The eye, the camera's lens, and the computer screen all treat color differently. This important addition to the designer's reference library helps resolve the differences among the numerous media that contemporary designers work with every day. Comprehensive in scope, it brings together key elements of color theory, practice, and application, addressing a wide range of issues specific to graphic design in both print and digital media. Beyond step-by-step techniques for managing color in modern graphic design practice, Designer's Color Manual also addresses topics which help designers understand color in a variety of disciplines, looking at historical color systems, color in art, and the psychology of color, among dozens of other topics. Author and designer Tom Fraser also takes other graphics-related practices into account -- interior design, digital rendering, packaging and merchandise design -- aiding the designer in mastering the far-reaching effects of color in almost any project. Heavily illustrated with over 1,000 color images, Designer's Color Manual addresses an area that's been gray for too long in the full-color world of contemporary design.

Designer's Color Manual: The Complete Guide to Color Theory and Application

Arts & Photography

Tom Fraser

Adam Banks

Graphic Design

Chronicle Books+

Today's professional illustrator is light years beyond ink wells and drafting boards: the present and foreseeable future of the art of illustration is digital, and there is no more complete resource on the tools and techniques of this thoroughly modern practice than The Complete Guide to Digital Illustration. Written by veteran art professionals Steve Caplin and Adam Banks, this guide will take any digital artist to the next level. It examines all the key areas where digital illustration is utilized--covering the traditional arenas such as print, corporate identity, and advertising as well as multimedia presentations and the new media of the Internet. It demonstrates the vast array of incredible effects open to today's digital artists, along with how they can be achieved. It also offers indispensable advice on the type of software and hardware the beginning digital illustrator may need for his own studio. Packed with more than 400 stunning full-color illustrations and profiles of the newsmakers and groundbreakers within the industry, The Complete Guide to Digital Illustration is a virtual encyclopedia on the art of digital illustration and a fast-track tutorial no serious illustrator should be without.

The Complete Guide to Digital Illustration

Steve Caplin

History & Criticism

Ilex Press Ltd

The Independent Guide to the iPad 2

Dennis Publishing

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Books by Adam Banks