Blogs, YouTube, Facebook, Twitter, and other publishing platforms are giving everyone a "voice," including organizations and their customers. So how do you create the bold stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? 
Content Rules equips you for online success with a one-stop source on the art and science of developing marketing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online-and using them to establish credibility and build a loyal customer base. <ul>
<li>Learn the art of storytelling and the science of journalism</li> <li>Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others</li> <li>Leverage social media and social tools to get your content and ideas distributed as widely as possible</li> <li>Written by the Chief Content Officers of marketingprofs.com</li> </ul>
Boost your online presence and engage with customers and prospects like never before with Content Rules.

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media)

Computers & Technology

Handley, Ann

Chapman, C.C.

Internet & Social Media

John Wiley&Sons, Inc.

The guide to creating engaging web content and building a loyal following, revised and updated Blogs, YouTube, Facebook, Twitter, Google+, and other platforms are giving everyone a "voice," including organizations and their customers. So how do you create the stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? Content Rules equips you for online success as a one-stop source on the art and science of developing content that people care about. This coverage is interwoven with case studies of companies successfully spreading their ideas online―and using them to establish credibility and build a loyal customer base. <ul>
<li>Find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others</li> <li>Leverage social media and social tools to get your content and ideas distributed as widely as possible</li> <li>Understand why you are generating content―getting to the meat of your message in practical, commonsense language, and defining the goals of your content strategy</li> <li>Write in a way that powerfully communicates your service, product, or message across various Web mediums</li> <li>Boost your online presence and engage with customers and prospects like never before with Content Rules.</li> </ul>

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

Business & Money

Industries

wiley

Work hard, be kind, and amazing things will happen Amazing Things Will Happen offers straightforward advice that can be put into action to improve your life. Through personal anecdotes from the author's life, and interviews of successful individuals across several industries, this book demonstrates how to achieve success, in all aspects of life, through hard work and acts of kindness. Split into five sections, this book details how to begin the self-improvement journey. <ul>
<li>Explains how to cope with the situation you are currently in, and how to make the most of it until you can break free</li> <li>Shares exercises and practices that can help define your goals and how to set realistic tasks to reach them</li> <li>Helps you to navigate the seas of doubters and obstacles to get to where you want to be</li> <li>Ensures that you help others, once you have reached your goals</li> </ul>
Each of us has different goals in life, but everyone wants to succeed, and have as much fun as possible along the way. Amazing Things Will Happen shows how to get on this path to success.

Amazing Things Will Happen: A Real-World Guide on Achieving Success and Happiness

Business Culture

Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness

Work hard, be kind, and amazing things will happen Amazing Things Will Happen offers straightforward advice that can be put into action to improve your life. Through personal anecdotes from the author's life, and interviews of successful individuals across several industries, this book demonstrates how to achieve success, in all aspects of life, through hard work and acts of kindness. Split into five sections, this book details how to begin the self-improvement journey. <ul> <li>Explains how to cope with the situation you are currently in, and how to make the most of it until you can break free</li> <li>Shares exercises and practices that can help define your goals and how to set realistic tasks to reach them</li> <li>Helps you to navigate the seas of doubters and obstacles to get to where you want to be</li> <li>Ensures that you help others, once you have reached your goals</li> </ul> Each of us has different goals in life, but everyone wants to succeed, and have as much fun as possible along the way. Amazing Things Will Happen shows how to get on this path to success.

Blogs, YouTube, Facebook, Twitter and other publishing platforms are giving everyone a "voice," including organizations and their customers. To be successful, businesses must speak directly with their customers or prospects through a comprehensive strategy that allows them to reach new customers at every stage of the buying cycle. They must find their voice and create bold and compelling content that people want to consume and which speaks to their needs or wants or desires. Yeah, yeah... so you know all that. But how can you create bold stories, videos, and blog posts that cultivate fans, arouse passion for your products or services, and ignite your business? The second edition of Content Rules is a how-to book of both the art and science of developing marketing content that people care about interwoven with case studies of companies that are successfully spreading their ideas online--and using them to establish credibility and build a loyal customer base. Business owners and marketers who read this book will learn: <ul>
<li>The art of storytelling and the science of journalism</li> <li>What it means to be a "publisher" and why what you publish is the cornerstone of your marketing</li> <li>How to find an authentic "voice" and craft bold content that will resonate with prospects and buyers and encourage them to share it with others</li> <li>How to leverage social media and social tools to get your content and ideas distributed as widely as possible</li> </ul>

Marketing & Sales

The Oregon Farmer: What He Has Accomplished In Every Part Of The State (1913)

Kessinger Publishing

This scarce antiquarian book is a facsimile reprint of the original. Due to its age, it may contain imperfections such as marks, notations, marginalia and flawed pages. Because we believe this work is culturally important, we have made it available as part of our commitment for protecting, preserving, and promoting the world's literature in affordable, high quality, modern editions that are true to the original work.

Biographies & Memoirs

Historical

Kessinger Publishing, LLC

YOU WANT TO MAKE VIDEOS, BUT DON’T KNOW WHERE TO BEGIN… Start here. After talking to many aspiring video creators, we created a simple blueprint to help guide you through the process of planning, shooting and editing your video, as well as what’s involved with getting your videos online and promoting your videos through social media. Just follow our 101 simple steps from start to finish and you can quickly learn how you can make videos like a pro.

101 Steps to Making Videos Like a Pro

Humor & Entertainment

Nemcoff, Mark Yoshimoto

Movies

Glenneyre Press LLC

See the best price to sell, buy, or rent books by Chapman, C.C.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Chapman, C.C.

See the best price to sell, buy, or rent books by Chapman, C.C.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (New Rules Social Media)

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

Amazing Things Will Happen: A Real-World Guide on Achieving Success and Happiness

Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness

Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness

Amazing Things Will Happen: A Real World Guide on Achieving Success and Happiness

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business

The Oregon Farmer: What He Has Accomplished In Every Part Of The State (1913)

The Oregon Farmer: What He Has Accomplished In Every Part Of The State (1913)

101 Steps to Making Videos Like a Pro