Service That Sells! The Art of Profitable Hospitality Maximize your service and sales success and change the financial future of your operation with Service That Sells!, the best-selling book in foodservice history. This must-have restaurant management book will show you how to: 1. Build repeat business through increased guest loyalty and positive word-of-mouth advertising. 2. Deliver better service by focusing on the 12 points in the Cycle of Service. 3.Increase check averages and profits by turning order-takers into salespeople. 4. Create successful and profitable marketing programs. 5. Improve staff morale through higher earnings, rewards programs and teamwork incentives The tips, tricks and techniques in Service That Sells! have maximized the service and sales potential of restaurant operations ranging from quick service to full service, business and industry to family dining for decades. Even foodservice manufacturers and suppliers have profited from Service That Sells! — either directly or by providing the book to their operator clients to stimulate mutually beneficial sales gains while taking care of No. 1 ... the guest! Search Amazon.com for PENCOM PRESS to see our other products and titles.

Service That Sells! the Art of Profitable Hospitality

Business & Money

Roberts, Phil

Sullivan, Jim

Industries

Red Book Solutions

This restaurant management book is perfect for restaurant owners, operators and managers of full-service or family dining restaurants who want to:  1. Increase profits with effective sales contests.  2. Improve customer service and guest loyalty through effective rewards programs.  3. Save money by cutting costs and reducing accidents in their restaurants.  4. Enhance restaurant staff’s product knowledge to help sales and service efforts.  5. Boost staff morale which will lead to happier employees, easier shifts, and less turnover.  Training is the nail. Incentives are the hammer – Playing Games at Work (book, 132 pgs)  Search Amazon for PENCOM PRESS to see our other products and titles.

Playing Games at Work: 52 Best Incentives,Contests and Rewards for the Hospitality Industry

McDonald, T.J.

For managers of full-service or family dining restaurants, this book presents creative and proven strategies to reduce turnover in a foodservice operation. This essential book shows restaurant managers of all types how to reduce turnover and increase profits by improving: 1. Recruitment strategies to attract suitable and qualified applicants. 2. Interviewing techniques to get the information required to select only the best candidates. 3. Leadership skills so great employees want to stay. Use the Action Plan at the end of the book to customize the ideas to any operation. Turn the 5. Tables on Turnover (book, 128 pgs). Search Amazon.com for PENCOM PRESS to see our other products and titles.

Turn the Tables on Turnover : 52 Ways to Find, Hire & Keep the Best Hospitality Employees

Travel

Stewart, Andrea

Food, Lodging & Transportation

If you own or manage a full-service restaurant or bar, this book is for you! With margins shrinking on beverages, Pour It On gives you 52 concrete ideas that will add profit to your bottom line. Pour It On is for owners, operators and managers of full-service operations who are looking to: 1. Better manage your bar’s inventory and your supplier relationships. 2. Reduce equipment overhead. 3. Properly train your staff to improve product knowledge, customer service, upselling and responsible alcohol service. 4. Implement effective marketing techniques to help you get more traffic through your doors and maximize your profit potential in the process. Search Amazon.com for PENCOM PRESS to see our other products and titles.

Pour It on: 52 Ways to Maximize Your Bar Profits

Education & Reference

Need an idea to help you improve your bottom line? How about 52 of them? Save a bundle with these 52 tried and true ideas to improve sales, cut costs and improve your bottom line. Implement an idea a week and you'll see consistant improvement in your bottom line. Use this handy "thumbable" book to select an idea a week to help you: 1. Build sales 2. Improve food costs 3. Tune up your beverage costs 4. Trim your labor costs 5. Market your restaurant 6. Reduce other controllable expenses 7. Minimize your liabilities Use these ideas as-is or redesign them to better fit your operation. Either way, you will find ideas in this book that will help you make more money every day. Pump Up Your Profits (book, 142 pages). Search Amazon.com for PENCOM PRESS to see our other products and titles.

