Tapscott follows his best-selling Paradigm Shift with an explanation of what the new digital economy means to business executives and managers, incorporating examples of organizations using information technology to transform business processes and the ways products and services are created and marketed. He discusses the role of business in the transition to a new economy, and looks at the dark side of the information highway and its effects on businesses, society, and the individual. Annotation copyright Book News, Inc. Portland, Or.

The Digital Economy: Promise and Peril in the Age of Networked Intelligence

Business & Money

Tapscott, Don

Economics

McGraw=Hill

Everywhere organizations are attempting to "reinvent" themselves. The old, unresponsive bureaucracy simply doesn't work in today's volatile, open, global business environment. However, the computing systems in today's organization seem unable to deliver the goods for corporate rebirth. They are limited in function, and expensive, and seem to take forever to change. Here's a book that explains how a new era of technology can enable the transition to the new enterprise and business success. It shows managers and professionals with little or no technical background how to take action NOW to achieve short-term benefits of this technology and position their organizations for long-term transformation. Based on a series of multimillion dollar investigations of more than 4,500 businesses and government organizations, Paradigm Shift examines and synthesizes the recent experiences of leading edge companies in making the transition to the second era. The book reveals the promise of the new technology in creating the open, networked, "client/server" enterprise - altering virtually every facet of today's business operations, including the impact of work-group computing and business process reengineering in building a network of high performance business teams; enterprise computing in achieving the integrated competitive organization; and interenterprise computing in extending the react of companies to their customers, suppliers, business partners, and even competitors. You'll learn how major shifts in the nature of information technology are enabling previously unimagined breakthroughs in its use and useability: the shift from proprietary to open systems; the shift from host-based to network-based systems; and the shift from software craft to software manufacturing. Most important you will learn critical insights into how to make the transition to the second era enterprise. Drawing on the recent experiences of such diverse companies as Toys 'R' Us, Sears Roebuck, Four Seasons Hotels, Otis Elevator, and Federal Express, this cutting-edge book provides all the information you'll need to succeed in today's new high-tech, high-stakes business environment!

Paradigm Shift: The New Promise of Information Technology

Caston, Art

Management & Leadership

Discusses how an individual's medical records, credit reports, employment background, and consumer history can become easily accessible through computer technology, and suggests steps for protecting oneself against such practices

Who Knows: Safeguarding Your Privacy in a Networked World

Cavoukian, Ann

This eye-opening, fact-filled book profiles the rise of the Net Generation, which is using digital technology to change the way individuals and society interact. Essential reading for parents, teachers, policy makers, marketers, business leaders, social activists, and others, Growing Up Digital makes a compelling distinction between the baby boomersÕ passive medium of television and the explosion of interactive digital media, sparked by the computer and the Internet. Tapscott shows how children, empowered by new technology, are taking the reigns from their boomer parents and making inroads into all areas of society, including our education system, the government, and economy. The result is a timely, revealing look at our digital future that kids and their parents will find both fascinating and instructive.

The Digital Economy: Promise and Peril In The Age of Networked Intelligence

Describes the ways in which the children who are growing up and being educated in an environment heavily influenced by the Internet will set the political, economic, and cultural agenda as adults

Growing Up Digital: The Rise of the Net Generation

Computers & Technology

The bestselling book announcing the arrival of the Net Generation--those kids who are growing up digital--now in paperback. Heraled by Library Journal as one of the Best Business Books of 1997, Growing Up Digital tells how the N-Generation is learning to communicate, work, shop and play in profoundly new ways--and what implications this has for the world and business. Growing Up Digital offers an overview of the N-Generation, the generation of children who in the year 2000 will be between the ages of two and twenty-two. This group is a "tsunami" that will force changes in communications, retailing, branding, advertising, education, etc. Tapscott commends that the N-Generation are becoming so technologically proficient that they will "lap" their parents and leave them behind. The book also demonstrates the common characteristics of the N-Generation: acceptance of diversity, because the Net doesn't distinguish between racial or gender identities, curiosity about exploring and discovering new worlds over the Internet and assertiveness and self-reliance, which result when these kids realize they know more about technologythan the adults around them.

