Encyclopedia of Living Artists (Vol. 1)

Constance Franklin

Reference

ArtNetwork

Artists will find forms to help them organize their office: a twelve-month planning calendar, financial statement, sales agreement, model release, Form VA, rental-lease agreement, artist-agent agreement, slide reference sheet, competition record, target market chart, monthly project status, show planner, sample letters to various art world professionals, pricing worksheet, bill of sale, and many more.
 Constance Smith began her career as an art rep in California. She has been assisting artists nationwide for over twenty years. She is author of the popular book Art Marketing 101.
 Sue Viders has been an art marketing consultant for over thirty-five years.

Art Office, Second Edition: 80+ Business Forms, Charts, Sample Letters, Legal Documents & Business Plans

Arts & Photography

Smith, Constance

Viders, Sue

Business of Art

The Encyclopedia of Living Artists celebrates its tenth anniversary edition! The variety of styles and mediums included in this edition enables art collectors and artworld professionals alike to locate the artwork they are seeking. Artists' names, addresses and telephone numbers are provided for direct contact. Support a living artist!

Encyclopedia of Living Artists, 11th

Libraries Unlimited Inc. Staff

Artists need help with the business side of their career, and this 302-page, twenty-one-chapter volume answers all the questions they could have. Ultimately, it guides artists to create both a long- and short-term marketing plan so they can become independent businesspeople. It educates them to gain a competitive edge in the marketplace, honing their business skills and knowledge of their legal rights.
Artists will learn about: overcoming roadblocks, the secrets of successful artists, alternative avenues for selling art, building name recognition, sales and publicity tactics, pricing artwork, planning an exhibition, creating a beautiful portfolio, photographing artwork, the proper way to contact a gallery, succeeding without a rep, promotion, maximizing value, and much more.
 Constance Smith began her career as an art rep in California. She has been assisting artists nationwide for over twenty years. She is co-author of Art Office and Internet 101.

Art Marketing 101, Third Edition: A Handbook for the Fine Artist

Educating oneself in all aspects of marketing is a necessity for any emerging or established artist. In this new book, artists will be taught to think about innovative and genre-specific marketing venues that they otherwise never would have explored.
Names and websites of prominent and established art world professionals in a variety of venues are noted. Advance tax issues that will help artists save money are addressed, as well as advertising venues and direct mail innovations. Exposing your artwork online is discussed in detail, including how to develop a profitable and respectful website. Detailed information on how to approach a gallery owner and how to find a rep is also included. Information on art retreats and workshops is covered.
Several prominent art world professionals have added their two cents in a variety of articles throughout the chapters, giving direct insight into how art professionals think and work. If you are a working, professional, exhibiting artist, you can't pass up this book, which will take you to new levels in your career.

Advanced Strategies for Marketing Art: Innovative Ways to Boost Your Art Career

This guide contains listings of over 120 contemporary art sites, with over one hundred full-color photographs, across the United States; art listings rarely found in other travel guides. If you are an art lover, art-curious, or a museumgoer, you'll want to plan future vacations around the places you learn about in this guidebook; a statewide index is provided. Many of the sites are family friendly.
You’ll find visionary sites, mosaics, murals, college art venues, architectural wonders, sculpture parks, art museums, kinetic art races, sand castle competitions, snow sculptures, churches, and more: Queen Califia's Magical Garden, Pearl Fryar's Topiary Garden, the Rubell Family Collection, American Visionary Art Museum, Arcosanti, Lightning Field, Skyspace, Double Negative, Thorncrown Chapel, Wave Organ, Garden of Eden, Coral Castle, Watts Towers, Forrestiere Underground, Kohler Arts Center, LongHouse Reserve, and leading living architects’ work, such as that of Rem Koolhaas, Santiago Calatrava, and Frank Gehry.
An example is the Pagaent of the Masters, an amazing performance that you’ll find enacted only in Laguna Beach, California. It began over seventy-seven years ago. Performers reenact three-dimensional live paintings.” Yes, it’s hard to comprehend and amazing to watch. Artworks by Van Gogh, Boticelli, and Rembrandt come alive” on stage, creating gasps from the audience. This is only one of the many unusual sites and events that you’ll read about in Art Travel Guidearmchair art travel at its best.
Connie Terwilliger created ArtNetwork in 1986 to teach fine artists the business of art, authoring two books as well as co-authoring two others. Involved in the arts for over thirty years, her passion comes full-swing in this Art Travel Guidewhich includes her top 120 choices of the best art sites to explore across the United States.

Art Travel Guide: Must-see Contemporary Art Sites Across the USA

Travel

Terwilliger, Connie

Specialty Travel

In its fourth edition, this business guide for artists brings information for the modern-age entrepreneur that will educate and help them gain a competitive edge in the art marketplace. No matter how much you already think you know, you'll improve your business skills by following the suggested practices for survival in the professional world. Concise, step-by-step strategies are introduced: building name recognition, planning an exhibit, taking care of legal matters, reading a financial statement, pricing artwork, preparing a comprehensive marketing plan, the Internet, and much more; a complete course to help your business reach buyers and turn it into a powerhouse.
Constance Smith has been working with artists nationwide for over twenty-eight years. She is also author of Advanced Strategies for Marketing Art and co-author of Art Office.

Art Marketing 101: An Artist's Guide to Creating a Successful Business

This comprehensive handbook guides readers step-by-step through the licensing and publishing industry. It contains a wealth of ideas and practical examples of how to increase income through licensing reproduction rights to manufacturers and publishers of greeting cards, posters, calendars, and more. This book provides assistance from an expert, allowing readers to educate themselves and gain a competitive edge. Readers learn about: negotiating fees, exhibiting in trade shows, protecting their rights, and more. Over three hundred professional contacts are listed.
 Michael Woodward has been working in the industry for over thirty years.

Licensing Art 101, Third Edition Updated: Publishing and Licensing Your Artwork for Profit

Woodward, Michael

A guide to selling art offers advice on such subjects as developing client rapport, making sales calls, overcoming objections, and setting sales goals.

Selling Art 101: The Art of Creative Selling

Robert Regis Dvorak

Artists selling their artwork need to consider themselves as businesses. Like any business, they must not overlook the power of public relations and how they can leverage free publicity in the local and national media to publicize their art.
In this book, artists will learn how to package a media kit, write a press release, pitch the media, build relations with art critics, place stories about their artwork, and, ultimately, how to increase their art sales. They will learn how to enhance their website for use as a valuable PR tool by building an Online Newsroom, creating e-newsletters, writing a blog, and more. Step-by-step directions will provide artists media strategies on how to promote their art sales for free, starting locally and ultimately reaching to national markets.
Increased media publicity has been proven to be the best “advertisement.” Now artists can learn the secrets of PR practitioners and power up your art business with PR strategies.
Jackie Abramian is the co-owner, with her husband, of Haley Farm Art Gallery in Kittery, Maine, which opened in January of 2005. Abramian conducts regular PR/marketing workshops in the gallery for artists and entrepreneurs. She is a full-time PR/marketing consultant and has created successful media strategies for national and global technology, environmental, and medical organizations, as well as for individual artists. She holds degrees in English and journalism, is the author of two previously published books, and lives in Kittery, Maine, with her husband and two children.

Power Up with PR: A Publicity Guide for Artists

Abramian, Jackie

Graphic Design

See the best price to sell, buy or rent books by the ArtNetwork publisher. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by ArtNetwork