Customer Intimacy: Pick Your Partners, Shape Your Culture, Win Together

Reveals why the most successful businesses are those that build close win-win relationships with their customers.

Customer Intimacy: Build the Customer Relationships That Ensure Your Company's Success

Business & Money

Wiersema, Fred

Management & Leadership

Spurge, Ink

This book traces the stirring history of MCI, from its meager beginnngs to its present success. Experience MCI's fight for survival as it forever alters the American business landscape.

MCI:Failure Is Not an Option, How MCI Invented Competition in Telecommunications

Murphy, Paul

Spurge, Lorraine

MCI takes the reader into the boardroom for a look at the financial management and marketing issues the company faced.

Biography & History

Everything you wanted to know about your money, but were afraid to ask.

Money Clips: 365 Tips That Will Pay One Day at a Time

Personal Finance

As the Information Age evolves, welcome to The Relationship Age, where relationships come first, the deal second. In today's global marketplace, the irrevocable trend is away from commoditization, and towards marketing and brand-based relationships. Integration is an imperative. Success demands we apply the new Three R's: Reconnecting, Relevance and Results. Myers explains how.

Reconnecting With Customers: Building Brands & Profits in The Relationship Age

Myers, Jack

Marketing & Sales

See the best price to sell, buy or rent books by the Spurge, Ink publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Spurge, Ink

See the best price to sell, buy or rent books by the Spurge, Ink publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Customer Intimacy: Build the Customer Relationships That Ensure Your Company's Success

MCI:Failure Is Not an Option, How MCI Invented Competition in Telecommunications

MCI:Failure Is Not an Option, How MCI Invented Competition in Telecommunications

Money Clips: 365 Tips That Will Pay One Day at a Time

Reconnecting With Customers: Building Brands & Profits in The Relationship Age