GM Styling 1927-1958 walks through the "Harley Earl era" of automotive styling, with research and interviews that extend beyond Olds, Pontiac, Chevrolet, Buick and Cadillac, and into the dream cars and Motoramas of the '50s. Behind studio doors readers learn about the politics and inner workings of Earl's Art & Colour Section--later to become GM Styling--and how the diverse melting pot of talent orchestrated standard-setting products and techniques. The group of men and women would become the model for automotive design from that day forward. More than 30 full-color artist renderings are revealed, some for the first time to the public, from the drafting tables of the stylists. Telling historical photography also complements the story of the personalities and their milestone cars, including: the 1927 LaSalle where it all began; the 1938 Buick Y-Job that sparked a line of dream cars; Bill Mitchell's first major contribution, the 1938 Cadillac 60 Special; the 1953 Corvette; and other dream cars including the 1951 Buick Le Sabre, the 1955 Cadillac Eldorado Brougham, and Firebirds I, II and III. An in-depth chapter on the birth of the Tech Center, which celebrated its 50th anniversary in 2006, covers its conception and construction, much of it gleaned from the talented Earl and his stylists. The story of Harley Earl has been told before. So has the history of GM and most of its cars. But this book takes readers inside the studios as if stepping back in time and in the thick of the highly competitive and electrifyingly creative hub of American car design at its zenith.

General Motors Styling 1927-1958: Genesis of the World's Largest Design Studios

Tracy Powell

History

Powell House Publishing

<p>Cadillac at 100: Legacy of Leadershipis an authoritative, intimately fascinating story no Cadillac enthusiast can do without. More than 230 full-color photographs of Cadillacs through model-year 2008, with every model, every event, and every period painstakingly covered, promises much for the Cadillac lover. This updated edition of the previously titled Cadillac: Standard of the Worldprovides an unprecedented look at the company that has truly set the standard in terms of luxury, performance and craftsmanship. Read about how founder Henry Leland, with his obsession over precision, planned the course for the manufacturer that has not only survived volatile market conditions and changing consumer demand, but thrived in its position as the standard-bearer for GM. Inside this 560-page, two-volume set, readers will discover the people and the programs that continue to make Cadillac a name associated with success. Intimate interviews with the major players – from the days of Henry Leland and the Thirty to the days of Mark LaNeve and the Escalade – accompany a litany of technological milestones and model descriptions. Cadillac at 100: Legacy of Leadership is destined to become the bible for researchers and casual enthusiasts, a cornerstone for any collector’s library. Joining primary author Maurice D. Hendry are Jeffrey I. Godshall, Tracy Powell and the late Dave Holls.</p>

Cadillac at 100: Legacy of Leadership 1902 - 2006, Volumes 1 & 2

Engineering & Transportation

Maurice D. Hendry

Jeffrey I. Godshall

David R. Holls

Automotive

Automobile Heritage Publishing & Communications

Solstice: Back to the Basics of Driving Excitement: Back to the Basics of Driving Excitement

Automobile Quarterly Publications

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Books by Tracy Powell