Have you ever pondered any of these six questions as a leader? 1. How can I cause the organization I am leading to achieve its true potential? 2. How can we become successful as an organization in letting people know what we stand for, what we offer that others do not, and how they will benefit from what we offer? 3. What can I do to bring new life to the organization? 4. How can I cause it to grow? 5. How can I make our message so compelling that everyone will want to hear it and experience it? 6. Is there a prescription that other successful organizations have used to bring new life to their organization? The answers to these questions and more are explored in this book, The Power of the Song. The book is a metaphor that takes the reader back to the Sunday afternoon following the debut of a new song written by a once-beleaguered church choir. As the story begins, the Reverend Kyle Martin is pondering the very questions that every leader on the brink of a great challenge asks. The Power of the Song can be used to: Inspire yourself, as the leader of your organization, to take the right actions that will cause your organization to grow. Inspire your team, in other words, your choir, to come up with well-grounded promises and ideas to attract people to your organization. Teach the members of your organization the important elements in establishing a leadership foundation that will last. Discuss with the members of your organization what they want and need from the organization and what they can commit to giving others. Initiate conversations about how your organization can become a total advocate for its constituency--in other words, do for its constituency what no one else can or will do--thus achieving a message and a service so compelling that all will want to be a part of it.

The Power of the Song

Tracey H. DeBruyn

Master Teacher, Inc

<p>While the enrollment in K-12 schools is still on the rise overall, many individual schools and school districts are experiencing a slow, but steady, erosion of their student enrollment. A growing number of parents are making the decision to home school their children. Public and private schools alike are competing to retain students and attract new ones. Some parents are making a decision to send their children across district boundaries to other districts which, in their minds, offer something better. In addition, many parts of the country are experiencing the growth of virtual schools that can serve students regardless of where they live. All this adds up to a highly competitive situation that is only going to increase. Schools and school districts that want to remain competitive and retain and grow their funding sources will find value in turning their attention to a whole new area: Customer Service. The good news is that once school personnel obtain this important focus, great things can and will happen that literally transform the learning community. This book, School Customer Service: The Power You Need to Cause Parents and Students to Choose Your Schools, relates the story of a school principal who is grappling with the issues of a school and district in decline. With the help of an old friend in the community, he begins to view his school and district through the lens of a customer. The insights that come to him through the conversations with his friend reveal strategic actions that he can take to turn his school into a model of service and responsiveness that even captures positive media attention. With School Customer Service: The Power You Need to Cause Parents and Students to Choose Your Schools, you can engage teachers, administrators, and support staff in important conversations about: Sizable revenues in state aid and tuition that you might be losing by not meeting the needs of parents and students and the community as a whole. Who your competitors for students are and what they may be offering that you aren't. How you can recapture revenue by meeting more needs and reattracting students and parents to your school or district. How parents think differently than educators and how not understanding parent thinking gets in the way of providing great service. The positive outcomes you can achieve by turning an unhappy customer into a satisfied customer. Additional needs you can meet without more money. The strategies essential to building relationships and rapport with customers. The strategies essential to building public trust and confidence. Ways to deal with problems, mistakes, and sensitive issues. The great customer service lessons that are all around us. How focusing on customers is fun and motivating and, most of all, produces satisfaction for administrators, teachers, and staff.</p>

School Customer Service: The Power You Need to Cause Parents and Students to Choose Your Schools

Business & Money

James R. Rickabaugh

Robert L. DeBruyn

Processes & Infrastructure

You Can Handle Them All is a systematic, easy-to-use reference guide that helps educators define and correct 124 student behaviors. The companion study guide walks through each of the concepts covered in You Can Handle Them All so that educators can implement the discipline model with confidence and ease. The activities and reflection questions enable educators to examine their beliefs about discipline and develop the skills necessary to understand the causes of behavior, manage discipline problems, and increase student motivation.

You Can Handle Them All Study Guide (You Can Handle Them All)

Reference

The Master Teacher

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Books by Tracey H. DeBruyn