The economic liberalization of Eastern Europe, the single European market and the rise of industrialization in Asia call for a fresh approach to international business. This book shows how to analyze the economic, social and political changes and to develop appropriate responses. The book analyzes trade policy in a number of countries, explores the movement of capital and examines balance of payments situations around the world. It then sees how these various factors bear upon the competitiveness of US firms. Meier stresses the need to develop a clear yet flexible global vision in a world which is rapidly altering.

Managing Across Borders: The Transnational Solution

Business & Money

Christopher A. Bartlett, Sumantra Ghoshal

International

Harvard Business School

See the best price to sell, buy, or rent books by Christopher A. Bartlett, Sumantra Ghoshal. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Christopher A. Bartlett, Sumantra Ghoshal

See the best price to sell, buy, or rent books by Christopher A. Bartlett, Sumantra Ghoshal. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Managing Across Borders: The Transnational Solution