Networking & Cloud Computing

Don Tapscott, bestselling author of The Digital Economy and Paradigm Shift, offers new insights and strategies for competing effectively in the emerging digital business environment. Based on the seminal research program conducted by the Alliance for Converging Technologies, Tapscott, along with executives from over 30 world class organizations, presents the latest leading development in technology, and outlines what impact they will have on business in the future.

Blueprint to the Digital Economy: Creating Wealth in the Era of E-Business

Lowy, Alex

Ticoll, David

Today¿s most successful companies never sit still. Even as they introduce their newest e-business initiatives, their next generation of improvements is already near completion. Traditional organizations¿especially larger, low-tech businesses¿must reinvent themselves if they are to hold their positions against these new business competitors. The Seven Steps to Nirvana leads managers through the systematic stages needed to transform traditional businesses¿regardless of their industries¿into fierce competitors. Combining hard-hitting analyses with case studies of businesses that made the transition, this concrete, practical tour de force opens readers¿ minds to: Essential differences between e-commerce and e-business The evolutionary stages of e-business intervention Strategies to overcome inertia and organize for speed Written by one of BusinessWeek's 25 most influential e-business innovators, The Seven Steps to Nirvana is a trove of innovative techniques for brick-and-mortar businesses to meet--and overcome--the challenges of today's faster, nimbler e-upstarts.

The Seven Steps to Nirvana: Strategic Insights into eBusiness Transformation

Zabin, Jeff

Internet & Social Media

SELECTED AS A 2008 BEST BUSINESS BOOK OF THE YEAR BY THE ECONOMIST 
The Net Generation Has Arrived. Are you ready for it? Chances are you know a person between the ages of 11 and 30. You've seen them doing five things at once: texting friends, downloading music, uploading videos, watching a movie on a two-inch screen, and doing who-knows-what on Facebook or MySpace. They're the first generation to have literally grown up digital--and they're part of a global cultural phenomenon that's here to stay. The bottom line is this: If you understand the Net Generation, you will understand the future. If you're a Baby Boomer or Gen-Xer: This is your field guide. A fascinating inside look at the Net Generation, Grown Up Digital is inspired by a $4 million private research study. New York Times bestselling author Don Tapscott has surveyed more than 11,000 young people. Instead of a bunch of spoiled “screenagers” with short attention spans and zero social skills, he discovered a remarkably bright community which has developed revolutionary new ways of thinking, interacting, working, and socializing. Grown Up Digital reveals: <ul>
<li>How the brain of the Net Generation processes information </li>
<li>Seven ways to attract and engage young talent in the workforce </li>
<li>Seven guidelines for educators to tap the Net Gen potential </li>
<li>Parenting 2.0: There's no place like the new home </li>
<li>Citizen Net: How young people and the Internet are transforming democracy </li>
</ul>
Today's young people are using technology in ways you could never imagine. Instead of passively watching television, the “Net Geners” are actively participating in the distribution of entertainment and information. For the first time in history, youth are the authorities on something really important. And they're changing every aspect of our society-from the workplace to the marketplace, from the classroom to the living room, from the voting booth to the Oval Office. The Digital Age is here. The Net Generation has arrived. Meet the future.

