Winner of International Automotive Media Silver Award 2010 It was a driver's dream: Along with the full factory warranty, your car came with a guarantee of 11.5-second quarter-mile times. It was also Joel Rosen's dream, and in 1964, he set out to make it a reality. First he built fast cars. Then, taking a page from Ford's "win on Sunday, sell on Monday" strategy, he built a reputation by beating all comers on drag strips and in street races. By 1967, Rosen's Motion Performance was the place to go if you wanted a true muscle car—and, if you ordered a Baldwin-Motion Chevrolet, a muscle car with a full factory warranty. Motion Performance tells the inside story of how it all happened. Brilliantly illustrated with period pictures and modern color photos, the book takes readers along as Cobras, Chevrolets, Oldsmobiles, even Volkswagen Beetles roll into the shop to get torn down and rebuilt into cars unbeatable on the streets and drag strips. Marty Schorr gives a first-hand account of seven years of high-performance life--and of how it all came to a screeching halt at the hands of the U.S. Department of Transportation and the Environmental Protection Agency. A once-in-a-lifetime tale of power and speed, told by one of the principals who put that performance within reach, Motion Performance makes the story of a briefly and thrillingly lived dream available to everyone.

Motion Performance: Tales of a Muscle Car Builder

Engineering & Transportation

SCHORR, Martyn L.

Automotive

Motorbooks

Follow Ford's leap into the 1960s and the performance era--on the streets and on the track!
In the early 1960s, Ford Motor Company underwent a dramatic change in corporate philosophy. Previously, under Ford's young chairman, Henry Ford II ("the Deuce") safety, not performance, was the goal.
But by 1962, even the chairman realized his philosophy needed to change. Ford was nearly invisible to car-crazy baby boomers. Lee Iacocca convinced Ford that he needed to act decisively or risk losing the emerging youth market to the competition.
Thus began Ford's "Total Performance" program. Ford Total Performance is all about Ford's prime racing era from 1961 through 1971. In addition to purpose-built race cars, it also covers production performance cars, specialty models, and unique concepts such as lightweight drag race cars. The book explores the 427 Fairlane Thunderbolt; Mercury Comet; unique V-8 Falcons that competed in the 1963 and 1964 Monte Carlo Rallies; Dick Brannan's 427 A/FX drag car; Ford Indy 500 winning race cars; 427 Overhead Cam SOHC 427 engines as used in A/FX and fuel race cars; Boss 302 and 429 Mustangs for street, drag racing, and Trans-Am; and many more. The Ford-Ferrari war that led to the creation of the legendary GT40 Le Mans race cars isn't forgotten. Featuring unpublished period photographs, plus photos and artwork from Ford designers, Ford Total Performance covers all of Ford's classic race and street cars, including Cobras and Shelby Mustangs. It's a must-have book for any fan of classic American performance cars!

Ford Total Performance: Ford's Legendary High-Performance Street and Race Cars

In Day One, automotive journalist Marty Schorr recalls life on the front line in the classic muscle car era, thrashing brand-new cars that would become collector vehicles. Most muscle-car books celebrate beautifully-restored vehicles surrounded by hard facts; Day One tells the real story from the point-of-view of one of the period’s most respected automotive journalists, Marty Schorr. For the first time in print, you’ll get a unique perspective on what it was like to actually drive, race, and otherwise thrash what are some of today's most valuable collector cars. CARS, the iconic magazine Marty wrote and edited didn't rely on industry advertising for revenue. Instead, the magazine made money the old fashioned way, from newsstand sales, leaving it able to be honest and frank in its coverage of high-performance street cars. CARS magazine reported on both Day stock and modified cars, cars the traditional magazines wouldn't touch, like the ultra-high-performance vehicles from companies like Baldwin-Motion, Yenko Chevrolet, Nickey Chevrolet, Royal Pontiac, and Tasca Ford. Prepare yourself for Day One to cover the most important cars of a given year, including:<ul>
<li>Pontiac’s 1962-1963 lightweight Super-Duty 421 street and Swiss Cheese models</li>
<li>Chevrolet’s 1963 big-block 427 Mystery Motor and ZL-1 Impala.</li>
<li>Ford 1963 ½ 427/425 Galaxie fastback</li>
<li>The 1964 Ramchargers</li>
<li>The first 426 Street Hemi</li>
<li>Cotton-Owens prepared Hemi Coronet</li>
<li>A 1966 Olds Twin-Engined (850 cubic inches) Grant Toronado, currently owned by Jay Leno</li>
<li>A prototype 1966 Plymouth 426 Street Hemi Satellite</li>
<li>One of two 427 SOHC Galaxies prototypes</li>
<li>A ’67 Royal Bobcat GTO</li>
<li>Plymouth’s original ’68 Hemi Road Runner</li>
<li>Hurst-built Plymouth &amp; Dodge 1968 Hemi-Darts and Hemi-Cudas 
</li>
</ul>

Day One: An Automotive Journalist's Muscle-Car Memoir

Motion Performance is the fully illustrated, inside story of the 60's shop that turned off the assembly line muscle cars into fire breathing performance monsters. Motion Performance tells the inside story of how American muscle cars came to dominate every element of the open road. Brilliantly illustrated with period pictures and modern color photos, the book takes you along for the ride as Cobras, Chevrolets, Oldsmobiles, even Volkswagen Beetles roll into the shop to get torn down and rebuilt into cars unbeatable on the streets and drag strips. Marty Schorr gives a first-hand account of seven years of high-performance life--and of how it all came to a screeching halt at the hands of the U.S. Department of Transportation and the Environmental Protection Agency. A once-in-a-lifetime tale of power and speed, told by one of the principals who put that performance within reach, Motion Performance makes the story of a briefly and thrillingly lived dream available to everyone.

