For nearly 20 years, designers and non-designers alike have been introduced to the fundamental principles of great design by author Robin Williams. Through her straightforward and light-hearted style, Robin has taught hundreds of thousands of people how to make their designs look professional using four surprisingly simple principles. Now in its fourth edition, The Non-Designer’s Design Book offers even more practical design advice, including a new chapter on the fundamentals of typography, more quizzes and exercises to train your Designer Eye, updated projects for you to try, and new visual and typographic examples to inspire your creativity. Whether you’re a Mac user or a Windows user, a type novice, or an aspiring graphic designer, you will find the instruction and inspiration to approach any design project with confidence. THIS ESSENTIAL GUIDE TO DESIGN WILL TEACH YOU <ul>
<li>The four principles of design that underlie every design project </li> <li>How to design with color </li> <li>How to design with type </li> <li>How to combine typefaces for maximum effect </li> <li>How to see and think like a professional designer </li> <li>Specific tips on designing newsletters, brochures, flyers, and other projects </li> </ul>

Non-Designer's Design Book, The

Arts & Photography

Williams, Robin

Graphic Design

Peachpit Press

The Non-Designer's Design Book

Robin Williams, teacher and designer, knows what it takes to give a good presentation. In this revised and updated book, Robin makes it easy for even first-time presenters to get past their fears of creating a presentation. She expands upon the four fundamental principles of good design and typography introduced in her award-winning Non-Designer’s series and adds four more principles specific to achieving clear communication with slides. Let Robin guide you in her signature light-hearted style through the entire process of creating a presentation—from planning and organizing your ideas to designing effective, beautiful slides that won’t put your audience to sleep. In this essential guide to presentation design, you’ll learn: • What makes a good presentation—or a bad one • How to plan, organize, and outline your presentation • Four principles for developing effective presentations • Four principles for designing beautiful slides that communicate clearly • Specific tips for using animation and transitions that aren’t annoying • A list of timeless presentation rules . . . that you should totally ignore

Non-Designer's Presentation Book, The: Principles for effective presentation design

Computers & Technology

Programming

Retail financial services is a sector in which technological change--and particularly information technology (IT)--has become critically important. This collection looks at how firms develop a strategic approach to IT in this sector. The contributors present seven case studies from Scottish industry while focusing on key strategic projects within these case companies.

Expertise and Innovation: Information Technology Strategies in the Financial Services Sector

Proctor, Rob

Fincham, Robin

Fleck, James

Scarbrough, Harry

Tierney, Margaret

Oxford University Press

Industry analysts are in the business of shaping the technological and economic future. They attempt to 'predict' what will become the next big thing; to spot new emerging trends and paradigms; to decide which hi-tech products will win out over others and to figure out which technology vendors can deliver on their promises.In just a few short years, they have developed a surprising degree of authority over technological innovation. Yet we know very little, if anything about them. This book seeks to explain how this was achieved and on what this authority rests. Who are the experts who increasingly command the attention of vendor and user communities? What is the nature of this new form of technical and business knowledge? How Industry Analysts Shape the Digital Future offers the first book length study into this rarely scrutinized form of business expertise. Contributions to this volume show how, from a small group of mainly North American players which arose in the 1970s, Gartner Inc. has emerged as clear leader of a $6 billion industry that involves several hundred firms worldwide. Through interviews and observation of Gartner Inc. and other industry analyst firms, the book explores how these firms create their predictions, market classifications and rankings, as well as with how these outputs are assessed and consumed.The book asks why many social scientists have ignored the proliferation of these new forms of management and technical expertise. In some cases scholars have 'deflated' this kind of business acumen, portraying it as arbitrary knowledge whose methods and content do not deserve enquiry. The valuable exception here has been the path-breaking work on the 'performativity' of economic, financial or accounting knowledge. Drawing upon recent performativity arguments, the book argues the case for a Sociology of Business Knowledge.

How Industry Analysts Shape the Digital Future

Business & Money

Pollock, Neil

Industries

This latest addition to Robin Williams' Non-Designers line of books not only defines the principles governing type but explains the logic behind them so readers can understand and see what looks best and why. Armed with this knowledge, and putting into practice the secrets Robin reveals for making type readable and artistic, readers can then go on to create beautiful, sophisticated, professional-looking pages on their computers for output as hard copy or for use on Web pages. 
 Each short chapter explores a different type secret including use of evocative typography, tailoring typeface to project, working with spacing, punctuation marks, special characters, fonts, justification, and much more. It is written in the lively, engaging style that has made Williams one of the most popular computer authors today. And it uses numerous examples to illustrate the subtle details that make the difference between good and sophisticated use of type. The non-platform specific, non-software specific approach to the book makes this a must-have for any designer's bookshelf - from type novices to more experienced graphic designers and typesetters.
 Please note! If you've read Beyond the Mac is not a typewriter then you don't need this book. This book is almost exactly the same as Beyond the Mac is not a typewriter.

The Non-Designer's Type Book : Insights and Techniques for Creating Professional-Level Type

Peachpit Pr

If you're a die-hard Mac user who needs to work with Windows, you know that Microsoft's operating system is just different enough from your familiar Mac OS to make the transition less than seamless. Don't waste time fumbling around on your own. Windows for Mac Users will make mastering Windows much easier and less painful. 
In this one-of-a-kind book, Cynthia Baron teams up with best-selling Mac author Robin Williams to give you a clear, witty introduction to the PC interface and hardware. You'll learn how to make your cross-platform commute smoother and more productive with Mac-to-Windows keyboard shortcuts and easy-to follow instructions on how to rename and transfer your Mac files to a PC. Save yourself time and frustration by letting the experts be your guide to the world of Windows.

Windows for Mac Users

Baron, Cynthia L.

Operating Systems

Addison-Wesley Longman

A popular computer author offers easy-to-understand and entertaining explanations to using Apple's new iMac computer, including basic operating functions, using AppleWorks, using Quicken 98, navigating around the Web, and more. Original. (Beginner).

The Little Imac Book

Software

An updated introduction to using the Macintosh computer and its new Mac OS 8.5 covers start-up, the desktop, the mouse, menus, command keys, windows, icons, folders, applications programs, printing, fonts, desk accessories, and more. Original. (Beginner).

The Little Mac Book (6th Edition)

An introducton to design principles for beginning Web users explains how to create a Web site without any code, how to integrate graphics into a personal Web page, and how to get their finished site up on the Web. Original. (Beginner).

The Non-Designer's Web Book: An Easy Guide to Creating, Designing, and Posting Your Own Web Site

Tollett, John

Graphics & Design

See the best price to sell, buy, or rent books by Williams, Robin. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Williams, Robin