Pump Up Your Profits: 52 Cost-Saving Ideas to Build Your Bottom Line

The All For One book shows any restaurant manager how to choose the right team players, develop team plays, coach and motivate the team, and teach staff that when the team wins, they win. This restaurant management book is perfect for restaurant owners, operators and managers of full-service, family dining, or quick-service restaurants who are looking to: . 1. Turn abstract teaming theories into actionable team-building strategies. 2. Choose the right team players for teams on any shift or in any function in the restaurant. 3. Develop strategic team plays to meet restaurant sales and service goals. 4. Reduce conflict among staff. 5. Improve team morale, which translates to improved service to restaurant guests. 6. Use individual skills of team members for the benefit of the entire team. 7. Motivate the entire team to outperform the competition. 8. Show the entire staff that when the team wins, they all win! It's all in how you play the game! All For One (book, 128 pages). Search Amazon.com for PENCOM PRESS to see our other products and titles.

All For One: 52 Ways to Build a Winning Team

Management & Leadership

Quick Service That Sells! The Art of Profitable Hospitality for Quick-service Restaurants. To get ahead in the quick-service business, all you have to do is give customers what they want. That’s the secret — plain and simple. Of course, what sounds easy can be oh-so-hard to deliver. Maybe that’s why you’re looking for a book like this one. You have a good idea of what customers want, but you’re looking for more effective, proven ways to give it to them. This must-have book for quick-service owners and managers explores the eight areas that form the foundation of complete customer satisfaction, as well as how to implement the ideas in your operation. It covers strategies to help you improve: 1. Speed 2. Accuracy 3. Quality 4. Value 5. Service 6. Consistency 7. Atmosphere 8. Personalization Quick Service That Sells! (book, 128 pgs). Search Amazon.com for PENCOM PRESS to see our other products and titles.

Quick Service That Sells: The Art of Profitable Hospitality for Quick-Service Restaurants

O'Donnell, Christopher

From Rim Shots to Results with Slam Dunk Marketing A half-inch, the width of the rim on a basketball hoop, is all that often stands between a player’s shot going in for points or coming up empty off the rim. The narrowest of margins can also determine the success or failure of your marketing efforts, no matter what kind of business you’re in.  In Slam Dunk Marketing, co-authors Phil “Zoom” Roberts and Christopher O’Donnell weave a compelling story about Dean, owner and operator of the Red River Grill, who learns the hard way how taking care of the details can mean all the difference in generating customer traffic and building repeat business.  Dean’s story will teach you how to:  1. Incorporate short-term and long-term objectives into your marketing strategy.  2. Build guest loyalty and maximize profits with your existing customers.  3. Implement effective personal marketing to build your client base.  4. Plan your promotions effectively to maximize ROI.  5. Accurately project marketing revenues.  6. Train and motivate your staff to execute marketing efforts successfully.  7. Create walking, talking billboards for your restaurant.  8. Maintain profitable momentum from your effective marketing efforts.  Funny, insightful and true to life, Slam Dunk Marketing conveys proven techniques to get profi table results without breaking the bank. It’s a “must-read” addition to your business library. Slam Dunk your way to economical marketing success and limitless customer satisfaction! (book, 184 pages)  Search Amazon.com for PENCOM PRESS to see our other products and titles.

Slam Dunk Marketing -- From Rim Shots to Results

Picking up where Service That Sells! left off, this book is a must-have for full-service restaurant managers. This restaurant management book begins where Pencom International’s best-selling Service That Sells! book ended. A joint effort between Pencom International and author T.J. Schier, this book is targeted to operators competing in today’s challenging economic times. Created as a second “chapter” to Service That Sells!, this book addresses marketplace challenges that have occurred in the industry over the last decade. As guests become more savvy — and competition more fierce — Now That’s Service That Sells! leads hotel and restaurant managers of all types of operations to action-oriented concepts of better ways of “serve-us” (instead of just delivering traditional, generic service). With solid steps to impact service at every turn — which dramatically increases sales — this book shows you how to: 1. Personalize the guest experience and eliminate cookie-cutter service 2. Nail “sizzle points” and wow every guest 3. Embrace the steps you can follow to make the magic come alive 4. Dramatically increase check averages, sales and profitability …and truly set your operation apart! Now That's Service That Sells! The Art of Managing the Sizzle. (book, 184 pgs) Search Amazon.com for PENCOM PRESS to see our other products and titles.

Now That's Service That Sells!: The Art Of Managing The Sizzle

Schier, T. J.

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