Align your brand strategy to outrun and outlast your competition. In Elephant Walk you will learn to: Align every aspect of your business to create a sustainable brand; increase profits by aligning all human and operational resources with the brand promise; Enhance customer perception and brand loyalty; truly differentiate your business in the marketplace through customer-focused brand strategies; increase employee retention and performance and reduce wasted spending and lost time due to brand inefficiency. Leaders often lack understanding of the role of the brand - it's way more than a logo! Operating performance metrics often fail to measure the actual customer experience. Poor alignment with the brand promise results in wasted time and money. Focusing on the vendor community, not the customer community weakens perceived value and customer loyalty. Patrick Smyth has 30 years of business executive experience including developing and launching products at large technology firms. He is a big picture thinker and has helped hundreds of entrepreneurs to navigate the journey of their new ventures. This book is a must read for any business.

Elephant Walk; Business and Brand Strategy for the Long Haul

Business & Money

Patrick Smyth

Management & Leadership

Enchanted Forest Press

If you, or someone you know, have ever had to put a beloved pet to sleep, then you will know the pain and guilt surrounding this most difficult decision. Are we playing God, or are we fulfilling a beautiful and compassionate act of Love? As a pet lover, one of the toughest decisions you may face will be putting your companion to sleep. Regardless of the "when" or "how", it is a heartbreaking decision. Geoffrey Bain has compiled priceless information with stories and guidelines for you to have comfort in knowing "when it's time" to say good-bye. How and why does one make this type of decision? Are there options to taking your beloved one to the clinic? Will your veterinarian come to your home? In this compassionately informative book, you will learn to see the signs your dog is telling you about its health. The book is a compilation of warm and loving remembrances dealing with the loss of our canine friends. Sprinkled with counseling from professionals in the field of veterinary science

Just One More Day

Self-Help

Bain, Geoffrey

Death & Grief

Molly Kite's Big Dream

Veilleux, Tam

Children's Books

Two months before her twenty-fifth wedding anniversary, Barbara lost Patrick, the love of her life...and discovered that she didn't know how to love herself. Lost, confused, and hopeless, she sabotaged friendships, rejected life, and spiraled into a deep depression. Her story reveals how spirituality laws led her to an expanded view of love - and how you, too, can live your life feeling more empowered, more authentic and more loving. If you are a perfectionist, feeling stuck, lost, confused and tired of your "inner critic" ruling your life, you will relate to Barbara's true life story. You will learn how to embrace change as an opportunity for personal growth and discover the freedom to be true to you!

True Love True Self

Barbara Daoust

Religion & Spirituality

In Motivated To Act we find rainbows of balance, courage and strength as we step out onto our own respective tight-ropes. In the beginning, we learn how to heal the damaged child that we each nurture inside of our hearts. Often humorous, and sometimes heartbreaking, you the reader will find shelter in sharing Stephen's pain. He teaches us how to grow stronger from such stormy places, and to use them constructively. His energy, drive and passion for life will inspire you to greatness! He is one of the unique and rare people with the innate ability to make you feel better simply by being in his presence. Now for the first time he shares his amazing gifts with you. Buy this book and read it often. It will motivate each of you to attain your personal best. It will motivate you to strive. It will motivate you to act - for acting is "be-ing" and being is living. Live your life to the fullest. Take this book along the way - you will be happy you did.

Motivated To Act

Stephen Tako

Motivational

Buried beneath the Egyptian sands lies a relic from a society whose knowledge has been lost to Earth for over 5,000 years. It lies in wait for the boy who will use it to save a distant world. On that world, a slave girl who is more than she appears waits for a destiny she cannot imagine. But when an ancient foes rises from the ashes, they will be brought together by forces that neither understands. Follow Leoros, a 13 year-old boy who dreams of being like the heroes in the comic books he reads, as he fights to unlock the secrets of the universe. Go with Atlantia, a 14 year-old girl whose mysterious powers grow stronger as she discovers her destiny. When the darkness comes, do you stand and fight or do you run and hide? An enemy with the power of dark magic - A mentor assassinated - Betrayal by an ally - A fight for the future - A final sacrifice. Will you join them? Or will you join the darkness? DO YOU DARE?

Legends of Amun Ra The Emerald Tablet

Science Fiction & Fantasy

Joshua Silverman

Fantasy

If you, or someone you know, have ever had to put a beloved pet to sleep, then you will know the pain and guilt surrounding this most difficult decision. Are we playing God, or are we fulfilling a beautiful and compassionate act of Love? As a dog lover, one of the toughest decisions you may face will be putting your companion to sleep. Regardless of the "when" or "how", it is a heartbreaking decision. Geoffrey Bain has compiled priceless information with stories and guidelines for you to have comfort in knowing "when it's time" to say good-bye. How and why does one make this type of decision? Are their options to taking your beloved one to the clinic? Will your veterinarian come to your home? If you have euthanized your pet, are you troubled with guilt - guilt over making the decision too soon or too late? In this Award-winning and compassionately informative book, you will learn to see the signs your dog is telling you about its health. The book is a compilation of warm and loving remembrances, heart-warming stories, pet loss poems and pet loss quotes dealing with the loss of our canine friends. Sprinkled with counseling from professionals in the field of veterinary science, psychology and education, "Just One More Day - A Dog Lovers Guide to Quality of Life and Healing from Pet Loss" is a welcome guide to assist those in need of comfort during a most difficult time and it will help ease their pain, their guilt, and their suffering. Because truly, all we really want is Just One More Day with our best friend-our dog. This book is a must-read for those about to lose their pet or those that are grieving the loss of a pet "Just One More Day - A Dog Lovers Guide to Quality of Life and healing from Pet Loss" is the winner of the prestigious Ben Franklin Award from the IBPA (Independent Book Publishers Awards), and has won the Gold Medal from the eLit Digital Excellence in Publishing Awards. It also received a Bronze Medal Award from the IPA (Independent Publishers Association), and an Honorable Mention from the USA Book News "Best Book" Awards.

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Books by Enchanted Forest Press