BrandFace for Entrepreneurs UPDATED: Be the Face of Your Business & a Star in Your Industry

Business & Money

Eberhart, Tonya

Carr, Michael

Marketing & Sales

BrandFace, LLC

<p>The hole underneath the old brick house was still there, over fifty years later.  A small Volkswagen could almost fit inside. He choked back the tears as he remembered the feel of that tiny metal shovel in his hand.  He had scooped thousands of shovelfuls of dirt into his Radio Flyer wagon and hauled each load out by dragging it up wooden planks. If he could just make the hole big enough to hold a still, he might be able to sell enough liquor to hang onto the house until his Daddy got out of prison. He was just fourteen years old. As the hole got larger, he realized the enormity of his circumstances. Even if he could make the hole big enough, who would make the liquor? Who would help him sell it? Who could he trust? After weeks of digging in dark and despair, he laid down the small shovel and walked out. This moment would shape him, foretelling a series of turning points, balancing reverence and rebellion. The journey of the rebel had just begun.</p>

The Raising of a Rebel: 12 Turning Points from a Child of Alcoholics

Health, Fitness & Dieting

Addiction & Recovery

<p>People don’t do business with a logo. They do business with a person.   Marketing yourself as a real estate professional has become more complex.  Thousands of new agents are entering the industry each year, as well as hundreds of new marketing tools and platforms.  In order to avoid blending in, you must discover your point of differentiation and present yourself in a powerful, memorable way.  When that happens, you’ll not only stand out among your competitors, you’ll attract ideal customers and make your marketing work for you in ways you’ve never dreamed possible.   In this book, you’ll learn many of the principles and tactics we’ve used to position and market our real estate clients for success, such as:    How to Become a Recognized Authority in Your Market…even if no one knows who you are right now How to Develop a Brand That Attracts Your Ideal Customers…so you can work smarter, not harder How to Stop the Endless Cycle of Prospecting and Get Clients to Chase YOU…without the arrogance that can turn prospects away How to Use Today’s Marketing Tools Differently…and avoid the same vanilla marketing tactics your competitors are using How to Set Yourself Up For Long Term Success…regardless of the ups and downs of the housing market   About the Co-Author: BrandFace® for Real Estate Professionals is the second book in the BrandFace® series and is co-authored by Michael Carr, America’s Top Selling Real Estate Auctioneer.  Michael has been licensed in as many as 27 states in the continental U.S. as both a broker and an auctioneer.  He has been actively involved in the sale of over 68,000 homes and has conducted over 6,500 auctions in the last 25 years. This book includes Michael’s experiences and advice as the face of his own brand in the real estate industry.  </p>

BrandFace for Real Estate Professionals UPDATED: Be the Face of Your Business & a Star in Your Industry

Real Estate

People don’t do business with a logo. They do business with a person.   BrandFace® for Home Improvement Professionals is not the first book on personal branding, but it is the first to define the essential BrandFace® elements that you need to build a successful personal brand -- and distinguish the value it brings to those in the home improvement industry. BrandFace® is a guide to implementing a powerful personal branding strategy that effectively utilizes integrated marketing principles and multiple media platforms to transform you into the face of your own brand.   Waiting for you inside the book are:  • The 10 traits of every successful BrandFace®  • How to determine which type of BrandFace® you are  • The first steps you need to take to launch your BrandFace®  • Implementation plans for dozens of integrated media and social tools  • A comprehensive list of elements that will help make you a BrandFace® star!   Marketing has become more complex. There are literally thousands of new marketing and advertising choices available now that were unheard of just a decade ago. In order to stand out, home improvement professionals must understand and accept two things: which marketing tools to use in order to maximize effectiveness; and how to leverage their own knowledge, expertise and image to become THE BrandFace® star in their industry.   About the Co-Author:  BrandFace® for Home Improvement Professionals is the third book in the BrandFace® series, and is co-authored by Ron Greenbaum, The Basement Doctor. With more than 30 years of experience in the home improvement industry, Ron has helped build and grow a hugely successful brand. Throughout his extraordinary life, he has developed formulas for success that have provided tremendous growth for his companies and made his competition take notice. In an industry not always known for ethical practices, he has established a trusted brand with a long-standing reputation for responsible, quality service. Home Improvement professionals will learn how to take their own business from average to extraordinary with Ron’s philosophies and advice.

BrandFace for Home Improvement Professionals: Be the Face of Your Business & a Star in Your Industry

Greenbaum, Ron

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Books by BrandFace, LLC