This is the updated Third Edition of Voicing Our Values, an acclaimed book on messaging for progressive policymakers, advocates and activists. Voicing Our Values offers research-based language that addresses a wide range of domestic issues from economic fairness, taxes and budget deficits to health care, education and the environment. And it doesn't shy away from hot-button issues like abortion rights, immigrants' rights, gun violence and voter ID. Throughout the book, suggested language is highlighted inside boxes to demonstrate exactly what progressives should and should not say.

Voicing Our Values: A message guide for policymakers and advocates (Third Edition)

Bernie Horn

Gloria Totten

Public Leadership Institute

This is a user-friendly handbook to help progressive policy advocates against the wave of right-wing policy at every level of government. Although the advice is useful when advocates are on the defensive, this book argues for progressives to go on the offensive, driving bold proactive agendas in cities, counties and states. Only a proactive strategy makes news, frames the debate, and dictates timing. Only a proactive strategy forces opponents to shift their resources and time to defend unpopular positions. Only a proactive strategy shapes the broader political environment.

Preparing to Win: A guide for successful advocacy

Voicing Our Values: A message guide for policymakers and advocates, 4th Edition

See the best price to sell, buy or rent books by the Public Leadership Institute publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Public Leadership Institute

See the best price to sell, buy or rent books by the Public Leadership Institute publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Voicing Our Values: A message guide for policymakers and advocates (Third Edition)

Preparing to Win: A guide for successful advocacy

Voicing Our Values: A message guide for policymakers and advocates, 4th Edition