“Tough Calls from the Corner Office offers invaluable insight into the mind of the CEO.” —Bill Steere, President, Chairman, and CEO of Pfizer “The stories in this book should inspire and give confidence to the many people looking to make their mark in business, or for that matter life.” —General Richard B. Myers, Chairman, Joint Chiefs of Staff Fortune 500 executive Harlan Steinbaum collects the wisdom of America’s most successful business leaders in this powerful and inspiring guide to decision-making for your life and career. Thirty-nine of America’s top executives, from ESPN’s Bill Rasmussen to United Airlines’ Gerald Greenwald, along with many other, relate the most important decisions of their careers, sharing why they struggled, how they decided, and what the lessons are they learned along the way—enabling you to achieve more, today.

Tough Calls from the Corner Office: Top Business Leaders Reveal Their Career-Defining Moments

Biographies & Memoirs

Conti, Dave

Steinbaum, Harlan

Steinbaum, Michael

Professionals & Academics

Harper Business

Be the Driving Force Behind Your Company's Growth Robert H. Bloom has discovered that every enterprise has at least one strategic asset-one existing strength-that can form the foundation for future growth. He calls this an Inside Advantage. This strength usually lies unrecognized in an activity the business is currently performing or in a concept or an idea that the business already owns. Finding this hidden potential and becoming well known for it will grow the business. This strategy reflects Bloom's 45 years of experience in growing businesses and brands of every size and type, including famous companies such as Southwest Airlines, T-Mobile, T.G.I. Friday's, Zales, Nestlé, and L'Oréal, as well as not-so-famous B2B firms, not-for-profit organizations, and start-ups. Now, through his Growth Discovery Process, he is making his strategy available to all people who know their craft but don't know how to craft a growth strategy. Bloom's process is a plain-language path of discovery with only four steps. Whether you are a business leader, a manager, or an entrepreneur, this Growth Discovery Process will enable you to gain a profound insight into the core values of your enterprise. It will guide you to a clear understanding of who your customers are and what your special offerings to those customers should be. Finally, the process will stimulate a host of ideas-what Bloom calls Imaginative Acts-for highlighting your Inside Advantage and making it well known to current and prospective customers. Doing what you're good at and doing it better than anyone else will create growth. The Inside Advantage will help you capture that magic moment when customers will select your product or service over those of your competitors.

The Inside Advantage: The Strategy that Unlocks the Hidden Growth in Your Business

Bloom, Robert H

Reference

McGraw=Hill

Surprisingly, it’s not about education or pedigree or even native smarts. Most of us are like jack welch, who started life as a lowercase guy, the son of a railroad conductor, but went on to become the most celebrated and successful executive of recent years. Sure, Jack Welch—and lots of other people like him—are smart and talented, but there are countless people even smarter and more talented who stall out on the way up. Something else is going on. What is it, and what can the rest of us learn from such people to improve our own chances of accomplishment? Stephen Baum uncovers not only the business secrets of prominent CEOs but their inner stories as well. He ferrets out the real men and women behind the public personas, learning about life-shaping experiences they all have in common that turn out to be the foun-dation for true success in career and in life. Baum has gotten them to recall key moments that they hadn’t thought about for years, as well as the fears, emotions, and learning they’ve experienced during moments of challenge and doubt. These seminal events are “archetypal shaping experiences”—critical and often unexpected learning moments when future leaders take advantage of challenges thrown in their path: • When you take calculated personal risks without the safety net of specific instructions on how to proceed. • When you are clueless about how to solve a knotty problem but dive in and prepare yourself to work through it. • When you learn to swim in water over your head, make the tough choice, get good on your feet, or are forced to take a hard look in the mirror. These character-building moments engender an inner core of toughness and confidence that is the real key to leadership in any business or endeavor—they are what made jack welch . . . JACK WELCH. Stephen Baum provides an entirely new way of thinking about how to fulfill your dreams and aspirations. You’ll come away with the feeling that “if they can do it, so can I” . . . and that is the first step on the journey to becoming extraordinary, awakening the JACK WELCH that lives in each of us—just waiting to take us further than anyone could have predicted.

What Made jack welch JACK WELCH: How Ordinary People Become Extraordinary Leaders

Business & Money

Baum, Stephen H.

Business Culture

Crown Business

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Books by Conti, Dave