Without the baby boom, the United States would be a different place. The Vietnam War would have lasted longer. Rock and roll would be less pervasive. The civil rights movement would have changed laws and attitudes more slowly. But women might be further ahead in job status and pay if there had been no baby boorr.. Hous ing would be cheaper. The economy would have done better in the 1970s, and people now in their 20s, 30s, and 40s would be making more money. For the past 30 years, the baby boom generation all those born between 1946 and 1964-shook American economics, politics, and culture. But the full impact of 7 8 PREFACE the baby boom is yet to come because the generation is just now gaining the economic and political power to de termine events. Though the baby boom is a diverse generation linked only by its date of birth, that link is critical. The gener ation spans 19 years, which means many boomers ex perience the same things at the same time-going to col lege, getting a job, marrying, divorcing, buying a house, starting a family. Because of this, the baby boom in fluences what America's businesses produce, what the media write about, and what the politicans support. It focuses the nation's attention on itself; its concerns be come the nation's concerns. Whatever age the baby boom is becomes the nation's age.

100 Predictions for the Baby Boom: The Next 50 Years

Business & Money

Russell, Cheryl

Economics

Springer

The Baby Boom generation is leading the nation into the future. Having elected one of its own to the White House, this generation - the largest and best educated in history - is poised to place its imprint on the 21st century. Cheryl Russell - acclaimed author of 100 Predictions for the Baby Boom and former editor-in-chief of American Demographics - meets the challenge of predicting the daunting future of this most singular of generations. Russell perceptively shows why members of the Baby Boom generation, born between 1946 and 1964, have always embraced their independence. This individualism has become the master trend of our time. But the Baby Boom generation is now finding itself in the midst of a midlife crisis as it is pulled in one direction by its sense of individualism and in another by its children. Baby Boomers, known for following the beat of their own drummer, are suddenly awakening to the urgent need to bring society together for the sake of their children's future. The Baby Boom generation prizes individualism so highly that it has become the first generation of what Cheryl Russell calls "free agents." Like Curt Flood - baseball's first free agent - the Baby Boomers play by their own rules. Free agents have become both the creators and the eager customers of a new, fast-paced, hotly competitive "personalized economy" that seizes on cutting-edge technologies to produce the innovative and custom-designed products and services the world so sorely needs. Will this personalized economy bring prosperity to Americans? Can the free agents of the Baby Boom generation make life better for all of us? Will they learn to work together for the good of society? Most important, what kind of society are the Baby Boomers leaving to their children? In a culture that values individualism above all, what will happen to the unprepared millions who are trapped in the margins of society? In a world where the disparity between rich and poor has grown dramatically what kin

The Master Trend: How the Baby Boom Generation is Remaking America

Science & Math

The Official Guide to the American Marketplace: The Real Facts About How Well-Educated, Healthy, Family-Oriented, Rich, Productive, Demanding, and O

Ambry, Margaret

New Strategist Pubns Inc

Elegantly simple, The Story of the StarHearts is a timely and inspirational message for the young and the young at heart. It is a beautifully conceived and magnificently illustrated tableau of the beauty of the human spirit. This poetic story about the power of light and love invites the reader to be a "StarHeart Ambassador"--someone who expresses light and love. It's a magical adventure, beautifully illustrated by artist, Dan Brouch.

The Story of the StarHearts

Children's Books

Literature & Fiction

StarHeart Productions

Color provides lesson plans and cross-curricular activities based on the following piece of literature: Hailstones &amp; Halibut Bones. This reproducible resource is filled with ready-to-use lessons and cross-curricular activities. Also included are management ideas, creative suggestions for the classroom, and a bibliography.

Color: A Thematic Unit (Thematic Units Series)

Reference

Words, Language & Grammar

Teacher Created Resources

Tired of droning pundits and politicians, or the almost daily tirades on the radio, TV, and in print? Ever wonder what the facts are behind so many diverse opinions on such a variety of topics?Statistics maven Cheryl Russell ― editorial director of New Strategist Publications and the former editor-in-chief of American Demographics magazine ― has spent a career tracking down the facts that many pundits in the media avoid, don't know, or don't care to know. In Bet You Didn't Know, a fast-paced adventure in trend spotting, she separates facts from fantasy and applies a hefty dose of common sense to provide a deeper understanding of the processes at work in American society.Whether you're planning to look for a job, invest in the stock market, get married, have children, buy a house, vote, run for political office, or are just looking for some luscious tidbits to drop at your party, you'd better check Russell's book first to get your facts straight. And you are guaranteed to be amazed by what you find!Russell knowingly focuses her perceptive eye on America's top obsessions: Our bodies―health, weight, food, sex, drugsFamilies―relationships and childrenMoney―earnings, spending, debt, poverty, and wealthJobs―school, work, and retirementLuxuries and Stuff―homes, cars, and everything elseFree Time―sports, TV, the Internet, and moreBig Issues―religion, politics, and national phobiasOur Country―race, immigration, regions, and citiesIn each case, she spotlights the most significant facts and then offers pithy, illuminating commentary to provide a rational perspective and a full-blown reality check.Before making big or small decisions or major pronouncements, you'll want to check this engrossing, concise, fun, and factual guide.

Bet You Didn't Know: Hundreds of Intriguing Facts About Living in the USA

Prometheus

A compilation of information taken from the census and other government publications examines education, income, and other factors

The Official Guide to Racial and Ethnic Diversity: Asians, Blacks, Hispanics, Native Americans, and Whites (American Consumer Series)

Politics & Social Sciences

Social Sciences

New Strategist Pr Llc

This definitive reference by a nationally recognized authority on the baby boom gives you all the demographic and spending data you need to target this influential generation. Focusing on the 35-to-54 age group, with many tabulations by income, education, and household type, the author adds percent distributions and other calculations to bring the trends into sharp focus. An extra plus is her thoughtful analysis and suggestions of how shifts within this enormous generation will affect everything from spending levels to demands for health care reform.

The Mid-Youth Market: Baby Boomers in Their Peak Earning and Spending Years

Management & Leadership

New to this second edition of a book/CD-ROM reference of historical statistics covering 1950-2000 is more comprehensive coverage of historical statistics, including single-year data on many topics such as AIDS victims, SAT scores, and hospital admissions. Also new are projections of the population by age, race, sex, and Hispanic origin to the year 2010, based on 2000 census counts. Information is presented in tables, and most tables are based on data published online or in printed books by the federal government. A glossary is included, and an appendix lists telephone and Internet contacts for government specialists and web sites. Russell has 25 years of experience in demographic data collection and analysis. Annotation c. Book News, Inc., Portland, OR (booknews.com)

Demographics of the U.S: Trends and Projections

Marketing & Sales

Racial and Ethnic Diversity: Asians, Blacks, Hispanics, Native Americans, and Whites

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