multinational perspective. You will learn how to: Get great new product ideas from your customers Screen and prioritize new product projects Incorporate customer input for design and development of products Conduct proper concept analyses and test markets Develop a market launch plan to generate new product sales Develop and implement a new product game plan Accelerate the process to speed you new products to market and much more. You will also discover the 15 key lessons for new product success, and be able to anticipate the many pitfalls.

Winning New Products

Business & Money

Management & Leadership

Addison-Wesley Pub., Co

In today's business climate, where speed-to-market is paramount and there's no margin for error, companies who fail to excel at new products stand no chance of survival. Companies who live and die by their products need better tools for linking product development to strategy to ensure that resources are deployed efficiently from idea to launch across the full range of products.In Portfolio Management for New Products , the authors present a rigorous and practical approach to managing a company's product portfolio as you would a financial portfolio—investing for maximum long-term growth. With its field-tested, step-by-step framework, the book provides corporations and managers with the methods and strategies they need to assess and realign their current R&amp;D divisions, determine which products are most worthy of resource allocation, design and implement a portfolio management process, maximize the value of their product portfolios, create balanced portfolios, and recognize and solve challenges as they arise. Portfolio Management for New Products , is an essential resource for any company whose profitability, and very existence, relies on the products it chooses to develop and the speed with which it brings those products to market. This book clarifies the decision-making process, demystifies R&amp;D, and puts corporations on track to understanding and developing the strategies necessary to succeed in the highly competitive and volatile world of product development.

Portfolio Management For New Products

Edgett, Scott J.

Kleinschmidt, Elko J.

Basic Books

Getting high-quality new products to market on time is one of the most crucial aspects of succeeding in business. It's also the most difficult to achieve. With Winning at New Products you will be better prepared to create and execute a winning game plan for launching innovative and market-driven new products. Successfully implemented by such companies as DuPont, Exxon, Proctor &amp; Gamble, and Corning, the systematic game plan presented leads you step-by-step along the road to success, from generating product ideas to launching them to consumers.This second edition contains a major new section on the practicalities of implementing the game plan, drawn from years of putting the author's strategies to work. In addition, the book addresses present-day business conditions which require much faster development times and multinational perspective. You will learn how to: Get great new product ideas from your customers Screen and prioritize new product projects Incorporate customer input for design and development of products Conduct proper concept analyses and test markets Develop a market launch plan to generate new product sales Develop and implement a new product game plan Accelerate the process to speed you new products to market and much more. You will also discover the 15 key lessons for new product success, and be able to anticipate the many pitfalls.

Winning At New Products: Accelerating The Process From Idea To Launch, Second Edition

Sophisticated, articulate, contextual, and solidly based in research, DeHart, Sroufe and Cooper provide a coherent and captivating introduction to the multifaceted world of child development, its theories, its themes, and contexts. The fourth edition features the most current research and theoretical findings available, and includes the trademark vignettes about three children who students follow throughout the text. This text emphasizes diversity, a balance between research and applications, and coverage of the latest developments within the discipline.

Child development: Its nature and course

Marshall, Mary E.

Random House USA Inc

Most businesses fall short of the new product performance achieved by leading firms by a factor of 2 times or more. It's no accident that top performers consistently win at new products. The top 20% of companies earn twice as much for their money. Their success rate in product innovation is closer to 80% while the bottom 20% of companies is closer to 38%. Product Leadership is the advanced course - a comprehensive guide to how executives should think about product innovation. It doesn't just explain what strategies help a company succeed - it illustrates how to go about charting a competitive strategy for product innovation. Showcasing examples from the winners, Dr. Cooper demonstrates that it takes a commitment from all managers to triumph over the competition and become a leader in the new products war. The Innovation Diamond and the Four Points of New Product Performance 
<ul>
<li>Learn what distinguishes the top performers from the rest</li>
<li>Discover how to create the right climate and culture for product innovation </li>
<li>Learn to chart a comprehensive strategy for product innovation </li>
<li>Pick winning new products to maximize the return from an R&amp;D investment portfolio</li>
<li>Discover what leaders do to drive their business to optimal results in product development </li>
<li>Implement an effective Idea-To-Launch Stage-Gate Process.</li>
</ul>
Key Topics: <ul>
<li>How to chart a Product Innovation and Technology Strategy</li>
<li>Aligning your portfolio of projects with your Product Innovation and Technology Strategy</li>
<li>Building best practices into your Idea-To-Launch Process to achieve a competitive advantage</li>
<li>How Senior Executives can foster a climate and culture that encourages innovation</li>
<li>Numerous tools that leading companies use that can be adapted and applied at your company. </li>
</ul>

Product Leadership: Pathways to Profitable Innovation

Developing true innovations and bold new products is a challenge in today's business environment, leading many companies to shift toward smaller, less ambitious innovation attempts. In this book, Dr. Cooper reveals the critical success factors in product innovation and outlines Stage-Gate®, the most widely-used roadmap for successfully launching new products to market. Cooper also brings key insights on picking the right projects, on how top innovators have adapted the Stage-Gate process, and how you can be 'Winning at New Products'. Dr. Cooper returns with this updated and expanded 4th edition, highlighting new research findings and revealing the best practices in product innovation. Cooper illustrates the differences that exist in innovation performance and teaches you the critical success factors your organization can be implementing today to achieve stellar performance. Discover Stage-Gate - the conceptual and operational map for moving new product projects from idea to launch - and learn how top performing companies have improved and evolved the system. Additionally, learn how to make smart decisions with your product portfolio and the methods and techniques that drive effective resource allocation and yield the right balance and mix of products. New products remain the key to corporate prosperity: learn how to implement these practices and achieve the bold innovations that drive corporate revenues, market shares, and bottom lines. Learn what distinguishes winning new products: 
<ul>
<li>The latest research findings on why new products fail</li>
<li>New-product project success factors that yield big winners</li>
<li>Drivers of success that distinguish successful innovators</li>
</ul> Develop and implement a 'winning playbook' for your organization: <ul>
<li>The Stage-Gate process: a world-class idea-to-launch product innovation system </li>
<li>Critical pre-development activities that dictate new-product success or failure</li>
<li>Development and testing actions that achieve a successful product launch</li>
</ul> Achieve the right balance and mix of development projects: <ul>
<li>Strategic portfolio management techniques to translate innovation strategy into reality</li>
<li>Resource allocation tools and methods to maximize the value of your product portfolio</li>
<li>Gatekeeping best practices to move good projects forward rapidly and effectively</li>
</ul> Yield positive innovation results by learning how Stage-Gate has been improved by top innovators: <ul>
<li>Scalable versions suited for different risk levels, sizes, and types of projects</li>
<li>Next-generation Stage-Gate systems for increased efficiency and continuous improvement</li>
<li>Tactical approaches to accelerate the Stage-Gate process</li>
</ul>

Winning at New Products: Creating Value Through Innovation

Reference

A fully updated edition of the classic business reference book on product development from a world renowned innovation management scholar For more than two decades, Winning at New Products has served as the bible for product developers everywhere. Robert G. Cooper demonstrates why consistent product development is vital to corporate growth and how to maximize your chances of success. Citing the author's most recent research, Winning at New Products showcases innovative practices by industry leaders to present a field-tested game plan for achieving product leadership. Cooper outlines specific strategies for making sound business decisions at every step-from idea generation to launch. This classic book remains the essential resource for product developers around the world. "This is a must read. There's so much new in this book, from how to generate the breakthrough ideas, picking the winners, and driving them to market successfully." --Philip Kotler, Professor of International Marketing, Northwestern University, Kellogg School of Management

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Books by Cooper, Robert G.