Grown Up Digital: How the Net Generation is Changing Your World

REINVENTING YOUR COMPANY IN A CUSTOMER-DRIVEN MARKETPLACE 
FOREWORD BY DON TAPSCOTT, Bestselling author of Wikinomics 
 "A must-read for business leaders, managers, and just about anyone who wants to recognize and tap into the incredible creative energy of customers and stakeholders." -- Richard Florida, bestselling author of The Rise of the Creative Class 
 "Marketers should follow the course laid out by Sean Moffitt and Mike Dover, which leads us into a new brand future of pull, not push, and of conversation, not control." -- B. Josep h Pine II, bestselling author, The Experience Economy 
 "Thoughtful, innovative, and most of all practical. If your organization wants to deploy technology to build better client relationships, Wikibrands will show you how." -- Keith Ferrazzi, bestselling author, Never Eat Alone 
 "Your brand can share control to create value. With the changing role of consumers, every brand is a lie, not a promise. But Wikibrands offers marketers a rich understanding of how social media can drive engagement for brands that make them true." -- Ross Mayfield , Chairman, President, and co-founder, Socialtext 
 "A must-read for the hungry marketer!” -- Julie Roehm, Backslash Meta, LLC 
 "The path forward presented in Wikibrands is brightly illuminated, helping change the landscape in an area ready for consumer-driven, open innovation." -- David Smith, Global Managing Director, Accenture, and Co-Author of Workforce of One : Revolutionizing Talent Management Through Customization 
 “"A behind-the-curtain look at how you should be engaging your customer directly in the branding process. Ignore this important book at your own peril." -- Saul Kaplan, Founder and Chief Catalyst, Business Innovation Factory What is a Wikibrand? 
It's the next generation of business building that taps into the true power of social networks, brand connections, and customer participation to build real value. It's a status update on Facebook, a rave on Twitter, a review on YouTube, and so much more. It's the herald of a new golden age in customer freedom and individualized customer service. 
It's the future of business--and this book is your wake-up call, strategy guide, and road map to what's ahead. 
In Wikibrands, acclaimed media marketing experts Sean Moffitt and Mike Dover show you how to take advantage of the exciting new models of business and technologies--and enthusiastic online communities--one click at a time. 
Built on continuing research from Don Tapscott's trailblazing $10 million research project, which formed the basis of bestselling books such as Wikinomics and Grown Up Digital, this book delivers hundreds of the best examples from today's most successful businesses. You'll learn how to:
<ul>
<li>ENGAGE THE CUSTOMER through social influence, word of mouth, and user-generated content </li>
<li>CREATE AN EXPERIENCE affected by customer-driven ratings, reviews, and online culture </li>
<li>BUILD A COMMUNITY through microblogging, prosumerism, and crowdsourcing </li>
<li>MAKE A CONNECTION that is truly authentic, collaborative, and value enhancing</li>
</ul>
Whether you work with an established business and are looking to make it relevant to today's "wikiconsumers" or are launching a start-up from scratch, Wikibrands offers countless creative ideas for defining and reaching out to your target audience. 
You'll find refreshing new ways and a FLIRT model to help you open up an honest dialogue with your customers, attract a ready-made fan base through shared interests, and even work with other businesses toward a mutually rewarding goal. These are the latest tricks of the trade, used by hot brand names such as Mozilla Firefox, lululemon, and Zappos; industry giants Starbucks, Dell, and Harley-Davidson; and other less well-known organizations. 
This is how you turn merely buzzworthy brands into full-fledged wikibrands. Sean Moffitt is President of Agent Wildfire Strategy &amp; Communications, a leading social influence, word-of-mouth, and customer engagement firm. An internationally known speaker and Web expert, he has reinvented brands as a client and partner for Molson, Guinness, Procter &amp; Gamble, and numerous Fortune 500 companies and start-ups. Mike Dover is Managing Partner of Socialstruct Advisory Group. As Vice President, Research Operations, for New Paradigm (formerly nGenera Insight), he oversaw the research programs for the bestselling books Wikinomics and Grown Up Digital. He also has provided review support for more than a dozen other books. Continue the reinvention of your business at wiki -brands .com

WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace: Reinventing Your Company in a Customer-Driven Marketplace

Moffitt, Sean

Dover, Mike

See the best price to sell, buy, or rent books by Tapscott, Don. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by Tapscott, Don

See the best price to sell, buy, or rent books by Tapscott, Don. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

The Digital Economy: Promise and Peril in the Age of Networked Intelligence

Paradigm Shift: The New Promise of Information Technology

Who Knows: Safeguarding Your Privacy in a Networked World

The Digital Economy: Promise and Peril In The Age of Networked Intelligence

Growing Up Digital: The Rise of the Net Generation

Growing Up Digital: The Rise of the Net Generation

Blueprint to the Digital Economy: Creating Wealth in the Era of E-Business

The Seven Steps to Nirvana: Strategic Insights into eBusiness Transformation

Grown Up Digital: How the Net Generation is Changing Your World

WIKIBRANDS: Reinventing Your Company in a Customer-Driven Marketplace: Reinventing Your Company in a Customer-Driven Marketplace