Build a telecom powerhouse A profit-making blueprint for getting ahead in the convergence market, TELECOMMUNICATIONS CONVERGENCE addresses all the issues telecom providers must confront to meet the challenges of the new marketplace. Leaving no stone unturned in its coverage of the management, marketing, and business aspects of the telecommunications industry, this guide by Steven Shepard gets you up to speed on how to: * Take and keep the lead in a fast-moving, fast-growing field * Achieve critical competitive mass with timely responses to core issues * Turn data mining into gold mining * Master relationship management, ERP, online information systems, and other critical vectors * Sift the right technologies from the avalanche * Avoid the "doing what you know" pitfall * Evade technological biases and other opportunities to stumble

Telecommunications Convergence: How to Profit from the Convergence of Technologies, Services, and Companies

Business & Money

Shepard, Steven

Economics

McGraw-Hill/Osborne Media

Author Steven Shepard's text explains what's what, who's who and how it all works together in the speed-of-light world of optical networking. Covering everything from technologies and equipment to companies and competitors, he delves into business strategies, future applications, and convergance opportunities.

Optical Networking Crash Course

Computers & Technology

Certification

McGraw-Hill Professional

Increasingly, the use of fiber optic cable as a transport for voice, data, video, and Internet traffic is becoming the norm. Sonet (Synchronous Optical Network) and Sdh (Synchronous Digital Hierarchy) are being used with high-speed data transmission. Although Sonet/Sdh was originally intended for use in broadband Isdn and support leased line services like Ds-1 and Ds-3. Sonet/Sdh expansion is being fuelled by many of today's biggest industries such as Boeing, Disney and At&amp;T as these companies move their internal global networks to a Sonet/Sdh infrastructure. This work provides coverage of Sonet/Sdh technology written at a level that will be understandable to technicians working in the telecommunications industry. It includes detailed examples of Dwdm (dense wavelength division multiplexing) and Wdm (wavelength division multiplexing).

SONET/SDH Demystified

Networking & Cloud Computing

Get a sound fix on the expanding universe of telecom Explore the vast telecom landscape -- from standards and protocols to premise, access and transport technologies. Far more than an acronym-studded quick fix, Telecom Crash Course is a true tutorial that offers you context, connections, and the wisdom to quickly grasp key technologies, including wireless Internet, optical networking, 3G, IP, protocol layer, PSTN, ATM, spread spectrum, GPRS, and SIP. Author Steven Shepard includes lively stories that deliver important points about the markets that drive the technologies. You get rigorous technical accuracy, with explanations of each technology's economic importance. Here’s your chance to decipher the alphabet soup of telecom acronyms -- not just what they stand for, but what they mean and how they can generate profits.

Telecom Crash Course

Here is a profit-making blueprint for advancement in the convergence marketplace and the first book to address all of the issues that telecom providers-and customers-must confront to meet customer challenges. The book covers all aspects of telecommunications convergence, including not only the technologies themselves but the management, marketing, and business aspects of the telecommunications industry.
This new edition, featuring nearly 200 pages of revised material, details the toll convergence has taken on the industry, how the fleetest companies are responding to it, and presents a best practices guide to staying afloat. Delivering the right service, at the right time, regardless of the underlying technology has never been easier!
 * Top Ten industry bestseller * Provides a blueprint for surviving in the difficult, converged market * Shows how smart companies are thriving * Website provides monthly updates

Telecom Convergence, 2/e: How to Bridge the Gap Between Technologies and Services

Broadband in the Metro Area has proven to be telecom&#8217;s one bright spot in 2001 &#8211; all the long haul backbone capacity in the world does you no good if you can&#8217;t move your data through the Metro bottleneck. But service providers are wrestling with all manner of technology choices (SONET? DWDM? Ethernet? The coming 10Gig Ethernet? ), and also face the challenge of easily and effectively accessing SANs and VPNs. Quality of service issues are crucial in recruiting and maintaining customers Steven Shepard lays bare the tricks and traps awaiting service providers in the metro area space, detailing the technological challenges and opportunities in his trademark lucid, humorous prose.

Metro Area Networking (McGraw-Hill Networking Professional)

Videoconferencing Demystified

This unique book serves as a readable, holistic introduction to telecommunications. Far more than an acronym-studded quick fix, Telecom Crash Course is a true tutorial that offers context, connections--and humor-- to teach the importance of key technologies. Author Steven Shepard, an accomplished writer and teachers, uses lively stories that deliver important points about the markets that drive the technologies. He provides not only rigorous technical accuracy, with explanations of each technology's economic importance, but a market and customer-focused analysis of the use and business significance of each technology – and how they relate to each other.

Telecom Crash Course, Second Edition

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. COMPLETE COVERAGE OF THE LATEST TELECOMMUNICATIONS TECHNOLOGIES AND TRENDS
Fully revised to address the convergence of the telecom, media, and technology (TMT) sectors, the new edition of this cutting-edge guide provides a comprehensiveoverview of the current telecom landscape. The book focuses on the interdependence of the IT infrastructure, multimedia content, and broadband transport network intoday's hyper-connected mobile environment and discusses the importance of storing, delivering, analyzing, tracking, and monetizing content. Emerging telecomtechnologies are described in detail. This up-to-date resource is essential for TMT professionals, business decision-makers, marketing and sales staff, and students.
Telecommunications Crash Course, Third Edition, covers:
<ul>
<li>Standards and regulations</li>
<li>Data communications protocols</li>
<li>Telephony, VoIP, SS7, SIP, and IP PBX</li>
<li>Premises technologies -- LANs, Gigabit Ethernet, WiFi, ZigBee, FireWire, Thunderbolt, and USB</li>
<li>Content -- multimedia, video, and TV</li>
<li>Fixed access technologies, including DSL, cable, DOCSIS 3.0, CMTS, and DSLAM</li>
<li>Wireless access technologies such as CDMA, GSM, HSPA, LTE, Bluetooth, RFID, and satellite solutions</li>
<li>Transport technologies -- frame relay, ATM, high-speed IP switching, optical networking, DWDM,channelized optics, and optical switching</li>
<li>IP, IPv6, Multiprotocol Label Switching (MPLS), and IP networking</li>
<li>IT, telecom, and media convergence</li>
<li>Cloud technologies, data centers, analytics, big data, security, Dumb Terminal 2.0, Bring Your Own Device (BYOD), and other emerging topics</li>
</ul>

Telecommunications Crash Course, Third Edition

McGraw=Hill

Publisher's Note: Products purchased from Third Party sellers are not guaranteed by the publisher for quality, authenticity, or access to any online entitlements included with the product. Recent advances in VoIP (Voice over IP) technology have made it the solution of choice for voice service because of its low cost and increased reliability. Voice Over IP Crash Course offers practical technology coverage, while discussing the business, strategic and competitive implications of VoIP deployment in corporations. The book also covers the challenges faced by service providers as they evolve to an IP infrastructure while continuing to operate the PSTN.

Voice Over IP Crash Course

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