Ford: The Performance Years

Reference

Motorbooks Intl

Ford street performance handbook (Quicksilver how-to series)

Crafts, Hobbies & Home

Home Improvement & Design

Quicksilver Communications

From the early 1960s through the mid-1970s, Dodge and Plymouth supercars and ponycars defined "ultimate performance" on the street, drag strips, and NASCAR's high-speed tracks. Mopar: The Performance Years provides detailed specs, driving impressions, technical data, and fantastic period photos of the Chrysler Corporation's greatest muscle cars. The books were published originally as part of the Quicksilver Supercar Series. Out of print for more than two decades, original editions of the books are coveted by collectors and rarely come up for sale. Not content to let collectors have all the fun, we've brought them back to provide a unique window into muscle car history. For musclecar fans, each page in Mopar: The Performance Years is like finding another present under the Christmas tree. Featured cars include: Challenger, Charger, Barracuda, Road Runner, Daytona, and Dart; you'll also find coverage of unique cars and racers like the Little Red Wagon, Trans-Am Challenger, the Golden Commandos, the Ramchargers, Richard Petty, Sox &amp; Martin, A.J. Foyt, and Sam Posey. And, of course, there's wealth of information on Mopar's famous engines, from the Hemi to the Wedge and beyond. The original Quicksilver Supercar series Mopar books: Volume 1, ISBN 0-940346-09-5 Volume 2, ISBN 0-940346-17-6 Volume 3, ISBN 0-940346-22-2

Mopar: The Performance Years

Stance Speed

Pontiac: The Performance Years represents a compilation of the best of three volumes covering the peak years of musclecar performance. The books were first published as part of the Quicksilver Supercar Series in the early 1980s. Out of print for decades, original editions of the books are coveted by collectors and rarely come up for sale. Not content to let collectors have all the fun, we’ve brought them back to provide a unique window into musclecar history.Pontiac is the brand that brought us the GTO in 1964 and created a whole new market segment: Supercars. First an option in 1964-1965 and then a full model line in 1966, the GTO was the first of the Supercar genre and was supported by incredibly creative marketing programs, in-your-face advertising, and almost endless option lists. Today we call vintage GTOs and competitive mid-size models with high-profile trim and large displacement, high-horsepower engines “musclecars.” Back then, though, it was the Supercar Sixties, and Pontiac started it all!Pontiac: The Performance Years is packed with a treasure trove of period photography and information from Pontiac engineering, specialty marketers like Royal Pontiac (Bobcat), and factory and private racecar builders.

Pontiac: The Performance Years

From the early 1960s through the mid-1970s, Dodge and Plymouth supercars and ponycars defined "ultimate performance" on the street, drag strips, and NASCAR's high-speed tracks. Mopar: The Performance Years provides detailed specs, driving impressions, technical data, and fantastic period photos of the Chrysler Corporation's greatest muscle cars. The books were published originally as part of the Quicksilver Supercar Series. Out of print for more than two decades, original editions of the books are coveted by collectors and rarely come up for sale. Not content to let collectors have all the fun, we've brought them back to provide a unique window into muscle car history. For musclecar fans, each page in Mopar: The Performance Years is like finding another present under the Christmas tree. Featured cars include: Challenger, Charger, Barracuda, Road Runner, Daytona, and Dart; you'll also find coverage of unique cars and racers like the Little Red Wagon, Trans-Am Challenger, the Golden Commandos, the Ramchargers, Richard Petty, Sox & Martin, A.J. Foyt, and Sam Posey. And, of course, there's wealth of information on Mopar's famous engines, from the Hemi to the Wedge and beyond. The original Quicksilver Supercar series Mopar books: Volume 1, ISBN 0-940346-09-5 Volume 2, ISBN 0-940346-17-6 Volume 3, ISBN 0-940346-22-2

See the best price to sell, buy, or rent books by SCHORR, Martyn L.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Books by SCHORR, Martyn L.

See the best price to sell, buy, or rent books by SCHORR, Martyn L.. BookScouter helps to compare book prices from 25+ online bookstores and 30+ buyback vendors with a single search.

Motion Performance: Tales of a Muscle Car Builder

Ford Total Performance: Ford's Legendary High-Performance Street and Race Cars

Day One: An Automotive Journalist's Muscle-Car Memoir

Motion Performance: Tales of a Muscle Car Builder

Ford: The Performance Years

Ford street performance handbook (Quicksilver how-to series)

Mopar: The Performance Years

Pontiac: The Performance Years

Mopar: The Performance Years