Updated with Internet resources, this regional bestseller describes thousands of Northwest employers in business, government, education and nonprofits; provides local contacts for nearly 500 professional and alumni associations; and lists 450 joblines. Based on Linda Carlson's interviews with employers, recruiters and job seekers, it also includes interview tips and information on relocation.

How to find a good job in Seattle

Business & Money

Carlson, Linda

Job Hunting & Careers

Barrett Street Productions

How to Find a Good Job in Seattle

Linda Carlson

<p>Updated with Internet resources, this regional bestseller describes thousands of Northwest employers in business, government, education and nonprofits; provides local contacts for nearly 500 professional and alumni associations; and lists 450 joblines. Based on Linda Carlson's interviews with employers, recruiters and job seekers, it also includes interview tips and information on relocation.</p>

Intended as a reference for the small business, nonprofit, educational institution and government agency with limited resources and expertise and for better funded marketing offices interested in “guerrilla marketing” as a supplement to agency-created programs. It is designed to answer the questions “How” and “How much” and to help marketers determine what is cost-effective for their organizations. The manuscript was field-tested with small business owners and nonprofit managers who have little or no marketing training. Includes detailed outline for brainstorming and organizing media relations, personal sales, networking, and traditional and new media advertising campaigns. Extensive glossary of advertising, public relations and printing terms. Generously illustrated with examples of print advertising and direct mail rate cards, screen captures of eblast reports, social media and search engine ads and promotional pieces that can be created on office copier/printers. Explains cooperative advertising, public service announcements, nonprofit advertising discounts, and reach vs. frequency.

Advertising with Small Budgets for Big Results: How to buy print, broadcast, outdoor, online, direct response & offbeat media

Carlson, Linda C.

Marketing & Sales

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Books by Barrett Street Productions