Professor Chris Bondy of RIT s School of Media Sciences knows this is a crucial time for graphic communications businesses. Many management methods are deeply ingrained in our industry. Unfortunately, many no longer apply in the current market and environment. But our research revealed some exceptional companies that go against the common wisdom and outperform their competitors in a big way. That piqued his interest and he sought others who shared that understanding. In late 2012, Bondy found that Wayne Peterson of the Black Canyon Consulting Group and Dr. Joe Webb of Strategies for Management were of the same mind. Together, they began the examination of business models, technology, marketing, and management. They came to the issues from different vantage points, questioning assumptions and assessing alternative management actions. The result was a new process to assess and understand the condition of a complete business enterprise. They named it UnSquaring The Wheel. The proof-of-concept and beta workshops affirmed that we were on target, and gave us actionable feedback, says Dr. Webb. UnSquaring looks at printing organizations individually. It's not a one-size-fits-all approach. It works for print businesses from large to small, and all in between. It considers every element of a print business as integrated, not as separate functions or departments.

UnSquaring the Wheel: Comprehensive & Scalable Transformation

Business & Money

Christopher Bondy

Wayne M Peterson

Joseph W Webb

Management & Leadership

RIT Press

Rochester Institute of Technology: Industrial Development and Educational Innovation in an American City, 1829-2006

Rochester Institute of Technology's story now encompasses some 175 years of commitment to higher education. Almost uniquely among American universities, RIT has focused on educating a skilled workforce to support advancements in the industrialization and modernization of America. From its beginnings in 1829, when it harnessed the energy of a young city in upstate New York, through stunningly effective mergers and nimble responses to new technologies, RIT has evolved into a respected model in innovative higher education. In this new and enlarged edition of his original history of RIT (1982), Professor Gordon brings the university's fascinating chronicle up to date. RIT has enjoyed tremendous growth over the past 25 years, and readers will enjoy anecdotes on student life, insights into major initiatives, and an objective look at the tough decisions that have guided RIT into the company of the highest-ranking academic institutions in the United States. This book is of certain interest for urban and technological historians, college administrators nationwide, and especially RIT's own growing community of students, employees, supporters, and alumni.

Dane R. Gordon

Moments of Truth: Robert R. Davila, the Story of a Deaf Leader

Withstanding childhood poverty in a migrant farming family and an illness in 1943 at age 11 that left him profoundly deaf, Robert R. Davila persevered to become one of the first deaf persons in history to earn a doctorate. He did so at a time when interpreting in higher education had not yet become a professional support service. Davila worked unfailingly to achieve positions of stature as vice president of Gallaudet University, the president of three major deaf education organizations, and the seeming culmination of his career as the highest appointed deaf official ever in the U.S. government at the Department of Education. Yet, after this government service, he returned to his field to achieve another series of firsts. He served as Headmaster of the New York School for the Deaf at White Plains for three years, and as the first deaf chief executive officer of the National Technical Institute for the Deaf at Rochester Institute of Technology for seven years. Then, in 2006, Bob Davila was invited to assume the presidency of Gallaudet University in a time of crisis. Moments of Truth summarizes a series of defining experiences that enabled Davila to rise to the pinnacle of his profession as an educator. This book is not merely a roadmap on how he achieved such honors it is an inspiring tale of self-discovery and resilience appealing to all who face overwhelming odds, especially deaf children who are sure to be encouraged by his pioneering legacy.

Harry G. Lang

Oscar P. Cohen

Joseph E. Fischgrund

Dick Rosenbaum, born to a Jewish immigrant family in 1930s upstate New York, first met with discrimination as a young boy. Intensifying his personal struggle was the onset of alopecia hair loss at age 8. Through his new autobiography we learn that Dick Rosenbaum not only beat the odds but actually turned his hair condition into a major asset which he used to enhance his career throughout his remarkable life. Rosenbaum traces his career as a Cornell Law student, a practicing attorney in Rochester, New York, and then head of his county's Republican Committee, which segued into a nomination as the youngest New York Supreme Court Judge in history. Quickly advancing to the pinnacle of state politics in the 1970s, Rosenbaum was appointed chairman of the New York Republican Party by millionaire Governor Nelson Rockefeller. This valuable connection would give Rosenbaum entrée into national politics when Rockefeller assumed the vice presidency under Gerald Ford. Rosenbaum's achievements are punctuated by his frank reflections on lessons learned from failed runs for the New York governorship, his return to practicing law in the private sector, and the challenges of balancing family life with public service. Dick Rosenbaum narrates each moment with his characteristic booming enthusiasm and candid anecdotes, while sharing thoughtful insights derived from witnessing the shakeups of some 45 years of American political life. Rosenbaum's journey is a unique portrait of self-made success.

No Room for Democracy: The Triumph of Ego Over Common Sense

Reference

Richard M. Rosenbaum

Catalogs & Directories

Biographies & Memoirs

Leaders & Notable People

The Old Bank: The Rochester Savings Bank and its Presidents and Trustees from 1831 to 1983

James C. Duffus

Purity of Aim: The Book Jacket Designs of Alvin Lustig is a colorful and well-researched representation of Lustig s book cover designs that were created primarily for New Directions Books and Noonday Press, among others. Lustig used the book cover as a vehicle of his bold graphic experimentation that was enhanced by a lifelong collaboration with James Laughlin, founder and publisher of New Directions Books. As a modern designer, Lustig had interests that spanned many fields: architectural, industrial and interior design which served as an expression of his deeply held convictions. For him, the designer was not a single-minded specialist, but an integrator of many art forms and simultaneously, as he saw it, a spokesman for social change.

Purity of Aim: The Book Jacket Designs of Alvin Lustig

Arts & Photography

Ned Drew

Paul Sternberger

Graphic Design

"Reading could have a rich and interesting future, because it does have a rich and interesting past. But if no one remembers that past, it may not mean much to the future." This succinct and thoughtful essay is the text of a talk commissioned for a symposium entitled The Future of Reading which was held at RIT in June 2010. Written and designed by Robert Bringhurst, this limited edition is carefully crafted and letterpress printed. Printed on Mohawk Ticonderoga paper. ROBERTBRINGHURST was the 2016 recipient of the RIT Frederic W. Goudy Award for Typographic Excellence.

What is Reading For?

Bringhurst, Robert

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