Hollywood in the Information Age: Beyond the Silver Screen (Texas Film Studies Series)

Hollywood, movies, and the silver screen were once synonymous, but sweeping changes in the film industry over the last two decades have revolutionized everything from film distribution (video, network TV, cable and pay-cable) to marketing and spin-offs (toys, games, books, theme park rides) to ownership and control of the major studios. This wide-ranging book delves into all these areas to offer a major new assessment of the filmed entertainment industry as it positions itself for the twenty-first century.   Janet Wasko's in-depth investigation of the effects of new technologies on production, distribution and exhibition, and marketing constitutes a state-of-the-art account of the transformation of one of the world's most important entertainment industries. This book will be vital reading for everyone involved in the film industry, and it will become a key text for students in media and film studies.

Wasko, Janet

Business & Money

University of Texas Press

Hollywood, movies, and the silver screen were once synonymous, but sweeping changes in the film industry over the last two decades have revolutionized everything from film distribution (video, network TV, cable and pay-cable) to marketing and spin-offs (toys, games, books, theme park rides) to ownership and control of the major studios. This wide-ranging book delves into all these areas to offer a major new assessment of the filmed entertainment industry as it positions itself for the twenty-first century. Janet Wasko's in-depth investigation of the effects of new technologies on production, distribution and exhibition, and marketing constitutes a state-of-the-art account of the transformation of one of the world's most important entertainment industries. This book will be vital reading for everyone involved in the film industry, and it will become a key text for students in media and film studies.

Humor & Entertainment

Movies

Hollywood in the Information Age: Beyond the Silver Screen

Hollywood, movies, and the silver screen were once synonymous, but sweeping changes in the film industry over the last two decades have revolutionized everything from film distribution (video, network TV, cable and pay-cable) to marketing and spin-offs (toys, games, books, theme park rides) to ownership and control of the major studios. This wide-ranging book delves into all these areas to offer a major new assessment of the filmed entertainment industry as it positions itself for the twenty-first century.    Janet Wasko's in-depth investigation of the effects of new technologies on production, distribution and exhibition, and marketing constitutes a state-of-the-art account of the transformation of one of the world's most important entertainment industries. This book will be vital reading for everyone involved in the film industry, and it will become a key text for students in media and film studies.

Industries

Polity

Understanding Disney: The Manufacture of Fantasy

Since the 1930s the Walt Disney Company has produced characters, images, and stories which have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children as well as adults? In this major new book, Janet Wasko examines the processes by which the Disney company - one of the largest media and entertainment corporations in the world - manufactures the fantasies which enthrall millions. She analyses the historical expansion of the Disney empire, examines the content of Disney's classic films, cartoons and TV programs and shows how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides a fresh and comprehensive account of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies and will appeal to a wide readership.

Biography & History

Since the 1930s the Walt Disney Company has produced characters, images, and stories which have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children as well as adults? 
In this major new book, Janet Wasko examines the processes by which the Disney company - one of the largest media and entertainment corporations in the world - manufactures the fantasies which enthrall millions. She analyses the historical expansion of the Disney empire, examines the content of Disney's classic films, cartoons and TV programs and shows how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides a fresh and comprehensive account of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies and will appeal to a wide readership.

Since the 1930s, the Walt Disney Company has produced characters, images, and stories that have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children, as well as adults? In this updated second edition, with new examples provided throughout, Janet Wasko examines the processes by which the Disney company – one of the largest media and entertainment corporations in the world – continues to manufacture the fantasies that enthrall millions. She analyses the historical expansion of the Disney empire into the twenty-first century, examines the content of Disney’s classic and more recent films, cartoons and TV programs and discusses how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception (and sometimes, reinterpretation) of Disney products by different kinds of audiences. By looking at the Disney phenomenon from a variety of perspectives, she provides an updated and comprehensive overview of one of the most significant media and cultural institutions of our time. This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies, as well as a broader readership of Disney fans.

Since the 1930s, the Walt Disney Company has produced characters, images, and stories that have captivated audiences around the world. How can we understand the appeal of Disney products? What is it about the Disney phenomenon that attracts so many children, as well as adults? &nbsp; In this updated second edition, with new examples provided throughout,&nbsp;Janet Wasko examines the processes by which the Disney company - one of the largest media and entertainment corporations in the world - continues to manufacture the fantasies that enthrall millions. She analyses the historical expansion of the Disney empire into the twenty-first century, examines the content of Disney's classic and more recent films, cartoons and TV programs and&nbsp;discusses&nbsp;how they are produced, considering how some of the same techniques have been applied to the Disney theme parks. She also discusses the reception (and sometimes, reinterpretation) of Disney products by different kinds of audiences.&nbsp;By looking at the Disney phenomenon from a variety of perspectives, she provides an updated and comprehensive overview of one of the most significant media and cultural institutions of our time. &nbsp; This important book by a leading scholar of the entertainment industries will be of great interest to students in media and cultural studies, as well as a broader readership of Disney fans.

How Hollywood Works

This is a book about the US motion picture industry - its structure and policies, its operations and practices. It looks at the processes that are involved in turning raw materials and labor into feature films. It describes the process of film production, distribution, exhibition and retail - a process that involves different markets where materials, labor and products are bought and sold. In other words, this is a book about how Hollywood works - as an industry. How Hollywood Works: - offers an up-to-date survey of the policies and structure of the US film industry - looks at the relationship between the film industry and other media industries - examines the role of the major studios and the other ′players′ - including, law firms, talent agents, and trade unions and guilds - provides access to hard-to-find statistical information on the industry While many books describe the film production and marketing process, they usually do so from an industry perspective and few look at Hollywood critically from within a more general economic, political and social context. By offering just such a critique, Janet Wasko′s text provides a timely and essential analysis of how Hollywood works for all students of film and media.

Sage Publications Ltd.

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Books by Wasko, Janet

See the best price to sell, buy, or rent books by Wasko, Janet. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Hollywood in the Information Age: Beyond the Silver Screen (Texas Film Studies Series)

Hollywood in the Information Age: Beyond the Silver Screen (Texas Film Studies Series)

Hollywood in the Information Age: Beyond the Silver Screen

Hollywood in the Information Age: Beyond the Silver Screen

Understanding Disney: The Manufacture of Fantasy

Understanding Disney: The Manufacture of Fantasy

Understanding Disney: The Manufacture of Fantasy

Understanding Disney: The Manufacture of Fantasy

How Hollywood Works

How Hollywood Works