The Story of a Man Who Did It His WayWhat exactly is the American dream? Jerry Leberfeld began as a poor Jewish kid in Rockaway Beach and ended up as an entrepreneur who counts politicians, business icons, and celebrities as the same kind of friends as the guys he grew up with. For Jerry, living the American dream is striving to reach your potential without forgetting your roots.Jerry paints an entertaining picture of his upbringing in Rockaway Beach during its glory days. He tells about falling in love and marrying Aviva, his life companion and a Holocaust survivor, and their struggles as young parents, about working full time, graduating college, and his struggles in the corporate world while anti-Semitism was rampant.After 18 years in corporate America, Jerry risked his career to pursue his dream. He left his secure job, then rolled up his sleeves and got to work. Over the next decades Jerry founded 4 successful companies, the first of which was Art Expo, the largest and most successful fine-arts fair. He talks about relationships with celebrity artists including Andy Warhol, Peter Max, Tony Bennett, Marcel Marceau, Luciano Pavarotti, Donna Summer, Salvador Dali, Erté, and politicians such as NYC Mayor Ed Koch and NY Senator Jacob Javits.After selling Art Expo to a Fortune 500 company, Jerry could have retired but he didn’t slow down. He pushed to reopen the NY Coliseum with the still-talked-about NY Coliseum Antique Show. He even volunteered to accept a UN consulting assignment and adventure to Indonesia and explains how he became a guest at the royal wedding along with Indonesian President Suharto.Woven throughout his book are instructive details and fascinating anecdotes on how to survive the bureaucracy of government and union pressures as well as guidelines and rules on how to start and succeed in a new business with limited capital and a good work ethic.At age 73 when Jerry was struck with myasthenia gravis, a debilitating autoimmune disease, he kept up his productivity by focusing on what he could still do, not what the illness took from him. Jerry acts in local theater, consults future entrepreneurs, and, fortunately for us, he picked up a pen.Jerry believes the times we now live in aren’t as bright as they were when he was growing up, and he is far from certain about the future of his grandchildren’s generation. In this book, he shares Horatio Alger-type stories to help keep this current generation’s dreams alive and offers advice gleaned from his almost 80 years of hard work and living the American dream.Acclaim for Can’t Is Not an Option“In the 1980s, the founder and director of ArtExpo, Gerald Leberfeld, did more then anyone to introduce art and artists to the American public. Through ArtExpo he created a giant canvas for all people to feel comfortable in a place many felt intimidated. Leo Castelli, perhaps the greatest art dealer of the twentieth century, said he couldn’t believe that Jerry could get so many new people interested in art. I will never forget the ’80s and this special time that we worked together.” —Peter Max“Gerald Leberfeld, founder and director of ArtExpo, has transformed the business of art, changing it from a business conducted in hushed whispers behind closed doors to an open forum, stimulating in its diversity and scope and accessible to all. We have ordered a case of books to share with our employees, our clients, and anyone who seeks and appreciates an honest American success story.” —Paul Baker and Larry Winokur, CEOs, B|W|R Public Relations“Partnering with Jerry Leberfeld in reopening the New York Coliseum and building a fabulous Antique Show together were great achievements as well as an amazing adventure. A rare partner and a brilliant businessman. Jerry’s book is sure to be a true collectible!” —Irene Stella, President, Stella Show Management

Can't Is Not an Option: Benny the Book's Book

Biographies & Memoirs

Leberfeld, Gerald

Community & Culture

Aviva Publishing

It's Possible! Large or small, if there is something you want to achieve- you can! It's possible. The same potential to achieve that existed within high achievers like Steven Spielberg, Walt Disney, Thomas Edison, Lance Armstrong, and J. K. Rowling exists in you. Yes, you - right now. Your ability to achieve BIG results is enormous! In this classic on achievement, you will discover 13 laws that will lead you to the achievement of any goal. This direct and inspirational book will take you through discovering what you are passionate about, conquering your fears, and turning your goals and dreams into reality. --- from book's back cover

If You Think You Can! Thirteen Laws That Govern the Performance of High Acheivers (A "Classic" for Achievers)

Self-Help

TJ Hoisington

Success

No One's Heart Bleed More than a Mom's Over a Child's Pain. We've all heard stories of molested children, but how many of us have given thought to the pain experienced by mothers who know their children have been molested, or the guilt they endure in feeling they have failed to protect their children? In this book you will learn ways mothers often fail to cope effectively with their children's sexual abuse by being: - The Protective Mother - The Un-Protective Mother - The Over-Protective Mother - The Co-Perpetrator Mother And how instead to model yourself: - The Educated Mother - The Resourceful Mother - The Spiritual Mother You will also learn about the (false) beliefs surrounding sexual child abuse, including that a mother should have known about the abuse, an how, instead of pointing fingers or feeling blame over the situation, you can take action as a mother to protect your child, or to support a mother of a molestation survivor, to bring healing for the child and mother both.

Mothers of Molestation Survivors 2nd Edition: Supporting Moms to Make a Difference in Their Children's Lives

Health, Fitness & Dieting

Johnson, Kim D

Addiction & Recovery

Critical Mass is a term used to describe the existence of sufficient momentum in a social system that the momentum becomes self-sustaining and fuels further growth. Find out how to reach your true potential and discover how The 10 Explosive Powers of CEO Peer Groups can help you improve your business and transform yourself.

