Patients Build Your Practice : Word Of Mouth Marketing for Healthcare Practitioners (ME 114)

Cafferky, Michael E.

Reference

Practice Management Information

Explains how an HMO works, details the types of managed care organizations and their differences, and offers advice on choosing a primary care physican and hospital

Managed Care & You: The Consumer Guide to Managing Your Health Care

Health, Fitness & Dieting

McGraw=Hill

Management: A Faith-Based Perspective

Business & Money

Management & Leadership

Pearson College Div

It is legal for CEOs to make 300 times the amount of the average worker. But is this fair and just? Is it ethical for a customer to purchase a digital camera for the sole purpose of using it on a ski trip and then return the item to the store afterwards? Should companies who purchase advertising space on websites that offer pirated videos for download be held accountable for breaking intellectual property laws? The world of business is fraught with ethical challenges. Some of these are relatively straightforward, but others are complicated and require careful reflection. While there are numerous theories to help people navigate these dilemmas, the goal of this book is to provide a comprehensive biblical perspective on contemporary issues in areas such as consumer behavior, management, accounting and marketing. In Business Ethics in Biblical Perspective, Michael E. Cafferky explores the biblical resources for moral guidance and ethical consideration. He identifies twelve key themes in the narrative of Scripture: cosmic conflict, creation, holiness, covenant relationships, shalom, sabbath, justice, righteousness, truth, wisdom, loving kindness and redemption. By looking at ethical approaches and issues through this multifaceted biblical perspective, Cafferky helps readers appreciate the complex nature of ethical decision making, particularly in the context of business and finance. Designed from the start with the classroom in mind, each chapter of Business Ethics in Biblical Perspective provides example scenarios, questions for intrapersonal and interpersonal ethical reflection, review questions, ethical vignettes for discussion and an exploration of the chapter material in light of the biblical themes. Additional IVP Instructor Resources are also available.

Business Ethics in Biblical Perspective: A Comprehensive Introduction

Business Culture

IVP Academic

Entrepreneurs will find specific, practical direction to identify, encourage and reward customers, clients and others who can build the business' reputation, repair the damage of negative word-of-mouth, build customer networks within the community, segment the market to target the most profitable group of customers, and cost-effectively build referral business.

Let Your Customers Do the Talking: 301 + Word-Of-Mouth Marketing Tactics Guaranteed to Boost Profits

Upstart Pub Co

This book will guide readers to developing a connection between the macro level and micro level in leadership. Includes practical strategies for building and spreading positive word of mouth, and approaches for managing the negative influence of gossip and rumor.

Managing Word Of Mouth For Leadership Success: Connecting Healthcare Strategy And Reputation (American College Of Healthcare Executives Management Series)

Medical Books

Administration & Medicine Economics

Health Administration Pr

f you are like the millions of Americans enrolled in a managed care plan, you want to get the most out of your membership and explore the choices and benefits available from an HMO, PPO, EPO, or IPA. Based on research with hospital administrators, physicians, nurses and office managers, Managed Care &amp; You: The Consumer Guide to Managing Your Health Care is written in plain language for the nonprofessional who must make an informed decision about health insurance. A glossary of terms, as well as a listing of resources (including a section on using the Internet) is provided with full bibliography and index.

Managed Care & You: A Consumer's Guide to Managing Your Healthcare

Health Information Pr

Como lograr que tus clientes te promuevan/ How to manage that your custumers promote you: Valiosas Estrategias De Marketing Para Aumentar Tus ... to Increase Your Profits (Spanish Edition)

Education & Teaching

Schools & Teaching

Pax Mexico L.C.C.S.A.

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Books by Cafferky, Michael E.