Critical Mass The 10 Explosive Powers of CEO Peer Groups

Richard Franzi

Creative Selling Strategies for the small business owner. What if you could add new customers whenever you wanted and as often as you wanted? Whether you are building or rebuilding your business, understanding sales and the sales process is the key to building, growing, and protecting your business. In my book, Small Business Sales, Without the Fear are tips and strategies that have served me well for over 30 years in my sales career. My primary focus is on the underserved community made up of start-up, micro, and small business owners who have little to no formal sales training. There are approximately 30 million small businesses in the United States. Nearly 22 million of which have no employees. This means that the owner is selling, or no one is selling. As a small business owner, this is the "small business owner's dilemma." Why is this a dilemma? <ul> <li>Most business owners think this is just a binary choice-sell for the business or run the business.</li> <li>Most business owners are not trained in sales.</li> <li>Many owners are deathly afraid of sales.</li> <li>Owners not trained in sales make lousy sales trainers.</li> </ul> The way to avoid or fix this problem is to create a sales process in your company. Yes, even a company of one can have a sales department. Small Business sales Without the Fear is a sales guide designed to show anyone how to stop "waiting" for customers to find you and lays out in simple easy to follow steps on how to add customers and grow your business on purpose. In this book you will learn: <ul> <li>Why no sales experience is required.</li> <li>Why Introverts can make the best salespeople.</li> <li>Why adding new customers is the lifeblood for all small businesses.</li> <li>How to generate leads.</li> <li>How to reach out to potential customers.</li> <li>What to say to potential customers.</li> <li>How to prepare a proposal.</li> <li>How the sales process really works.</li> <li>How to find time to sell.</li> <li>What the fear of selling is really all about.</li> <li>What the risk is of not selling.</li> <li>What you can do today to start selling for your business.</li> <li>How to create a "sales plan."</li> </ul> "Greg helped me to identify and fine-tune several different prospecting techniques that yielded good results. I was able to meet with 33 percent of the people I cold-called! Greg's enthusiasm and knowledge of sales supported me in overcoming numerous challenges. I would highly recommend Greg's book, Small Business Sales, Without the Fear if your goal is to maximize sales!" - Robert Landis, Owner of Capitol Media "Whether you're a small business with employees or just trying to get your sole proprietorship up and running, in Small Business Sales, Without the Fear, you'll learn how to separate your fears and frustrations from what needs to be done to accomplish successful relationships with your customers. Practical, precise, and powerful advice fills every chapter, and once you read about and begin implementing the strategies in this book, you'll feel like it was always your destiny to succeed at small business sales!" - Patrick Snow, Publishing Coach and International Best- Selling Author of Creating Your Own Destiny and Boy Entrepreneur Ask yourself 3 simple questions: 1.) What would happen if you lost your biggest customer? 2.) What would happen if a major competitor moved into your area? 3.) What would happen if the economy moved in a negative direction? Why not plan ahead and already have a plan in place that will fix or mitigate these types of situations? Click the "buy button" now to see why Small Business Sales, Without the Fear,

Small Business Sales, Without the Fear: Navigating Sales & Selling Solutions for small business owners

Business & Money

Andersen, Greg Warren

Real Estate

You are unique, not despite your circumstances but because of them!Miriam Grunhaus shares how the Japanese art of Kintsugi - the art of mending broken pottery with lacquer and gold, catapulted her onto a healing path after her own irreparable heartbreak. For two years, she interviewed "Thrivers," women who had faced tremendous and varied adversity, to learn the commonalities of their journeys from despair and brokenness to healing and wholeness. From those interviews, Miriam gleaned Ten Golden Nuggets, which are essential to uncovering joy in adversity.

Heal with Gold: 10 Golden Nuggets To Heal Your Mind and Soul

Arts & Photography

Grunhaus, Miriam

Sculpture

It’s a most unusual story. Father was gone and Mother was dying from TB. That left Grandmother Anna, who was older than dirt, trying to raise three little girls without two nickels to rub together. It was 1933, in the middle of the depression. We lived in Queens, NY, and let me tell you, times were hard.I was five years old when The Fresh Air Fund’s Summer program had an unexpected opening. Those two weeks I spent in Delaware changed my life forever.Reliving that year, as I remembered going from NY to DE and back again, provided an unfamiliar twist. I discovered what I believed to have been a tragic and complex time unfolded as a wonderful love story. How healing it was for me to see for the first time, the beauty of my childhood through the wisdom of these old adult eyes.You better have your tissues ready. Eilleen Jandreau Spence

I Loved Her Enough: chance, tragedy, love, and fresh air

Literature & Fiction

Lane, Diane H.

Genre Fiction

In The Genius Who Saved Baseball, fourteen-year-old genius and baseball player Charlie Collier feels the same way. In a college class, he attempts to prove statistically to his statistics professor that baseball's obsession with analytics has resulted in a lower caliber of play. The professor gives him a C-. Undeterred, Charlie continues to work on his plan for a major league team to adopt his philosophies. He hits pay-dirt when his dad, a former minor leaguer, gets hired as an executive with the Nashville Knights, a new franchise in Major League Baseball. The team's charismatic owner, country music legend Big T. McCraw, makes the boldest move since Billy Beane and Moneyball, when he decides to adopt Charlie's unorthodox theories.

The Genius Who Saved Baseball: A Feel Good Baseball Novel

Teen & Young Adult

Ingram, Robert E

Reasons NOT To Focus On The Sales Experience: A Comprehensive Guide

Cutter, Jason

Glimsdahl, Nick

Marketing & Sales

Freeing Your Heart For Love: A Memoir

Patterson, Lorrine

Women's Health

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